sgEngage

DECEMBER 12, 2024

Actionable now. Based on what has worked for me in my own teams, here are some specific actions you can take: Help your non-Gen Z colleagues to understand that the brevity that typifies communications from their Gen Z coworkers is a stylistic quirk, not an attempt to undermine team norms. Actionable Now. Actionable Now.

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Action Management Nonprofit Professional 98

sgEngage

FEBRUARY 10, 2025

Employer matching gifts offer key advantages to nonprofit organizations, including increased individual donations, opportunities for additional corporate funding, improved supporter engagement, and more. If youre wondering if corporate matching gifts can boost donor retention levels, the answer is yes.

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Retention Gift Donor Program 59

Nonprofit Tech for Good

JULY 4, 2021

The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation. Giving comes more easily when the cause is close to home. Secure a major donor for a matching gift campaign. Personal training sessions.

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Fundraising Ideas Online Nonprofit 360

The NonProfit Times

NOVEMBER 27, 2024

GivingTuesday is the day of the year where you find people of all ages and all demographics opening their hearts and their wallets to donate to causes and organizations that are important to them or to find new initiatives to support. It’s important to remember that there are many ways to donate to a cause.

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Donor Time Demographics Donation 104

The NonProfit Times

DECEMBER 4, 2024

million people taking action across the U.S, million, a 4% increase and those who spoke out about causes in the U.S. Average gift size was for the most part stable, slipping slightly under 1% from $238.59 An estimated $3.6 billion was donated in the United States on GivingTuesday, a 16% increase from 2023’s total of $3.1

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Digital Sri Lanka Pledge Donation 130

Nonprofit Tech for Good

SEPTEMBER 12, 2021

Show them precisely what impact their gift will make. Similar to how consumer brands use holidays like Black Friday and Cyber Monday to ignite the spirit of the holiday season and boost foot (or click) traffic, nonprofits can leverage Giving Tuesday to attract donor awareness, gifts, and loyalty. Provide suggested donation amounts.

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Giving Question Nonprofit Campaign 310

sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. A single campaign, post, or story has the potential to go viral, bringing awareness to a cause or organization.

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Online Fundraising Support Digital 98

Nonprofit Tech for Good

OCTOBER 11, 2024

There is no doubt that social media, no matter the platform, remains a powerful way for people to build communities and connect with the causes and nonprofits they care about. But when you DO ask for a gift, make it incredibly easy to complete. If you can suggest an amount inside the post, people are more likely to take action.

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Social Media Donor Media Social 300

Nonprofit Tech for Good

SEPTEMBER 20, 2018

By Nathan Hill , Optimization Evangelist at NextAfter , works every day to share how testing and optimization can lead to fundraising growth that can transform organizations and causes. So, we asked, “What do organizations use as the call-to-action to give on their homepage?”. 12% said “Donate Now” which is basically the same thing.

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Stats Giving Fundraising Nonprofit 277

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. Donation request letters are an essential tool for nonprofits seeking to connect with potential donors and inspire them to contribute to their cause. Describe your current initiative.

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Template Donation Help Raise 98

Candid

DECEMBER 11, 2024

Consider what options to raise awareness for your cause can be scaled. Videos of your organization in action, statistics of how youre making an impact in your community, and constituent testimonials are just a few ways to bring your mission to life. Make it easy to giveor you risk your supporters abandoning their donations.

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Donor Giving Time Donation 105

CauseVox

JANUARY 20, 2025

It costs 200-300% more to attract new donors than it does to get a second gift. Youre also more likely to get larger gifts from donors who give over time, so youre making more money. Very simply, donor retention refers to the number (or percentage) of donors that return to give another gift in a specific time period.

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Retention Donor Strategy Social Media 115

Bloomerang

MAY 3, 2021

Secret Sauce: Easy-to-implement, practical action steps. ACTION: Get board members to review your donor list. After all, your thank you establishes trust and kick starts your ‘next gift strategy.’ ACTION: Put a system in place to hand sign thank you letters. ACTION: Put a system in place to hand sign thank you letters.

