Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

92% of donors were “strong ties” people I knew and had a relationship with online/offline – most were professional colleagues and some friends from high school — all Facebook friends. 8% of donors were “weak ties” or people that I know online only who may read my blog, follow me on Twitter or Facebook.

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Connection Cafe

OCTOBER 23, 2017

Instagram is the fastest-growing major social network: 59% of people age 18 to 29 are using “Insta” and other demographics are likely to adopt it in increasing numbers. Traditionally, many nonprofits and foundations have turned to major celebrities to help build awareness, action, and donations for causes.

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Qgiv

MARCH 31, 2021

The more peer-to-peer participants you recruit, the more your mission is brought to the forefront of different audiences. With each recruit promoting your faith-based organization, there are opportunities to spread the word to different audiences and continue the momentum of any campaign. Determine a goal, 2. Recruit volunteers, 3.

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Get Fully Funded

SEPTEMBER 6, 2022

If you want people from your social media to support your nonprofit’s activities, you need a nonprofit social media plan. Here’s how to create it: Make note of ALL national holidays , especially days that most people are off work, and fill those holidays in on your calendar. What’s Your Audience Interested in?

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Nonprofit Tech for Good

JULY 5, 2019

By Melissa Russom , a communications strategist who helps nonprofit organizations clarify their brand and message to engage more meaningfully with the people who matter most to them. We trust people more than we trust companies. Social media aims to connect people with people. 2) Choose the right people.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Each blog post is given a score from 1 to 10, representing how interesting and relevant people have found your content. Should There Be A Social Actions Category on Digg?

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Nonprofit Tech for Good

DECEMBER 14, 2022

Audience size, breadth, and depth: If your organization has big lists, lots of traffic to your website or blog or social media pages, or big crowds at events, there are many ways to turn this into a donor benefit. Experiences: People love getting to do something unique, interesting, and valuable, even more than they like “things.”

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Nonprofit Tech for Good

DECEMBER 3, 2020

2) Craft a compelling message (behind-the-scenes, a call-to-action, a positive story, etc.). Perhaps they can not get a Facebook ad budget approved or they are simply stuck in the outdated “social media is free” meme. Then, target a global, open audience. At that cost, 10,000 engagements is a $50 ad spend.

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CauseVox

JUNE 5, 2023

We’ve all been there: staring at a blank screen, desperately trying to create captivating social media fundraising content that resonates with our audience, while keeping up with the latest algorithms and trends. Expanding Your Donor Base: One of the key benefits of social media is its unparalleled ability to reach new audiences.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

One thing I've come to appreciate Twitter is that it allows me read the thoughts, ideas, and musings of lots of smart people and thought leaders in many different disciplines. However, she did point out that there is actually a connection between Einstein and Social Media: Social media is like a FIELD / SPACE where people 'meet'.

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M+R

AUGUST 11, 2021

Disaster Girl Meme ” (sold for $500k). They provide direct access to an international audience of investors—and potential new donors. It allows users to take action or donate right from the streaming platform. Some well-known examples of NFTs are: . The original YouTube video of “ Charlie Bit My Finger ” (sold for $761k).

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Get Fully Funded

OCTOBER 23, 2022

On Giving Tuesday, donors who might normally give $25 may step up to give $100 and people who have never given at all may give to two or three nonprofits in a single day. People tend to give bigger gifts on Giving Tuesday, especially when that gift will help change a life and your donor is clear about how their gift will make a difference.

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Whole Whale

MAY 8, 2020

Maybe you’re setting up a Facebook campaign for the first time, or maybe you just can’t remember the difference between a meme and a GIF. Testing one idea against another amongst split audiences, learning, and implementing the best one into your regular campaign strategy. Have you seen those mini cartoon versions of people?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2010

Chad graciously agreed to write up a guest post — and start a meme asking nonprofit and social media folks to add their favorite social media tactic in the comments below or using the hashtag #50smt and aggregated here. Support a specific call to action with its own tab. Launch a friend campaign to broaden your audience.

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Bloomerang

SEPTEMBER 6, 2021

I work mainly with nonprofits and social enterprises that want to have a bigger impact, that wants to increase their audiences, and that want to interact with diverse communities. So people that speak multiple languages or that live in different countries that have different ways of communicating and of seeing the world. Lots of ones.

