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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. . In general, it needs to be 30 or 60 seconds in length: PSA by the Oregon Department of Human Services (ODHS). You should always lead with the facts!

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Twitter Community Organizing Rules for Non Profits

Beth's Blog: How Nonprofits Can Use Social Media

We often ask what is in it for us, but seldom focus on the motivations of the person we want to Retweet (RT) our messages so that we can grow our network, increase brand identification, and inspire action for our cause. One key truth of Twitter to keep in mind is that information and action flow through links between peers.

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