Association Analytics

JUNE 25, 2024

Five Types of Membership Campaigns When communicating with members you’re trying to build a rapport with them throughout the year, nurturing that relationship before you actually go in and ask for a renewal or membership relationship. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.

Campaign 169

Campaign Associations Communication Channel 169

The NonProfit Times

OCTOBER 22, 2024

. “This integration will unlock a powerful new channel for nonprofits to thrive — giving them the tools to inspire a new generation of supporters to make a difference for the causes they care about,” said GoFundMe CEO Tim Cadogan. Instagram and Instagram Stories integration, allowing sharing that was not previously available. *

Share 103

Share Donation Facebook Channel 103

Get Fully Funded

DECEMBER 9, 2024

As a fundraising or marketing professional, you likely rely on your digital communication channels to stay in touch with supporters and engage them in your activities. Thats where calls to action (CTAs) come in. A CTA is a short statement that urges audience members to take a certain action. Incorporate actionable language.

Action 52

Action Causes Guide Audience 52

Nonprofit Tech for Good

MARCH 17, 2020

Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . 2) Learn how to run campaigns in-house.

Charity 331

Charity Facebook Test Profit 331

Nonprofit Tech for Good

MARCH 21, 2019

By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. share with their personal networks the actions they take related to a cause, all through the megaphone of their mobile devices and social media.

Fundraising 267

Fundraising Social Practice Online 267

Nonprofit Tech for Good

JULY 13, 2020

The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level. Here’s how Water.org ensured their content to be informative, demonstrated timely action and impact, and offered users the opportunity to help.

Social Media 336

Social Media Content Media Social 336

Nonprofits Source

NOVEMBER 4, 2024

It can sometimes feel overwhelming, but political campaigns are undeniably good at getting attention. As a nonprofit, you might wonder how you can emulate political campaign marketing strategies and success. Text Banking By this point, almost every American has received at least one text from a political campaign.

Campaign 52

Campaign Marketing Nonprofit Social Media 52

Greater Giving

NOVEMBER 18, 2024

It’s a perfect opportunity to rally support and build excitement, but it’s not where your year-end campaign should stop. Here’s the deal: a well-planned year-end campaign isn’t just about hitting your goals. How to Build a Year-End Giving Campaign (That Includes GivingTuesday) 1. What milestones will show you’re on track?

Campaign 52

Campaign Giving Social Media Donor 52

Nonprofit Tech for Good

MAY 8, 2023

You can use outbound text messages to inform donors about upcoming fundraising events and campaigns. With more eyes on your message, more people will be persuaded to take action and help support your mission. 3) Multi-channel communication keeps you top of mind The average American sees 4,000-10,000 ads per day !

Lesson 303

Lesson Marketing Nonprofit Mobile 303

Byte Technology

JANUARY 14, 2022

The results gave us a clear picture of the benefit of both Brand Awareness and Promotional Broadcast campaigns for Flourish. Once the plan was approved, the ideal next step was a Byte Action Plan , which allowed our marketing team to create the foundational online marketing elements like social accounts, Google My Business, and Bing listings.

Marketing 243

Marketing Broadcast Campaign Awareness 243

Nonprofit Tech for Good

NOVEMBER 11, 2022

A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. . PSAs are a great way to take advantage of expensive advertising channels outside of your budget, but they aren’t the end all be all.

Public 326

Public Service Nonprofit Script 326

CauseVox

MAY 17, 2024

Master the art of storytelling across various channels to create compelling narratives that engage and convert. Discover how personalized narratives can boost every part of your multi-channel campaign, connecting deeply with donors and increasing impact. Embark on a journey where storytelling is key to fundraising success!

Storytelling 88

Storytelling Channel Fundraising Strategy 88

Nonprofit Tech for Good

SEPTEMBER 12, 2021

Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.

Giving 267

Giving Question Nonprofit Campaign 267

Bloomerang

JANUARY 14, 2025

Similarly, all text-to-give campaigns are a form of mobile giving, but not all mobile giving involves texts. To raise significantly more money through existing email channels, add a link to your online donation page or a mobile email donation button, like the one pictured below. Text-to-give and mobile giving are like poodles and dogs.

Mobile 105

Mobile Giving Guide Nonprofit 105

TechImpact

NOVEMBER 12, 2014

Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. Social media by itself is not a very effective channel for direct fundraising. 2) Share photos of your volunteers in action. 4) Use quotes.

Social Media 238

Social Media Story Money Media 238

Nonprofit Tech for Good

FEBRUARY 28, 2021

And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. Feeding America gratefully stewards its corporate donors through its digital channels, yet stays focused on sharing content that will increase audience loyalty. Feeding America and Subaru. The Global FoodBanking Network.

Social Media 312

Social Media Donor Media Social 312

Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. You’re a charity fighting for action on the climate crisis, and you had two ads on Facebook. How each traffic source is influencing sign ups for your peer-to-peer campaign. Let me give you an example.

Donor 282

Donor Campaign Nonprofit Facebook 282

Nonprofit Tech for Good

MARCH 12, 2017

Some subscribers to your email list will visit your nonprofit’s Twitter Profile or Facebook Page to retweet or share a story or call-to-action that is featured in your e-newsletter or fundraising appeal. A very common mistake made by nonprofits is releasing infographics for reports and campaigns in PDF format. 1200 x 1200.

Communication 249

Communication Online Tips Nonprofit 249

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

Storytelling 300

Storytelling Digital Channel Audience 300

Nonprofit Tech for Good

JUNE 23, 2020

For example, Alley Cat Allies’ Cat-alyst Society – Monthly Giving Program : This page should have a URL that can be easily promoted in print newsletters and postcard campaigns, such as alleycat.org/givemonthly. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

Practice 342

Practice Fundraising Online Nonprofit 342

Nonprofit Tech for Good

DECEMBER 28, 2021

By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. You’ll also make it easier for you to track and monitor the success of your campaigns. Finally, share your campaign on all available channels. Short videos .