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ASU Lodestar Center

OCTOBER 2, 2013

Know your audience. Who makes up your audience? Analyze your nonprofit organization using Facebook Insights data to understand your core audience and its wants and needs. Once you''ve figured out who your audience is, articulate what it is you want from your supporters. Grow your audience organically.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 15, 2011

You’d test different calls to action on Twitter, using the Hashtag. A hashtag is a term, usually preceded with a # symbol, that people use online, particularly with Twitter and other short messaging services. Over time, branding is established and people begin to tie a certain tag to a particular cause or nonprofit.

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Connection Cafe

MARCH 28, 2018

In the nonprofit advocacy world, we’re used to having to fire people up. We send out action alerts, blog passionately, share petitions on Facebook and upload videos highlighting the stakes involved in our various policy fights, all intended to spark people to take action. When it makes sense, provide the tools.

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Care2

SEPTEMBER 17, 2014

Here are a few key points from the infographic that you should note: Infographics and Internet memes are still performing well. Please do not cat memes just because you know they are popular. Your organization should challenge staff to write fresh content that appeals to your target audiences. Do you already have one in place?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2015

He said that Facebook is on a mission to make the world more open and connected. “A fully connected world gives people access to life long learning and economic opportunity. The call to action: “Harness this resource called “friends” and do you best work on our platform. Having a voice empowers us to make a better world.

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Connection Cafe

APRIL 18, 2018

People power is thriving in 2018. Social justice and activism is on the rise, with people turning out in record numbers to make their voices heard. Every nonprofit relies on their supporters to take action, volunteer, and donate. Let’s go over a few cool tactics that can help you tap into the people power wave.

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Whole Whale

DECEMBER 9, 2023

Be a curator Make a Twitter list (hidden or not) of influencers like bloggers, journalists, news sites, and partner organizations who may share information that’s useful to your audience. But seriously – does owning a pet help people recover from a certain illness? We love seeing Team Fox in action at the Michael J.

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Whole Whale

MAY 1, 2024

Be a curator Make a Twitter list (hidden or not) of influencers like bloggers, journalists, news sites, and partner organizations who may share information that’s useful to your audience. But seriously – does owning a pet help people recover from a certain illness? We love seeing Team Fox in action at the Michael J.

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Connection Cafe

DECEMBER 31, 2013

The surge of useful and actionable advice that has surfaced in 2013 shows the value of rich content marketing—the creation of resources that provide direction and assistance, and have you, the audience, at the heart of every word and image. Steve MacLaughin showed us when he created the Top 12 Internet Memes for Nonprofits.

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Connection Cafe

FEBRUARY 13, 2018

For individual advocates, I think the answer is almost always “yes” Facebook can be a powerful tool for peer-to-peer advocacy: when a friend shares a story, a meme or even an action alert, we’re more likely to notice it and take it seriously than if it came directly from a nonprofit or campaign.

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Amy Sample Ward

FEBRUARY 22, 2010

Below are live notes – apologies for spelling and grammar – that follow the main points and audience q/a. Changes come through people and culture and not through technology. 1905-1911, people were publishing in exile, printing and sharing over the boarder, etc. Politics is communications by another name.

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Steve Bridger

JUNE 25, 2008

One thing that helps people rise out of poverty is a reliable way of storing and exchanging the value built up through effort and knowledge. Been reading lots of positives today on Blog Action Day, and also heard of wonderful action taking place this evening too. Poverty has many causes. And yes, the good news is so important.

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M+R

JULY 24, 2024

One of the reasons these memes work so well and have stayed fresh for as long as they have is that they’re fun. It’s no coincidence that most of the memeing has come from Gen Z, a crucial voting bloc that was lukewarm on Biden. If his team posted a brat meme, he would likely (and deservedly) be cyberbullied into the ground.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 18, 2012

Because of the combination of humor and brevity, cartoons are a great way for your organization to share information and ideas. Cartoons can encapsulate an idea or message with a single image, people pressed for time can absorb them quickly and share them more easily. What action do you want it to drive them to?

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