sgEngage

OCTOBER 15, 2024

To address this pressing issue, The Generosity Commission recently released its capstone report, “Everyday Actions, Extraordinary Potential: The Power of Giving and Volunteering.” The Generosity Commission’s report highlights the importance of making research more accessible and actionable.

Action 78

Action Report Impact Blackbaud 78

Nonprofit Tech for Good

NOVEMBER 10, 2024

Audiences want to see the real, unpolished side of the organization. Share quotes, stories, or images that inspire and resonate with your audience, keeping them emotionally connected to the cause. This approach strengthens relationships and helps introduce the nonprofit to new, relevant audiences, expanding its reach and impact.

Digital 318

Digital Community Build Social Media 318

fusionSpan

JULY 15, 2024

To call these topics concerns may seem a touch dramatic, but it’s important to note that the underpinning theme behind these conversations is a recognition of the need for change. Specifically, how do associations adapt to meet changing member needs within a rapidly evolving landscape? Why is this?

Audience 59

Audience Associations Data Chicago 59

Nonprofit Tech for Good

OCTOBER 11, 2024

By Julia Campbell, host of the Nonprofit Nation podcast and founder of the Nonprofit Social Media Summit , a free all-virtual event created to help nonprofits navigate the fast-changing social media landscape to drive more donations. If you can suggest an amount inside the post, people are more likely to take action.

Social Media 290

Social Media Media Donor Social 290

NonProfit Hub

JULY 13, 2021

How can your nonprofit organization increase its audience growth? To help organizations grow their audience—and also their returns and impact—I created an approach to communication development based on a system I’ve labeled IDEAS. When maximizing audience growth, an aimless attempt rarely works. What makes this IDEA different?

Audience 79

Audience Phase Nonprofit Mind 79

Nonprofit Tech for Good

APRIL 19, 2024

To create meaningful material that will move audiences to action, though, a human touch and a sound communication strategy is still essential. When more and more content is bad, good content deepens connections with audiences, ranks high in search engines, and amplifies impact. So, how should an organization navigate this?

Content 274

Content Websites Tips Voice 274

CauseVox

MARCH 1, 2024

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Knowing the impact of her donation moves her to action.

Audience 85

Audience Donor Survey Demographics 85

Forum One

AUGUST 19, 2021

How can you understand how your audience perceives a digital tool, an online experience, or the world more broadly? The most common approaches are through two research approaches: audience research and usability testing. This is where audience research comes in. Audience research: Forming an understanding.

Test 87

Test Audience Research Interview 87

CauseVox

MARCH 24, 2022

You’re struggling to connect with your target audience and gain or retain their support. Something needs to change, but you don’t know where to start. With his company Six Second Stories, he helps purpose-driven companies and organizations create short-form, heartfelt video stories to motivate their audiences to take action.

Audience 79

Audience Video Storytelling Technique 79

Bloomerang

AUGUST 3, 2023

It’s important for nonprofit leaders to learn how to incorporate fair and good fundraising best practices when connecting with diverse audiences. We have a committee standing to assist me, however, because DEI is ever evolving, we spend a lot of time discussing the changes and our work hasn’t been fully realized by all.

Audience 81

Audience Practice Fundraising Profile 81

Nonprofit Tech for Good

MAY 25, 2024

Marketing Every Stage of ‘The Donor’s Journey’ It’s tempting to think of marketing as a broad-minded approach that’s focused on building awareness with the largest audience possible. Marketing automation will let you find new donors, volunteers, and clients – and more quickly and successfully move them to action.

Marketing 205

Marketing Fundraising Test Nonprofit 205

Association Analytics

OCTOBER 7, 2024

The role of the marketer – particularly in associations, and especially focusing on content delivery – has changed drastically over the last decade, perhaps and only seems to be speeding up. A recent Analytics in Action webinar, titled Embracing Data Analytics to Reinvent Your Content Marketing , delved into just this.

Content 169

Content Marketing Data Strategy 169

Kindful

NOVEMBER 22, 2021

When done correctly, this review will generate action items for your team. . The good news is, if you know where to look, there are actionable insights hidden in your acquisition results. Looking for actionable insights: Where do you start? . Is your ask or call to action strong? Trust me, I get it. You’re busy.

Results 62

Results Action Metrics Rate 62

Amy Sample Ward

OCTOBER 15, 2009

Today is Blog Action Day and this year’s theme is Climate Change. Earlier this week, I posted a summary from this month’s #4Change chat that focused on social media in the Climate Change movement. What’s Blog Action Day? Create Actions for Everyone. That’s huge! I said, “really?

Action 100

Action Change Create Environment 100

Greater Giving

JANUARY 4, 2024

It empowers individuals to be part of something greater than themselves, channeling their collective energy towards positive change. The immediacy of the call to action can rally communities to come together and provide timely assistance, demonstrating the power of collective goodwill.

Donation 52

Donation Change Giving Empowerment 52

DNL OmniMedia

JANUARY 17, 2024

They are great networking opportunities and can suit many kinds of events, audiences, and causes. In this guide, we’ll review five game-changing strategies you can use to activate your marketing potential and bring in more supporters, let’s begin! Demographics. Previous engagement. Sponsor connections.

Game 52

Game Marketing Change Tips 52

Association Analytics

AUGUST 7, 2024

From successfully converting non-member audiences into members, to your membership engagement strategy, to events and non-dues revenue, data can inform every step along the way. Understanding the Audience: Who will use the data and for what purpose? ” It’s helpful to break these high-level goals down into measurable components.

Track 169

Track Associations Report Metrics 169

Media Cause

MARCH 19, 2021

Because the majority of people on Facebook browse via the app, this means that Facebook will require advertisers to make a few changes in preparation for the rollout. Are these changes going to be the end of the world for advertisers – particularly nonprofits who find a lot of fundraising success on Facebook? 89 Click “Submit”.

