Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Remember your goal is persuading consumers. Apply those lessons.

Lesson 59

Lesson Fundraising Digital Test 59

Bloomerang

NOVEMBER 10, 2023

Create a gift range chart. A gift range chart helps determine how many gifts you’ll need to acquire at each giving level to meet your campaign or annual giving goals. Set ambitious but achievable goals. As you set goals for your major giving efforts, be realistic, but optimistic. Major gifts officer.

Gift 103

Gift Raise Guide Relationship 103

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

Dashboard design is more than simply clarifying outcomes and key metrics. Many times dashboard design is focused on “getting it done efficiently” and graphs and does not address the human side – buy-in, learning from data, and consensus on metrics. The ultimate goal is to improve the quality of education. Metrics for Movements.

Design 99

Design Marketing Metrics Measure 99

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Step 1: Define your goal(s). How do your efforts connect with those audiences to achieve the goal. Step 5: Define your metrics. Step 7: Analyze your data, turn it into action, measure again.

Results 97

Results Metrics Measure Associations 97

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Profit/loss.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Saleforce Nonprofit

APRIL 19, 2021

While some nonprofits are highly evolved in this category, many organizations are struggling with the first step of identifying which metrics to collect. For most organizations, the goal is to deeply understand how slight tweaks to timing, channels, content, and calls to action impact fundraising so that you can maximize each solicitation.

Digital 116

Digital Question Mentoring Michigan 116

3rd Sector Labs

SEPTEMBER 4, 2014

If you focus first on the data, then on how it is used, you will be better prepared to delivery on your fundraising goals this year. Use charts and diagrams to help them visualize your organization’s impact. Tweet the numbers, not just the call to action. Fundraising data has many touch-points throughout your organization.

Data 184

Data Time Fundraising Retention 184

NetWits

DECEMBER 2, 2010

Most segmentation efforts are based upon three key factors: Demographics and Lifestyle – these are observable and traceable metrics such as location, age, region, marital status, etc. Behavior – again, this is observable and traceable, and is based upon prior actions and not intentions or preferences. First, Create a Plan.

email 149

email Marketing Mail Metrics 149

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2011

Charts, graphics, analytics, metrics, and data are like crack to me … A guest post by Kyle Andrei, Idealware. In addition to constituent impact, we also asked respondents about what we call “measured results,&# those goals that don’t directly involve constituents, and can be easily quantified.

Facebook 123

Facebook Research Advocacy Analytics 123

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. Over those 80 years, the chart has been polished, refined and so deeply embedded in business thinking.

ROI 103

ROI Social Media Media Social 103

Nonprofits Source

JUNE 22, 2017

Creating a digital plan does that by aligning strategies to support your marketing goals. Step 1: Define your goals. Defining your marketing goals help to identify the primary strategies you need to accomplish your objectives. How would you then prioritize resources so they are spent on activities that work to achieve that goal?

Digital 111

Digital Marketing Guide Chapter 111

Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. All fundraisers know that their main goal is to raise money, but not all of them think about sustainability or scalability. Realistic fundraising goal. Gift range chart.

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Amy Sample Ward

SEPTEMBER 20, 2010

While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics! Then, for each group, create a chart with 4 columns and identify: Their goal: why do they engage with you. Your goal: why do you engage with them. Action: The action or connection that ties it together.

Tools 162

Tools Tech Map RSS 162

Connection Cafe

MARCH 15, 2019

How money is spent affects you and you’re therefore conscious of the financial impact your actions make. . Here are five actionable steps you can take to share your financials and impact on a deeper level with your stakeholders, even if you’re not a “numbers person. ” . Calculate metrics from the balance sheet.

Metrics 37

Metrics Nonprofit Empowerment Picture 37

Care2

SEPTEMBER 30, 2014

63% offered no action opportunities on their thank you page or emails. One tactic that has been successful for the nonprofit CARE is to provide their donors with two simple pie charts that illustrate how funds raised are allocated below the credit card donation form. How welcoming! Tell people what you want them to do quickly.

Studies 78

Studies Online Fundraising Nonprofit 78

Connection Cafe

DECEMBER 17, 2014

This will allow all team members to easily and clearly find information re: the status of a campaign or major gift program and determine whether your organization’s goals around these initiatives are on track or are at risk. Your reports should allow your organization to clearly see the trouble areas that are causing your goals to be at risk.

Rate 35

Rate System Management Analysis 35

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

While we have articulated our main goal and identified our stakeholders, we are still actively exploring what kind of investment we can make and what various benchmarks mean to us and more importantly what we should do with the numbers we collect. What are our goals with social media?” “Who Influence —> take action.

Measure 96

Measure Social Media Media Social 96

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals. Have any tips yourself for measuring social ROI?

ROI 36

ROI Social Media Measure Jordan 36

The Modern Nonprofit

JUNE 6, 2024

Transform your vision into actionable steps and watch your organization thrive. It encourages brains to come together, keeps everyone rowing in the same direction, and brings a laser-like focus to hitting those big, audacious goals. Specific Goals : Clearly define what you want to accomplish, leaving no room for ambiguity.

Profit 59

Profit Guide Build Metrics 59

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

We started with key results and worked backwards to technical assistance goals: Kids get health care coverage Policies are adopted More attention from policymakers. One-Click Advocacy: What is the call to action online? Learning and Metrics. Ashley is definitely a curator of metrics. How will you get their voice?

