Nonprofit Tech for Good

MARCH 21, 2019

And this applies to nonprofits in a big way. That’s why when nonprofits encourage the act of social fundraising, they not only empower supporters to share their love of the cause, but they also leverage their vast personal networks to grow in so many ways. Social fundraising shouldn’t take the place of any of your other efforts.

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Practice Fundraising Online Social 262

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. Leverage Trends When Applicable (Or Create Your Own!)

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Social Media Media Guide Social 97

Nonprofit Tech for Good

DECEMBER 6, 2019

While their benefits are unmatched, it’s not uncommon for fundraisers, volunteers, and nonprofit professionals to find the task of organizing and executing a golf fundraiser to be especially daunting, but it doesn’t have to be. 3) Promote the event intentionally and across all digital channels. Is fundraising your key priority?

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Practice Tips Fundraising Sponsor 243

Get Fully Funded

JANUARY 27, 2022

This is an example of an effective call to action (CTA) — a short statement or button that urges audience members to take a certain action. This might mean inspiring individuals to donate , volunteer, advocate, become a peer-to-peer fundraiser, or take any other action that supports your nonprofit’s mission. .

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Action Guide Language Test 64

The NonProfit Times

AUGUST 27, 2024

Most donors want more information from their preferred nonprofits, whether via social media channels or email. Just as nonprofits seek monthly sustainer revenue, donors welcome monthly updates on a nonprofit’s activities, such as campaign updates, donor impact or other relevant information.

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Info Story Donor Generation 98

Qgiv

SEPTEMBER 2, 2024

Managing a nonprofit takes patience, hard work, and a lot of organization. Plus, software solutions can help reduce your staff’s stress and streamline their workload by automating processes and providing a centralized place for managing different campaigns and communications. In fact, 67% of nonprofits use a CRM.

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Software Effective Nonprofit Collaboration 98

NonProfit Hub

JULY 27, 2024

By nature, nonprofits like yours depend on public support to fuel their mission-centric efforts. Let’s unpack the top nonprofit partnership outreach tips your team can employ to secure corporate support. Identify Companies That Share Your Values Your nonprofit isn’t just looking for any partner—you want to find the perfect fit.

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Tips Nonprofit Companies Channel 51

The NonProfit Times

AUGUST 2, 2024

Through identity resolution you’ll know who to target as your mid-level — or even major donor – and all of the giving channels they use. It should include overall revenue irrespective of inbound channel, an increase in mid-level donor retention and an increase in planned giving hand-raisers. Next is audiences.

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Audience Donor Demographics Maryland 94

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.

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Tools Fundraising Analytics Analysis 357

Nonprofit Tech for Good

MAY 8, 2020

Nonprofits must similarly align with their internal and external stakeholders around a mission, and storytelling is just as essential to that form of engagement. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. Recent data indicates that there are in excess of 1.5 Storytelling Framework.

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Storytelling Digital Channel Profile 294

Get Fully Funded

AUGUST 19, 2024

Donor segmentation is the process of dividing a nonprofit’s donor base into distinct groups based on shared characteristics or behaviors. Impact on Retention Rates Effective segmentation goes beyond grouping donors by shared traits; it provides actionable insights to boost donor retention.

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Data Marketing Donor Mail 59

Media Cause

MAY 8, 2023

Advertising can be an effective way to help grow your nonprofit’ s digital footprint, complement your current organic marketing efforts, and be an essential, part of your integrated marketing strategy. With the ability to run paid advertising across a variety of different channels and placements, it can all seem a little daunting.

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Tips Organization Channel Benchmark 52

Classy

MAY 12, 2021

Your nonprofit social media presence doesn’t have to be a stressful part of your job with a social media plan to simplify content creation. The following seven steps help you navigate the confusion about what to post on which channels and when. Your unique nonprofit social media strategy. Choose the Best Channels to Post on .

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Social Media Template Marketing Create 99

Media Cause

AUGUST 25, 2022

As you begin planning for your year-end fundraising, we wanted to provide some action items and insights based on our findings from 2021. Giving Tuesday is quickly approaching (November 29), which provides the opportunity for your nonprofit to drive revenue. Have a strong website retargeting paid advertising program in place.

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Action Campaign Trend Tips 52

Nonprofits Source

FEBRUARY 22, 2024

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. However, unlike business employees, nonprofit professionals may not have the time to devote to a website strategy or the capacity to spend time mastering a complex CMS. About page.

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WordPress Content Strategy Create 52

Achieve

JUNE 28, 2024

As nonprofits have adapted to the digital age, online fundraising has become heavily integrated into most organizations’ strategies. If your team is even somewhat tech-savvy, your nonprofit probably engages with many of its donors and brings in a significant portion of its revenue through virtual channels.

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Tech Fundraising Model Nonprofit 52

Bloomerang

JUNE 3, 2024

As we know, nonprofits face unique challenges, but they also have opportunities. These amazing organizations are committed to social change and making the world a better place. The fact is that supporters aren’t getting anything tangible in return for their nonprofit support.

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Generation Content Nonprofit Social Media 78

Pamela Grow

JULY 24, 2024

Imagine this: Your nonprofit is in the midst of several key projects and is planning to launch a new community program, all of which will greatly benefit your mission. So, you ask yourself, “What if there was a solution that overcame these challenges and could turn into a steady revenue stream for my nonprofit?” Thanking participants.

