This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
By Beth Singer , Principal at Beth Singer Design, LLC – a design firm that specializes in creating digital slide decks with editorial clarity and design that enable nonprofits to connect with audiences and move them from interest to action. Enter an old friend: the slide deck. 3) First slide. 4) Last slide.
What goes into creating and designing a successful nonprofit website that inspires action? Audience Analysis. View the Session Recording | Download the Slides. There are a few steps to successful audience-centric design: Identify Your Audience: Understand all of the groups your serve and find out what makes them tick.
There were interesting conversations at every turn and I also had requests to share my notes and slides. Below, you can find my full speech and slides, as well as links to address questions and requests from many of those I met with. We thought that there would need to be new tactics for making impact and new calls to action.
Cross-posting to multiple platforms, like Facebook, LinkedIn, Instagram, and X, can help you reach different segments of your audience, and this audience can be further targeted through paid social campaigns that attract new donors and drive traffic to your website.
With this option, the presenters will need to look directly at the different devices throughout the presentation to have “eye contact” with the audience. For some situations, this can be a fine solution that allows you to reach more of your audience at the same time. Believe Big used Restream to stream their virtual event on.
Marketing Every Stage of ‘The Donor’s Journey’ It’s tempting to think of marketing as a broad-minded approach that’s focused on building awareness with the largest audience possible. Marketing automation will let you find new donors, volunteers, and clients – and more quickly and successfully move them to action.
With more eyes on your message, more people will be persuaded to take action and help support your mission. Now, making a purchase on Amazon is as simple as sliding a button from left to right on your cell phone. There’s a lot to learn from them about text marketing. Amazon revolutionized the easy checkout process.
In fact, you can now use YouTube features to drive actions and donations , create "Choose Your Own Adventure" style experiences , and make your video the talk of the web (quite literally). Ramya Raghavan of YouTube was kind enough to preview her upcoming 10NTC session, Activating Your YouTube Audience for us last week.
I’ve blogged about how a few nonprofits are using them , and how the Pancreatic Cancer Action Network was seeing real results , but it feels like there is a new energy around using them. The message is that your audience has the gear to scan QR codes. If you have BlackBerry Messenger 5.0, a QR code reader is native to the device!
In fact, you can now use YouTube features to drive actions and donations , create "Choose Your Own Adventure" style experiences , and make your video the talk of the web (quite literally). Ramya Raghavan of YouTube was kind enough to preview her upcoming 10NTC session, Activating Your YouTube Audience for us last week.
Schools have a unique opportunity to build their Facebook following and stay connected with alumni due to the captive audience and deep relationships that are built with students, families and faculty. Make sure to check out the slides below for a bunch more. Focus on getting fans to take higher value actions. Not encouraging.
The slides are below as well as some notes. Some of the key attributes that you may want to include: a welcome page/message that highlights who you are and the calls to action – remember that it’s more important for people to take the action related to your campaign than it is to only join your page/group.
What this means is if you know your presentation inside out, it’s more likely that you’ll give an even better presentation in front of a large audience than when you rehearsed alone or in front of a friend. I’ve been to many conferences where I see speakers organizing slides a few minutes before their talk. main topic 1. main topic 2.
I normally separate my post-presentation blog posts and slides but think it will be valuable to group them together this time. And the crowd is everyone else; yes, they are part of your service area or your “audience&# but you haven’t reached them yet. Slacktivism: Turning a Like Into Action. Defining Community.
Below are my slides and a round-up of tips for getting started with a more engaged membership responding to your emails! Email Campaigns: Know Your Audience and Get Results. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters. View more presentations from Amy Sample Ward.
If you can use your data to better understand your audience and your activities, you can not only improve your outreach, but you can work more effectively towards achieving your mission. Here's what you need to do.
We are hoping to understand what tools or practices appeal to different age groups online and how organizations can best target their efforts to those audiences. Great slides. " Add your thoughts or blog posts in the comments! Marketing for Nonprofits: Want to Build Community Online?
Last week I participate on a panel on “ Data Visualization for Nonprofits: A Picture Is Better Than A 1,000 Words ” with Johanna Morariu from Innonet and Brian Kennedy of ChildrenNow. The day of the panel, I published a blog post that shared our slides, wiki, and resources. Documentation of Session.
My slides covered the tools and apps for the back stage side of energizing your community. Since my slides are mostly screen shots, I’ve shared a bit of context below. Action: The action or connection that ties it together. WWT 2010: Apps and Tools to Energize Your Base. View more presentations from womenwhotech.
This session will revisit the challenges of collective action in an era of “open source activism,” and highlight how the Web can help overcome those hurdles. Action: Giving people the right tools at the right time only matters if you ask them to do the right thing. Each slide is displayed for 15 seconds. Oh, the excitement!
Below, I’ve shared my keynote remarks and slides and I hope you’ll share your ideas and further the conversation in the comments. You have to go beyond that and listen for action. If you aren’t in a position to take action based on what you hear, there’s little purpose in listening or trying to use a community-driven model.
Today, wind power and wave action are just two technologies leading investors to take a closer look at ocean conservation technology, reports Tim De Chant. ” Here’s their 21-slide Series A deck: Cover slide Team slide Market context slide (“The revolution of remote work”) Problem slide No.
