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Why Your Nonprofit Needs Peer-to-Peer Fundraising (and How to Use It)

Nonprofit Tech for Good

Think of each participant as a mini-influencer, out there telling the story of your cause and galvanizing their followers to donate and participate. For example: Every November, men all over stop shaving and grow out their beards and mustaches for Movember to raise awareness of men’s issues.

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Is it a movement or a moment?

Candid

When it comes to raising visibility on a given issue, nonprofits often strive to achieve broader impact—the kind of change that comes through collective action. Recent years have seen several examples of moments that captured public attention—typically after years-long efforts and organizing before they burst into wider awareness.

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5 Creative Angles to Consider for Your Next Fundraising Campaign

Classy

Livestrong has applied this approach to their Solution Grants Program, which focuses on funding solutions that solve everyday cancer problems. This year’s programmatic focuses are underserved Black Americans, children, and breast cancer survivors, so each crowdfunding campaign targets a particular cause that aligns with these audiences. .

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Find the Charlie’s, Justine’s, and Edna’s in your network

Beth's Blog: How Nonprofits Can Use Social Media

I got to hear Scott Dunlap who is VP, Emerging Opportunities/New Ventures at PayPal deliver a great talk that offers some persona for different actors in your nonprofits network and how they influence, activate, or raise awareness for your cause through social channels. He was asked to donate to cancer charity.

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5 Unique Ways to Thank Recurring Donors

Classy

Haymakers for Hope’s mission is to give everyday people the chance to fight back against cancer by training for, and competing in charity boxing events to raise money and awareness. Bright Pink helps save lives from breast and ovarian cancer by empowering women to know their risk and manage their health proactively.

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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. Whether you’re posting on Facebook , Instagram, or even LinkedIn, it’s important to focus on reaching users who are most likely to take action in response to your content.

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How to Convert Peer-to-Peer Event Participants into Monthly Donors

sgEngage

Often the sales funnel is part of the visualization: Awareness Evaluation or Consideration Engagement or Decision Action or Donation Advocacy or Loyalty Michael Johnston, co-founder and president of HJC New Media , encourages nonprofit organizations to take a page from the mapping playbooks of for-profit enterprises. “And

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