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FAQ Guide Fundraising Nonprofit 52

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . Dear In the Digital Wilderness, No doubt about it, embracing digital marketing and fundraising strategies is certainly a new frontier for most nonprofits.

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Analytics Digital Tools Measure 113

Media Cause

FEBRUARY 7, 2023

Therefore, when we create a media campaign , we always have a plan in place to measure paid media ROI (return on investment) and the success of every dollar invested. Paid media helps nonprofits reach an audience that owned media (the content that you own, such as your website and social media posts) cannot.

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ROI Media Nonprofit Measure 52

Nonprofit Tech for Good

MAY 13, 2022

You’re a charity fighting for action on the climate crisis, and you had two ads on Facebook. You can use the data to identify the channel donors came through, for example, or get a sense of which campaigns and messages are performing best. Parameters in action. But how can you turn them into actionable insights?

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Donor Track Facebook Campaign 274

Nonprofit Tech for Good

SEPTEMBER 16, 2021

By Rosie Powers , a Strategist at Mission Minded —a branding firm that works exclusively with nonprofits, foundations, and independent schools. As summer fades into fall, end-of-year fundraising season is top-of-mind for nonprofits. This analysis can help guide you towards what best engages your target audiences. 2) Review Your Goals.

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Communication Fundraising Hints Test 284

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Practice Online Fundraising Nonprofit 342

Nonprofits Source

SEPTEMBER 27, 2023

Nonprofit Animals hold a special place in our hearts, which is why it’s so important for your nonprofit to protect and advocate for their well-being. However, running a successful animal-related nonprofit goes beyond compassion alone. In this guide, we’ll provide four tips for marketing your animal-related nonprofit.

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Marketing Tips Influence Nonprofit 52

Greater Giving

DECEMBER 15, 2022

In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising. Integrating Marketing Channels . Core Nonprofit Marketing Channels.

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Digital Marketing Donor Channel 75

Bloomerang

JULY 26, 2024

Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? As media options continue to multiply, choosing the best channels becomes more and more fraught.

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Mail Roles Digital Fundraising 91

Bloomerang

AUGUST 31, 2022

Nonprofit storytelling refers to a specific way of communication that organizations use to personalize their mission. Let’s just be honest right up front: in the case of many nonprofits, the staff is small and the time is limited. How can storytelling improve your nonprofit’s communication strategy?

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Storytelling Guide Structure Audience 116

TechImpact

APRIL 14, 2014

Email, despite the criticism, is a powerful, if not your most powerful, advertising channel. Each email address is a potential donor, someone who knows your nonprofit, and intentionally gave you their email address because, quite likely, they believe in your mission. Image courtesy of Devore Tech. Dedicate space for email signup.

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email Marketing Effective Newsletter 193

Get Fully Funded

NOVEMBER 14, 2022

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. EVERY nonprofit has stories to tell! For the purposes of our exercise, let’s say our story takes place in India. Version 2: A shelter can be a scary place.

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Storytelling Fund Raise Music 139

EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. Mobile messaging can be a great way to share exciting or time-sensitive updates.

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Advocacy Generation Strategy Awareness 199

CauseVox

MAY 12, 2021

The COVID-19 pandemic, the election, and racial justice protests of 2020 have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit fundraisers. The answer is having a mapped out 2021 Nonprofit Social Media Marketing Calendar. And in this live training, I’ll show you how to create one!

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Calendar Social Media Marketing Media 117

Achieve

OCTOBER 6, 2023

However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. Whether you’re posting on Facebook , Instagram, or even LinkedIn, it’s important to focus on reaching users who are most likely to take action in response to your content. After all, with 4.9

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Social Media Metrics North Carolina Media 52

Allegiance Group

FEBRUARY 27, 2024

An event is any kind of action a user performs on your website, such as clicking a button, downloading a file, or submitting a form. This means you can better track actions that result in a lead acquisition or a donation. A donation form submission might be the trigger that tells Google Tag Manager to track that action.

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Analytics Google Fundraising Track 52

Allegiance Group

NOVEMBER 2, 2023

Every nonprofit website should include key features to optimize fundraising, promote brand awareness, and attract volunteers. While many nonprofits need low-cost or free options to handle their websites, Nonprofit Hub said every nonprofit website should treat itself like an investment.

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Websites Calendar Registration Nonprofit 52

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

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Marketing Analysis Nonprofit Audience 52

Saleforce Nonprofit

MARCH 14, 2022

Many charities and nonprofits struggle to connect and build relationships with younger donors. They know our planet is doomed without swift and decisive climate action. If you’re a cancer research foundation or a hospital network, you don’t need to pivot to working on antiracism or climate action. Connect With Their Activism.

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Demonstration Ukraine Nonprofit United States 98

Bloomerang

JUNE 17, 2022

Pride Month is a great time to celebrate and reflect on the work activists and nonprofit organizations are doing to support the LGBTQ+ community. With that in mind, I wanted to share a list of funding and grant resources available for nonprofits serving that community. Urgent Action Fund. Urgent Action Fund.

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Grant Fund Vermont New York City 125