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4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 2) Slide-in “Donate” prompts. Approximately 20 seconds after landing on the website for the Colorectal Cancer Alliance website , a small “Donate” popup slides in featuring a recent donation. to secure a lead [i.e.,

Websites 361
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Marketing Automation: The Future of Fundraising for Your Nonprofit

Nonprofit Tech for Good

Marketing automation can help you with: Broad, audience-building efforts (think: scheduling social media posts) Steady engagement tactics (think: sending out your weekly newsletter) Workflows that target visitors who complete certain actions (think: sharing a viewbook when someone fills out a form) And a whole lot more.

Marketing 250
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2009 eCampaigning Review Released

Amy Sample Ward

As I announced recently , Advocacy Online and Fairsay have jointly produced a benchmark report to examine key e-campaigning performance measures. The benchmark data is derived from the activity of over 2 million supporters from 50 campaigning organisations in the UK, Canada, and several other countries. Report Highlights.

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Marketing and Engagement: Making the most of your Emails

Amy Sample Ward

I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. Below are my slides and a round-up of tips for getting started with a more engaged membership responding to your emails! Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters.

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Top Fundraising Benchmarks to Share With Your Nonprofit Board [SLIDESHARE]

Classy

Fundraising benchmarks help you elevate where your current strategy shines compared to peers in the sector. The State of Modern Philanthropy 2021 deep dives into the latest fundraising data and actionable takeaways based on the performance of over 4,800 nonprofits. . Step 3: Present Compelling Recommendations to Your Nonprofit Board .

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More Nonprofit Benchmarks

Forum One

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report. As NARAL found, it could mean the difference in an additional 0.63

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Reflections from #MFOM14: Email Marketing, Fundraising, and Visual Communications

NTEN

Set your own benchmarks: Guidelines, benchmark reports, and best practices are helpful to know, but ultimately its important to know your audience. To learn more about how you can use email marketing to support year-round online fundraising, Ive uploaded my slides to Slideshare.