Association Analytics

FEBRUARY 14, 2022

You probably have a long list of great things you want to accomplish this year…including making analytics a priority. We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Let’s build your business case to make data analytics a top priority: 1.

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Analytics Language Associations Case Study 169

Association Analytics

MARCH 13, 2024

You can glean a lot of insights about your members once you get your association on board with engagement analytics. This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. Let’s get started!

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Analytics Associations Model Metrics 169

Association Analytics

AUGUST 7, 2024

As valuable as data is, though, without a clear and actionable way to track and report across your entire association, it can be difficult to tell what’s actually working. Read on to learn how to best track and report on your key performance indicators (KPIs). Pillar: Membership Growth and Engagement What to track?

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Track Associations Report Metrics 169

Association Analytics

SEPTEMBER 13, 2023

By harnessing the power of learning analytics, decision-makers can gain valuable insights into learner behavior, course effectiveness, and overall program success. Let’s dive into how learning analytics can drive engagement, improve course completion rates, identify gaps in learning programs, and optimize the learning experience.

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Analytics Education Program Impact 169

Association Analytics

JULY 20, 2021

Data scientists, data engineers, business analysts and implementation managers are just some of the roles an outsourced analytics provider employs. The costs of acquiring this expertise (either full-time or consultants) quickly adds up when associations try to tackle an analytics software solution in-house. We’d love to chat with you!

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Software Build Analytics Associations 321

Nonprofit Tech for Good

APRIL 2, 2023

The tool can draft stewardship emails, create impactful copy for annual reports, and even generate speeches for stewardship events. A few places to make sure you have boiler plate language are your website, annual and impact reports, one-on-one donor communications, and newsletters or publications distributed by your organization.

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Tools Fundraising Analytics Analysis 353

Nonprofit Tech for Good

APRIL 27, 2023

Bing Webmaster Tools :: bing.com/webmasters A free set of SEO, diagnostic, and reporting tools designed to improve your website’s rankings on Bing search results. Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic.

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Digital Marketing Tools Resource 335

Association Analytics

JUNE 21, 2023

Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling. With a modern ecosystem, your association can start by separating out analytical data from transactional data. Solution : One way to combat this challenge is to build out a central repository using a modern ecosystem.

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Associations Challenge Data Taxonomy 319

Nonprofit Tech for Good

AUGUST 9, 2021

As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. 3) Monitor your LinkedIn Analytics. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts.

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Linkedin Practice Social Media Sponsor 353

Nimble AMS

DECEMBER 27, 2022

Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. .

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Analytics Associations Business Software 128

sgEngage

OCTOBER 15, 2024

To address this pressing issue, The Generosity Commission recently released its capstone report, “Everyday Actions, Extraordinary Potential: The Power of Giving and Volunteering.” Increasing the Depth and Breadth of Data on Giving and Volunteering One of the clearest takeaways from the report is the need for better data.

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Action Report Impact Blackbaud 80

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

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Analytics Digital Tools Measure 114

Nonprofit Tech for Good

NOVEMBER 3, 2023

It means having a process and platform that allows you to record those preferences and then action them. Google Analytics, marketing automation platforms, donor management tools, and many of the other tools/products that are used daily by nonprofits have the ability to collect the data needed for personalization.

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Personal email Strategy Nonprofit 326

Nimble AMS

DECEMBER 1, 2023

Once again, it’s time for annual reporting! Are you ready to level up your annual report to highlight the true value of your association? Learn how to refine your annual report to reflect your staff’s hard work and your organization’s accomplishments. A call to action. Be transparent.

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Report Headline Associations Picture 133

Whole Whale

OCTOBER 9, 2024

Google Analytics 4 (GA4) introduces a new approach to data analysis, providing enhanced features for explorations and reporting. This guide will walk you through using the date range tool in GA4’s explorations and reporting functionalities, ensuring you can harness the full potential of your analytics data.

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Analytics Google Comparison Time 98

Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. Same as above.

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Analytics Strategy Fundraising Benchmark 125

Association Analytics

OCTOBER 7, 2024

A recent Analytics in Action webinar, titled Embracing Data Analytics to Reinvent Your Content Marketing , delved into just this. During the webinar, Association Analytics VP of Strategy and Solutions Bill Conforti emphasized, “We’re talking more about like communications, right?

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Content Marketing Data Strategy 169

Nonprofit Tech for Good

APRIL 10, 2022

Tweets with links have an 86% higher retweet rate and higher engagement overall because people are hesitant to retweet or engage with tweets that do not have a source or a call-to-action. Create custom graphics for powerful quotes, statistics, and call-to-actions. 8) Get to know your Twitter Analytics Dashboard.

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Twitter Practice Social Media Nonprofit 329

Nonprofit Tech for Good

JANUARY 5, 2020

According to the Global NGO Technology Report , 44% of nonprofits, NGOs, and charities worldwide use WordPress.org as their content management system (CMS) for their website ( 7% use Drupal and 3% use Joomla ). It takes great skill to know when less is more in terms of text and calls-to-action. that your nonprofit uses.

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Websites Design Practice WordPress 350

Cloud 4 Good

DECEMBER 7, 2021

Blackbaud recently announced the end of support of a few applications hosted in their Citrix environments, including Crystal Reports (CT). While there are standard reports built in Raiser’s Edge, if you need to create custom and specialized reports, you would have previously had to use Crystal Reports for Blackbaud.