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Action Donor Fundraising Tips 133

Bloomerang

DECEMBER 2, 2024

The click-through rate tells us a few important pieces of information including how compelling the call to action was for subscribers and whether or not the content resonated with subscribers. If your click-through rate was lower, go back to the basics of a strong call to action. Was the call to action obvious enough in the email?

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email Fundraising Rate Donation 118

Nonprofit Tech for Good

MARCH 4, 2020

In a few different instances, you can even point donors toward helping the cause that your nonprofit champions. They can use these extra hours to rally behind your cause—little actions can truly make a large impact in the long run. It’s simple to receive in-kind gifts from supporters with the help of apps like Forward.

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Social Charity Donation Fundraising 341

CauseVox

DECEMBER 5, 2024

Soon, we’ll spend our days purchasing holiday gifts for loved ones, baking, and gearing up for visits from family and friends. The same goes for your major donors, long-time volunteers, and others who’ve shown commitment to your cause over the years. When push comes to shove, this is why your donors support your cause.

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Campaign Giving Strategy Donor 105

Nonprofit Tech for Good

DECEMBER 8, 2021

The Plain Language Action and Information Network. 33% of donors give tribute gifts to family and friends. Donors are most interested in giving tribute gifts as memorials (43%), birthday gifts (25%), and on religious holidays (10%), such as Christmas, Hanukkah, and Eid al-Fitr. Promote Your Tribute Gifts.

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Trend Fundraising Digital Marketing 339

Nonprofit Tech for Good

JULY 1, 2020

They are more likely to donate to a cause, attend a virtual event, or volunteer when they are invited by people they know and trust. In fact, behavioral science should inform the ways you recruit and engage supporters as well as raise awareness for your cause. Social media makes participating in campaigns easy and fun.

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Social Media Media Support Social 332

Nonprofit Tech for Good

AUGUST 14, 2022

When a major event happens, such as the pandemic, wars, or natural disasters, they make a decision for the donor that this is the wrong time to be asked for a gift. As they gain that sense of belonging and begin believing in the cause, they can be motivated to continue to give when the nonprofit taps into their giving style.

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Donor Giving Nonprofit Fundraising 307

Nonprofit Tech for Good

SEPTEMBER 19, 2024

20% GREEN: Urgency & Specificity Creating a sense of urgency through one-day campaigns or crisis-based appeals drove immediate donor action. Email Marketing: Sent urgent calls to action to their subscriber base, emphasizing the limited one-day window to increase the impact.

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Campaign Giving Nonprofit Google 264

Get Fully Funded

FEBRUARY 27, 2025

You see, the best way to get a corporate gift is through a connection at the company. But there are often strict rules and enrollment periods that can make it difficult to secure the gift. And a gift from a corporation is unlikely to be renewed the following year. Myth #4: Big gifts from rich people will fund my nonprofit!

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Fund Raise Nonprofit Donor 98

CauseVox

JANUARY 8, 2025

For nonprofits with limited resources, making the most of this page is critical to driving donations, engaging supporters, and amplifying your cause. Craft a Strong Fundraising Appeal Your fundraising appeal is the heart of your fundraising campaign pagea chance to connect with donors, demonstrate why your cause matters, and inspire action.

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Campaign Results Fundraising Montana 83

sgEngage

DECEMBER 5, 2024

Even if it feels overwhelming at first, break it down into essential steps: Setting goals Identifying potential donors Defining your message Starting with a well-conceived plan helps you clarify goals, outline specific actions, and define your budget to achieve your goals.

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Grant Fundraising Fund Nonprofit 98

sgEngage

DECEMBER 10, 2024

By integrating fundraising and finance systems, information flows easily from gift records to journal entries, saving time, reducing the risk of fraud, and simplifying audits. Reconciliation is the process of matching financial records from different sources, such as gift records, invoices, and bank feeds, to ensure consistency and accuracy.

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Process Integration Fundraising Data 97

Nonprofit Tech for Good

APRIL 3, 2022

The term “call to action” (CTA) is used multiple times in the list. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Make a “ stretch gift ” that is very generous and is outside your normal giving pattern.