Donor 298

Donor Donation Campaign Stats 298

Nonprofit Tech for Good

APRIL 3, 2022

The term “call to action” (CTA) is used multiple times in the list. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Creating a page with 3-5 CTAs on your website could be a great tool for engagement. your neighbors. your family members.

Fundraising 336

Fundraising Donation Donor Social Media 336

Candid

MAY 10, 2023

This is where a communications campaign can come in handy. But managing a campaign’s moving pieces can be challenging. To set your next campaign up for success, we are breaking up the process of building a campaign into five simple steps. Be sure to tailor your messaging to each channel. Define the problem.

Campaign 98

Campaign Communication Nonprofit Social Media 98

sgEngage

JANUARY 14, 2025

7 Key Indications Youre Ready for a CRM Upgrade Heres how to know if your growth demands action on a CRM upgrade sooner rather than later. You Want to Get the Most from AI Innovation AI has seemingly limitless potential to revolutionize the fundraising process by prescribing the actions with the most impact for your fundraisers.

Organization 105

Organization North Carolina Donor Blackbaud 105

TechImpact

MARCH 25, 2014

Having a tough time tracking the analytic behind your last fundraising campaign? Make sure whatever landing pages are seeing the most traffic have sufficient information, strong calls to action, and would compel someone to donate to your nonprofit. Traffic sources are located on the left side bar under: Acquisition –> Channels.

Stats 252

Stats Analytics Track Fundraising 252

sgEngage

JANUARY 14, 2025

You can take immediate action by doing what you do best, just without the request for cashfor now. Recovery campaigns will follow. Global Empowerment Mission created a banner of short videos on their website and social media channels, highlighting their hands-on work with Los Angeles residents displaced by the 2025 wildfires.

Disaster 94

Disaster Money Los Angeles Fundraising 94

Nonprofit Tech for Good

MAY 31, 2020

Action Item: What data collection improvements can your nonprofit make to improve virtual fundraising? Your supporters often engage with your organization using more than one channel. Action Item: How balanced are your revenue streams? Action Item: Transitioning to remote work and virtual fundraising can be a challenge.

Nonprofit 340

Nonprofit Survey Donor Fundraising 340

Classy

JUNE 21, 2021

Launching a unique campaign can set your organization apart by creating a buzz around your mission, engaging new audiences, and getting people excited to participate in something meaningful. . Download Your Checklists for Crowdfunding, Peer-to-Peer, and Event Fundraising Campaigns. Creative Angles to Take on Your Next Campaign.

Campaign 128

Campaign Fundraising Contest Cancer 128

Nonprofit Tech for Good

FEBRUARY 14, 2019

The Ads Manager interface is not particularly intuitive, and the advertising advice offered by Facebook and third parties is almost always focused on e-commerce rather than nonprofits and advocacy campaigns. 1) Set up a conversion event and create a campaign. 1) Set up a conversion event and create a campaign.

Facebook 230

Facebook Fundraising ROI Metrics 230

Get Fully Funded

OCTOBER 23, 2022

Look, Giving Tuesday requires planning, like any other fundraising campaign. Giving Tuesday Made Simple Over the past few years, I’ve helped dozens of small nonprofits create successful Giving Tuesday campaigns that raise money for everything from scholarships to Girl Scout camp to new stables for rescued horses.

Campaign 111

Campaign Giving Social Media Gift 111

Nonprofit Tech for Good

MARCH 9, 2023

The report analyzes Classy’s proprietary data from 2022, spanning more than 70,000 campaigns on the Classy platform, and, for the first time, incorporates insights from our parent company, GoFundMe.

Philanthropy 190

Philanthropy Free Conversation Donation 190

Whole Whale

MARCH 28, 2025

That means designing campaigns and content that meet your audience where they are, whether theyre just discovering your work or showing up again and again to create change alongside you. Engaged : They take meaningful action with your orgdonating, volunteering, attending events, or joining a campaign.

Digital 52

Digital Strategy Marketing Nonprofit 52

Get Fully Funded

AUGUST 14, 2023

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. In short, you need to build a CAMPAIGN. What IS an Online Fundraising Campaign? An online fundraising campaign is different than a simple online fundraiser.

Campaign 98

Campaign Online Fundraising Social Media 98

The Storytelling Non-profit

MAY 3, 2022

Any nonprofit organization dreams of having successful fundraising campaigns. Of course, managing a fundraising campaign can have a lot of parts and pieces. It can be a challenge to figure out how to manage them all while dealing with other day-to-day fundraising tasks.So, what is the key behind a successful fundraising campaign?

Campaign 90

Campaign Fundraising Mail Channel 90

Bloomerang

OCTOBER 30, 2023

But there’s no good reason to be discouraged because your actions right now will speak louder than any words or lamentations can. (My Actions do.”) You’ve probably read our excellent year-end tactical guidance on how to succeed at year-end fundraising , but if you haven’t, I recommend them. Ten Steps For Immediate Action.

Action 111

Action Fundraising Storytelling Donor 111

Bloomerang

NOVEMBER 1, 2024

Grateful, multi-channel impact reporting It’s time to tweak the “ ask, thank, report, repeat ” formula to add in a lot more reporting across the myriad media channels your constituents use. Capacity building campaigns to create more love all around should become commonplace. Multiple places.

Tips 114

Tips Strategy Volunteer Donor 114

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Let’s start by identifying the best channels and tools to maximize your campaigns. According to HubSpot, most marketers consistently leverage three channels. How are you tracking success?

Analytics 169

Analytics Marketing Taxonomy Metrics 169