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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

4) Page Titles and Meta Descriptions Compelling page titles and meta descriptions with relevant keywords directly influence how search engines present your pages to searchers. Keep your titles under 60 characters, or use a tool like this title tag and meta description length tool on To The Web to see how your title looks in search.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors.

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Blog Action Day 2009: Creating Actions for Everyone on Climate Change

Amy Sample Ward

Today is Blog Action Day and this year’s theme is Climate Change. What’s Blog Action Day? Blog Action Day is an annual event held every October 15 that unites the world’s bloggers in posting about the same issue on the same day with the aim of sparking discussion around an issue of global importance.

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New on SSIR: Give Permission to Peer Influence

Amy Sample Ward

. —– A new report from the team at Forrester came out last week: Tapping The Entire Online Peer Influence Pyramid. The evaluation and recognition of peer influence, something that is not only prevalent but inherent in social media, is something that help empower and sustain your communities AND increase your staff capacity.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

You’re a charity fighting for action on the climate crisis, and you had two ads on Facebook. The folks at Reforge say ‘attribution is the practice of understanding how you assign credit to marketing initiatives’. How each traffic source is influencing sign ups for your peer-to-peer campaign. Parameters in action.

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Why Is Communication Important in Project Management?

Media Cause

To ensure effective project communication, keep in mind these best practices for groups communicating in these virtual channels. and/or tagging them in comments in your project management tool or shared document. Messages that come through infrequently used channels or don’t have the person tagged specifically can easily be missed.

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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

This is the seventh post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. The best practices below should help if you’re nonprofit is noticing a decrease in engagement and exposure.

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