Think about goals and audience: Before you create content, first think about the ultimate goal and the target audience. Let that inform your decisions on what channel(s) to use to reach your audience. To learn this, test as much as you can in order to get to know your audience well and understand what resonates with them.
Sometimes it’s the number of people who took the call to action you wanted, whether that’s making a donation or calling a legislator. It depends on your intended audience. If you want to see my slides from the two talks just look below. What about LinkedIn?
If images include important information, e.g., registration details, dates, or calls to actions, then ensure that information is also available in text format. Helpful Pressbook for Google Slides. Include your speaking points on a slide so people can choose to read or listen. Describe the visuals on your slide.
Not only does this help me frame and tailor the talk I give to the audience, but facilitates Twitter conversations before. I don’t like giving a keynote where I talk at the audience for 45 minutes. So making the audience part of the slide deck and inviting commentary surfaces the wisdom and knowledge in the room.
My goal for conference presenting moving forward is to be on panels that I have designed or co-designed and that design involves the audience beyond a 5 minute q/a at the end. I realized that I enjoy presenting at sessions when the audience gets to share their knowledge with the room and each other. I realized that I.
The difference between having a clear, succinct point and not having one is often the difference between viewers who take action after watching and viewers who click out halfway into the video. Identify your audience and much will fall into place, including your word choice, mood, and tone. Who Am I Talking To? How Can I Captivate?
After redacting some customer adoption details, MedCrypt’s founders shared with TC+ the 12-slide deck that helped it raise a $25 million Series B: Cover slide. Problem slide. Target audience/market size slide. Opportunity slide. Mission slide. Product slide: Vulnerability tracking.
Here are some of my thoughts going into the conversation and slides if you prefer engaging that way: Crowdsourcing for Social Change. Metrics : You can identify the corresponding metrics of your tools and your actions based on what has emerged above; again some of these are basic numbers/data and others will have to be qualitative.
A common approach to growing a list is to make the opt-in form more visible, the call to action (CTA) more compelling and the placement perfect, but eventually, even a beautiful form in the right place with the right CTA fails to grow the list as hoped. And you do this by focusing like a laser on the wants and needs of your audience.
In my presentations, I use a slide from Nina Simon's blog post called " How Much Time Does It Take To Do Web2.0 " I've been thinking about remixing that slide so it matches the framework I set up for WeAreMedia tactical modules. Link listening and analysis to decisions or actions. In A Museum? 5 hours per week).
Paul Hellman answers these questions and gives you 100 fast and actionable tactics to make your eights seconds meaningful. When presenting , slim down to 10 PowerPoint slides or less. When you get a question, step forward toward the audience. So, how do you stand out? How do you communicate effectively? Look at individuals.
We had close to 2,000 fundraising friends sign up, and we kicked things off by surveying the audience about their year-end fundraising goals (which we defined to include Giving Tuesday ). Audience questions from our fundraising friends who attended the webinar. Let’s dive into the poll data. “Are milestone anniversaries (i.e.
If you missed it, read on about creating and designing a successful, engaging website that inspires action. Audience Analysis. Creating a website with your users at the center of your strategy will get their attention, keep their interest, and inspire more action. View the session recording or download the slides to learn more.
To work with a network mindset means embracing an emerging leadership style that is characterized by greater openness, transparency, decentralized decision-making, and collective action. She made her point by doing a quick poll of people in the audience. Next, she started tossing balls at people in the audience.
The morning session focused on the building blocks of strategy – SMART objectives, audience identification, and messaging. It boils down to audience. Next, the concept of a networked campaign was introduced as was the timeline and action plan. She used the white board to draw the concepts in the slides.
She suggested encouraging more share with a specific call to action on the post itself. You now have the ability to control who you sharing on each status update. She mentioned the growing importance of the “share” button – which she described as the equivalent to “retweet” on Twitter.
This was a fun opportunity to pull together some of my Facebook action learning curriculum and summarize much of the wisdom being shared over on at my Facebook Page. The concept of before, during, and after is an important way to plot out your instruction, getting a good understanding of the audience, and modeling.
While it famously started as a networking site for college students, employees have predicted that the aging up of the app’s audience — now nearly 2 billion daily users — has the potential to further alienate young people, cutting off future generations and putting a ceiling on future growth. And the stakes are high. An uncertain future.
So you launched your new website and have an online marketing plan in hand to help you reach new audiences. Who are the target audiences? What actions do you want people to take? How do think your target audiences will prefer to get info for this initiative? How you will reach your target audiences?
The audience laughed. The moderator, Marcelo Jamberio, organized a set of questions that other Marcelo and I responded to with slides and audience interaction. Engagement with a purpose and knowing your audience. A persona is a fictional person created to represent a target audience.
This April our 2013 Digital Storytelling Challenge offers resources to sharpen your skills and an opportunity to enter your short video or five-image slide show by April 30 to win awesome prizes! aiming at a specific audience, and including a clear call to action. Effective stories tap into emotions to inspire action.
Sadly, some of the best ideas never find their audience. Actions speak louder than words, so a well-choreographed demo can be the perfect way to re-energize a dry or meandering presentation. “If Campbell recommends screenshots, a promo reel or photos of your idea in action. ”If Then tend to be the better, stronger startups.”.
We organize all of the trending information in your field so you don't have to. Join 12,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content