Social Media 97

Social Media Training Train Network 97

NTEN

MAY 27, 2010

There is little doubt that technology aligned and used properly can bring efficiency in extending and meeting goals in support of the mission. How does the techie learn to listen to the needs, build relationships, and develop solutions that meet the organization's goals? But identifying the goals is only the beginning.

Tech 62

Tech Org Chart San Diego 62

Museum 2.0

OCTOBER 8, 2019

If your metric is more people in the door, you might be tempted to completely twist and transform yourself in a brazen attempt to get people in. The classes sold, but it took me away from what was the real goal of our program, connecting people to collections through action. People took the class they wanted and left us.

Audience 38

Audience Museum Classes Library 38

Connection Cafe

AUGUST 7, 2013

With your heart and mind engaged, turn your attention to these important actions: Understanding the mission so well that you can talk about it, at a moment’s notice, to whomever you meet. Understanding the strategic plan and the course it is charting for the organization’s future. Strategic plans ARE NOT static documents.

Government 39

Government Metrics Chart Review 39

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2009

And the goal of those relationships can be learning, collaboration, policy, service delivery, advocacy, mobilizing or action. Later, I found the chart in Net Gains. And, of course, what metrics to use. It reminds me of Eugene Eric Kim's point about networks - everybody is people. She also discusses it in the video above.

Network 95

Network Authoring Social Media Ipod 95

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. OneCause — Top Fundraising App for Mobile Bidding OneCause offers multiple mobile-optimized tools that can help your organization achieve its fundraising goals for events.

Org 84

Org Raise Tools Help 84

Cloud 4 Good

MARCH 18, 2021

Building on top of this connection, we have taken our Advancement Accelerator a step further so that you can create reports and dashboards to help gain insights from your data and enable your team to take action directly with alumni and donors on the Salesforce platform.

Action 52

Action Data Create Student 52

ASU Lodestar Center

MAY 3, 2016

Despite increased awareness of this intrinsic link, as well as some laudable efforts over the last couple of decades, research shows nonprofits are frustratingly far from that goal. People are hard to chart, while numbers are perfect for spreadsheets. Garcia is an executive board member of the Arizona Children's Action Alliance.

Arizona 40

Arizona Tucson United States Nonprofit 40

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

The workshop was the first time I had used the game with fleshed out scenarios for the small groups to work and an assignment to have a discussion around planning questions: What's the goal? What's the key metric? Some tables got very focused on some philosophical issues related to goals and stuck. Tags as a metric.

Reflection 50

Reflection Slides Metrics PowerPoint 50

Qgiv

APRIL 2, 2024

Overall impact: Bring the grant review committee back to the main goal of your proposal by highlighting the overall impact your project aims to achieve. Specifying goals and objectives Your project needs to have specific goals with metrics you can measure to show your success.

Proposal 52

Proposal Grant Template Guide 52

DNL OmniMedia

MAY 7, 2024

This could include noting different points of data exploration, such as filtering data views or comparing specific charts. Choose the right format: Align data with the appropriate chart type to ensure complex information is easily readable.

Data 52

Data Organization Chart Benchmark 52

Bloomerang

JANUARY 25, 2023

Metrics around the success of the year-end campaign work as great marketing material. While every nonprofit is different—with different audiences, goals, etc.—a A theme helps to unite the goals and purpose of the campaign with the organization’s overarching story and mission. And of course, state the goals of the campaign.

Report 115

Report Digital Fundraising Nonprofit 115

Forum One

DECEMBER 7, 2023

The data you display, the types of visualizations you show, and the complexity of the visualizations you’re working with will vary greatly depending on what your goal is—whether it’s to improve health outcomes for low-income citizens, increase cancer screening, or educate policymakers.

Policy 65

Policy Los Angeles Data California 65

Bloomerang

JANUARY 25, 2023

Metrics around the success of the year-end campaign work as great marketing material. While every nonprofit is different—with different audiences, goals, etc.—a A theme helps to unite the goals and purpose of the campaign with the organization’s overarching story and mission. And of course, state the goals of the campaign.

Digital 63

Digital Report Fundraising Nonprofit 63

Nonprofits Source

NOVEMBER 8, 2022

Set a goal. Set a goal. Like any strategy, your content planning strategy should start with a goal. . Before setting your goal, audit your current content. After reviewing the current state of your content, you’ll be ready to set a goal for your content strategy. Make sure your goal is specific and measurable.

Content 75

Content Strategy Create Websites 75

CauseVox

NOVEMBER 26, 2023

They have the power to inspire, engage, and ignite action in ways that data and statistics alone cannot. Create clear action steps and easy to navigate donation pages to ensure no donor gets lost in the process. Inspiring Action Personal stories often serve as a call to action.

Storytelling 82

Storytelling Impact Arts Nonprofit 82

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

Spitfire’s useful SMART chart planning tool has been used by many nonprofits and was adapted for social media for nonprofits by NTEN’s WeAreMedia project several years ago. It also helps to break down your goal into monthly or quarterly benchmarks. What is your organization’s SMART social media objectives?

Social Media 129

Social Media Media Social Chart 129