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Fundraising Donation Donor Social Media 362

Nonprofit Tech for Good

DECEMBER 28, 2021

You’ll also want to make sure you know which of those donors are contributing monthly versus giving one-time gifts. By proposing a time-sensitive campaign or challenge to your one-time donors, you’re giving them a tight deadline and encouraging them to take action now to get the most out of their donation. Connect it all to your cause.

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Donor Donation Campaign Stats 321

Nonprofit Tech for Good

DECEMBER 9, 2022

Major Gifts. Their contact and gift information is saved in your CRM, a thank you note and receipt are automatically sent, and you are ready to solicit donations again in the future. This type of donor may also donate to support special projects or programs on top of their recurring gift. Peer-to-Peer and Team Fundraising.

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Fund Nonprofit Pledge Donation 331

Nonprofit Tech for Good

AUGUST 16, 2018

The benefits of recurring gifts are obvious—more predictability in funds and the ability to plan operations. However, a recurring-gift donor base requires a commitment to engagement strategies and technologies that nurture donors and make them feel connected to your organization on a more regular basis. Make the “ask” personal.

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Trend Digital Fundraising Donor 279

sgEngage

MAY 28, 2024

Make More Accurate Gift Capacity Estimates Gift capacity is a sensitive subject. Only when a gift officer starts talking to a prospect via the qualification and the cultivation process can you know how much someone will give to your organization. Here are three methods for fine-tuning your gift capacity estimates.

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Gift Research Donor Tips 104

Bloomerang

AUGUST 12, 2024

However, it is alarmingly common for individuals to join nonprofit boards for self-serving reasons, rather than a genuine commitment to the cause, leading to a disengaged board and a pervasive culture of apathy. If you are not willing to make a personal and meaningful gift based on your income, why would your donors be motivated to give?

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Action Nonprofit Roles Government 115

Candid

NOVEMBER 5, 2024

Look at tools such as Double the Donation to see if your corporate volunteers are eligible for Dollars for Doers grants or matching gifts. For nonprofits focused on causes like disaster relief, embedding critical needs into early-stage conversations with corporate partners ensures that your organization can focus on response efforts.

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Nonprofit Volunteer Survey Community 111

Nonprofit Tech for Good

NOVEMBER 20, 2021

For instance, if a local Italian restaurant donated a gift card but it’s only open for delivery, disclose this in the item restrictions field. Therefore, find out which businesses have the capacity to contribute and present the auction as an opportunity to support a great cause and reach a new customer base.

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Virtual Personal Fundraising Tips 288

Nonprofit Tech for Good

FEBRUARY 17, 2022

Regardless of your call to action, the key to maximizing your reach is to be as visible and intentional as possible in the channels where your audience lives. Finally, come prepared with the resources your committee members might need to spring into action. Have a Robust Communications Plan.

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Fundraising Tips Management Nonprofit 358

Nonprofit Tech for Good

OCTOBER 22, 2020

They are not places where individuals go first to seek out information about a cause or to make a donation. Common ways of doing this are through online petitions, surveys relating to your cause, product or item distribution, or a whitepaper or e-book “call to action.” Social media sites are for relationship building.

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Social Media Donor Social Media 354

CauseVox

DECEMBER 9, 2024

Begin With Action-Oriented Verbs Using action verbs at the beginning of your fundraiser email subject lines sets the expectation upfront for the recipient of what to expect from the body of your email and lets them know what action you want them to take. Did you forget someone on your holiday list? Were counting down!

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email Fundraising Spam Donor 81

Nonprofit Tech for Good

NOVEMBER 22, 2021

Sure, many gift-buyers will continue to turn to Amazon, Walmart, and Target, but increasingly c onsumers are being more mindful with purchases. Nonprofits, especially local and small organizations, can have a difficult time breaking through the noise during Black Friday and Cyber Monday or during holidays where gift-giving is a norm.

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Facebook Online Effective Nonprofit 313

Nonprofit Tech for Good

APRIL 2, 2023

So what exactly is this website that’s causing such a stir? But quick technological advancements can be overwhelming, causing many people to feel uncertain about where to begin. This could include fundraising email templates, motivational copy for peer-to-peer fundraising pages, and social media posts centered around your cause.

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Tools Fundraising Donor Analytics 362