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Blackbaud Report Chart Analytics 94

Association Analytics

MARCH 1, 2023

Some survey takers might respond with what they think they should say instead of what they really believe or what actions they normally take. Which reports are necessary and which ones are outdated? How can you streamline reporting into one dashboard? That’s why it’s also important to view behavioral data alongside survey data.

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Nonprofit Tech for Good

JANUARY 10, 2022

Encouraging actions such as signing petitions or driving social media engagement. Small nonprofits are eligible for Google Grants and they can often reap the same advantages that a larger organization can reap such as additional donations, increasing their audience, and encouraging people to take action.

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Google Grant Guide Nonprofit 327

Association Analytics

JANUARY 7, 2025

Actions Speak Loudest… I have talked with many membership professionals who have all but eliminated surveys from their efforts to track member sentiment. Actions may be loud, but people do have something to say. My colleague Rachel Mace is fond of saying give me the numbers to her direct reports. Their reasoning?

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Data Strategy Metrics Demographics 169

M+R

APRIL 16, 2024

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA?

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Benchmark Analytics Google Comparison 75

Bloomerang

MARCH 4, 2024

In the nonprofit sector, the annual report is often viewed as a necessary document to fulfill financial reporting obligations. However, when approached with creativity and strategic thinking, it can serve as a powerful instrument for storytelling, showcasing impact, and inspiring donors and supporters to take action.

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Report Tools Storytelling Fundraising 99

Association Analytics

JANUARY 12, 2022

Data analytics can be a great unifier for your organization, helping get staff at every level, from the board down to the implementers, align around your important objectives. Of course, first, you must get your organization to evolve and more uniformly embrace data and analytics, which we know can be quite challenging.

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Goal Data Support Metrics 169

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. Multiple, practical action steps are presented below to advance your fundraising based on the survey results. Your own careful review of the report is encouraged.

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Action Report Practice Fundraising 78

Qgiv

JANUARY 12, 2022

Data analytics for nonprofits is just as valuable … and even more crucial. To get started, let’s go over some of the types of metrics your nonprofits can track: Types of Data Analytics for Nonprofits. The sooner you set up your analytics account, the sooner you can start tracking! The Nonprofit Analytics Glossary.

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Analytics Data Metrics Rate 98

.orgSource

SEPTEMBER 10, 2024

Data analytics and AI chatbots give us the ability to take member support and education to new levels of relevance. By using stories and case studies, staffers can create more compelling arguments and help leaders see how their decisions impact actions. Don’t get me wrong, I’m a fan of objectivity. Empathy provides context.

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Technology Collaboration Associations Interaction 251

Saleforce Nonprofit

MARCH 3, 2022

Privacy-related changes in technology platforms (like browsers and mobile operating systems), regulatory actions, and consumer preferences are forcing the digital marketing industry to rethink how they collect and analyze consumer data to understand how well they’re connecting with their audiences. And for good reason. About the Author.

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Nonprofit Tech for Good

SEPTEMBER 11, 2023

It seems cold, analytical, and impenetrable, the opposite of how you operate. You can categorize (or segment) it to learn about your participants and use that information to take action. Identify advocates Review reports to find your most active participants. How do you do more and grow your nonprofit without a fleet of minions?

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Chapter Registration Data Education 275

Nonprofit Tech for Good

JUNE 18, 2020

To help you better understand GoFundMe Charity donors compared to traditional nonprofit donors, we published a Social Fundraising Data Report for Nonprofit s. GoFundMe Charity’s robust analytics tools make it easy to track donor information and segment your outreach, making it easier than ever to engage more donors than ever.

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Donation Impact Charity Nonprofit 347

Association Analytics

APRIL 8, 2021

Data provides actionable insights and can give associations a navigable path to make better informed business decisions. And having the right combination of technology and human resources ensures you can get dependable reporting in this area. Ready to start your data analytics journey? Brainstorm Leading Indicators.

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Goal Data Articulate Analysis 192

.orgSource

JANUARY 22, 2024

Digital transformation provides the systems and analytics to move beyond demographics and discover behavior. It’s about the intent to seek these insights, aligning systems, operational models, and processes focused on unifying and analyzing customer data so that it’s insightful, actionable, and personal.” Solis’ advice sounds complex.

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Life Digital Data Skills 221

Nonprofit Tech for Good

JANUARY 10, 2021

We share how to make the ideas happen, how to put them into action, plus creative uses to get you going when you’re ready. In the years since they have expanded to offer online, mobile, and event fundraising solutions, peer-to-peer campaigns, mobile messaging, robust reporting & analytics, and CRM integration.

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Virtual Resource eBook Fundraising 329

sgEngage

DECEMBER 12, 2024

Actionable now. Based on what has worked for me in my own teams, here are some specific actions you can take: Help your non-Gen Z colleagues to understand that the brevity that typifies communications from their Gen Z coworkers is a stylistic quirk, not an attempt to undermine team norms. Actionable Now. Actionable Now.

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Action Management Intergenerational Nonprofit 81

Nonprofit Tech for Good

MAY 13, 2022

You’re a charity fighting for action on the climate crisis, and you had two ads on Facebook. Whenever you see this juicy URL (in your case, filled with awesome information relating to your charity), the UTMs help your analytics tool identify and group this traffic. We include them in your reports and you can use them in your CRM.

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Donor Track Facebook Campaign 267