Facebook 98

Facebook Change Aggregator Conversation 98

.orgSource

JUNE 24, 2024

But if those offerings aren’t enticing your audience, then you’re not delivering value. Associations must focus on deeply listening to these three groups; then, understanding and addressing their unique needs: To deliver value, your offerings must entice the audience. You might wonder what it means to undertake this journey.

Associations 221

Associations Metrics Professional Digital 221

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. Multiple, practical action steps are presented below to advance your fundraising based on the survey results. Stay agile and flexible : The fundraising landscape is changing rapidly.

Action 77

Action Report Practice Fundraising 77

Saleforce Nonprofit

NOVEMBER 12, 2021

As the second week of COP26 — the UN’s global climate change conference — draws to a close, climate scientists are poring over the pledges made by world leaders, trying to determine whether their commitments to reduce carbon emissions will bring us within the agreed limit of a 1.5 degree global temperature increase. Reduce Your Emissions.

Action 59

Action Pledge Europe Education 59

Bloomerang

AUGUST 5, 2021

But what’s important to understand is that when this feature becomes available to users, your open rates will change. If people are opening your emails but not clicking your call to action (CTA), is that email helping you reach your goals? Analyze your email data and determine whether your content is mobilizing people to take action.

email 130

email Change gMail Rate 130

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. 20% GREEN: Urgency & Specificity Creating a sense of urgency through one-day campaigns or crisis-based appeals drove immediate donor action.

Campaign 197

Campaign Google Giving Nonprofit 197

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. Encouraging actions such as signing petitions or driving social media engagement. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience.

Google 344

Google Grant Guide Nonprofit 344

Get Fully Funded

JANUARY 27, 2022

This is an example of an effective call to action (CTA) — a short statement or button that urges audience members to take a certain action. This might mean inspiring individuals to donate , volunteer, advocate, become a peer-to-peer fundraiser, or take any other action that supports your nonprofit’s mission. .

Action 64

Action Guide Language Test 64

Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

Communication 293

Communication Fundraising Hints Test 293

Nonprofit Tech for Good

JUNE 24, 2023

Moreover, nonprofits can expand their reach and engage with a wider audience by improving the overall user experience with accessible communications. Stay vigilant as WCAG standards change over time: Digital accessibility standards are always changing with evolving technologies.

Accessibility 320

Accessibility email Practice Ratio 320

Eric Jacobsen Blog

AUGUST 6, 2017

Stacking the Deck: How to Lead Breakthrough Change Against Any Odds , is as relevant today as it was when published two years ago. That's because the pace of change in business is just as fast as it was two years ago. Pottruck offers these 14 action items for establishing the need to change and a sense of urgency.

Action 40

Action Change Articulate Test 40

EveryAction

JUNE 21, 2023

While there’s often increased attention on issues affecting the community during Pride month, meaningful and lasting change happens when advocacy happens year-round. Creating change is not a “one-size-fits-all” effort—there’s room for many voices.

Advocacy 199

Advocacy Generation Strategy Awareness 199

EveryAction

JUNE 8, 2023

We asked our partners, what are some ways organizations doing advocacy can consistently engage supporters and keep them ready to take action with you, even outside of crisis moments? This can be done through education as well as action. The goal is to move your position forward while engaging your supporter audience.

Advocacy 143

Advocacy Local Poll Audience 143

Byte Technology

SEPTEMBER 22, 2015

Analytical tools have changed the way we digest important information on everything from website effectiveness to Facebook engagement to Twitter insights. Enter Demographics Pro, a go-to service for e-tail, non-profit and online business interests looking to grow their audience and, in turn, their bottom lines.

Demographics 100

Demographics Profile Audience Social Media 100

Forum One

AUGUST 24, 2022

Changing the narrative is a significant piece in constructing and promoting narratives that challenge existing narratives and the stories to drive change for issue-based organizations, such as social justice organizations, like Color for Change, or non-profit organizations. Putting narrative change into action for impact.

Change 46

Change Strategy Attitude Policy 46

sgEngage

NOVEMBER 13, 2024

A digital impact report is an amalgamation of components demonstrating your organization’s impact – all your very best evidence of the ways in which you are changing lives for the better. Highlight compelling data points or success stories to inspire action, whether donating or getting involved with your organization.

Digital 95

Digital Report Impact Marketing 95

Media Cause

AUGUST 25, 2022

As you begin planning for your year-end fundraising, we wanted to provide some action items and insights based on our findings from 2021. This includes media budgets, audience treatments, campaign concepting, matching funds, and more. So, what can you do to adapt to the changing platforms ahead of 2022 planning? Paid Media.

Action 52

Action Campaign Trend Tips 52

CauseVox

JULY 18, 2024

Imagine the impact your nonprofit could achieve if your stories captivated more hearts and inspired more actions. By following these steps, you can craft compelling narratives that resonate with your audience, drive engagement, and amplify your mission. Great news: with the right storytelling techniques, this is entirely within reach.

Storytelling 97

Storytelling Guide Captivate Technique 97

Forum One

MARCH 23, 2021

So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Audiences: Which audience groups are you prioritizing? Remember: you are not your audience. What issues do they have?

Audience 46

Audience Design Help Structure 46

Nonprofit Tech for Good

JANUARY 30, 2021

To help address this challenge, I am thrilled to partner with public speaking coach Eileen Smith of Spokesmith , to give you these six incredible tips that can elevate you to rock star status in your circles, and keep your audience fully focused and enthusiastically spreading your key points through their networks. Walk in their shoes!

Slides 310

Slides Professional Tips Rhode Island 310