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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

The 16th annual Blackbaud Luminate Online Benchmark Report is here! When looking at online benchmarks and digital revenue, we saw that any growth or ground held was due to increases in sustainer metrics. The growth in usable house file size means that nonprofits were doing a good job of sending emails only to their engaged subscribers.

Blackbaud 109
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Advice for Starting A New Fundraising Job

Bloomerang

Her new fundraising job represents an exciting entry into a nonprofit sector different from her previous jobs in which she raised funds for three different Texas opera companies. Check out these 10 tips to help you thrive in your new fundraising job 1. Performance metrics should be both quantitative and qualitative.

Advice 111
professionals

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6 Nonprofit Email Benchmarks You Need to Know

Neon CRM

Nonprofit email benchmarks are more than interesting data points. Comparing your own performance to industry benchmarks can help you identify areas to improve your email strategies. These benchmarks are based on the performance of 37,472 individual email campaigns sent by Neon One clients in 2022.

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Marketing Automation: The Future of Fundraising for Your Nonprofit

Nonprofit Tech for Good

Marketing automation can help you with: Broad, audience-building efforts (think: scheduling social media posts) Steady engagement tactics (think: sending out your weekly newsletter) Workflows that target visitors who complete certain actions (think: sharing a viewbook when someone fills out a form) And a whole lot more.

Marketing 238
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Cut Through the Clutter: Why Storytelling Matters for Nonprofits

Nonprofit Tech for Good

Stories are a great way to inspire action, get thousands of “likes” and online followers, further spreading your message across social networks. Women for Women International does a good job of keeping their supporters updated with stories of women impacted by their program. And this is where storytelling comes in.

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[VIDEO] You’ve Been Let Go From Your Nonprofit Job – Now What?

Bloomerang

We got a really fun panel discussion for you all around what you should do if you happen to find yourself out of the job in the fundraising and nonprofit sector. So it was actually the end of November last year in 2020 when I was laid off from that job. So thanks so much for being here. I’m Steven. Ephraim: Wow.

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eNonprofit Benchmarks Study Reveals Latest Metrics for Advocacy, Fundraising and Social Media

Care2

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. Are nonprofits experimenting with mobile more?