Qgiv

SEPTEMBER 2, 2024

Some platforms offer free versions of their software with simpler tools for nonprofits just getting started, while comprehensive solutions with more complex features often have subscription-based pricing. Pricing Learn more about Bloomerang’s pricing page or request a demo to see their tools in action.

Software 98

Software Effective Nonprofit Collaboration 98

Whole Whale

AUGUST 26, 2024

A new action people can take that wasn’t there before? Use Google Analytics to generate a list of all the Final URLs that are currently being used in your Google Ads account. Plan for Google Analytics migration. Check Google Analytics using Real Time reports. any pages you are getting rid of and not revamping).

Google 52

Google Websites Management Grant 52

Connection Cafe

APRIL 3, 2019

Make data analytics work for your organization – download the Blackbaud Institute’s free Analytics Toolkit. Much of the data we have historically focused on in P2P is in the form of descriptive and diagnostic analytics. My nonprofit is certainly not Amazon, Netflix, or Facebook.

Analytics 35

Analytics Data Fundraising Amazon 35

Amy Sample Ward

MARCH 5, 2013

Social media is the place where you can change a donation ask from a stranger into a call to action from a friend. For example, start following the common hashtags, watch for popular retweets on Twitter, and check out the commonly shared images and liked Pages on Facebook. How does this support online fundraising?

eBook 276

eBook Social Media Campaign Media 276

Beth's Blog: How Nonprofits Can Use Social Media

MAY 6, 2011

This week the beginner track got underway where 20 arts organizations will design and implement action learning experiments in Facebook , Listening , or Twitter to improve their social media practice. Facebook Custom Landing Tabs + Measurement = Best Practice. Facebook Custom Landing Tabs + Measurement = Best Practice.

Measure 104

Measure Facebook Practice San Francisco 104

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , I thought I'd share how I look at my Facebook page data. The target audience is people who work for nonprofits.

Social Media 116

Social Media Measure Action Media 116

Amy Sample Ward

NOVEMBER 5, 2012

The mystery of creating real impact using Facebook has eluded many organizations for years now. There are other examples of organizations finding some tricks and functionality that really help them make connections with supporters, and then Facebook changes the functionality. Grab the trial code at the bottom of the post!

Comment 259

Comment Share Support Facebook 259

Qgiv

JUNE 29, 2021

Buffer also offers analytics tools so you can learn more about your audience’s demographics and keep tabs on what posts perform best. With Loomly, you cannot only draft, schedule, and publish your social media posts but you can also draft Facebook and Instagram ads! Download our free Nonprofit Editorial Calendar to get started!

Social Media 89

Social Media Tools Media Create 89

NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? If you're only focused on one aspect, you may be missing Facebook's larger value. In general, the consensus seems to be that Facebook is not the place to pin all your fundraising hopes.

ROI 94

ROI Facebook Advocacy Social Media 94

Forum One

MAY 5, 2022

In our recent webinar, Why Automation is Essential to Your Digital Strategy , we dove into the value of automation, recommended tools (including ones you may already be paying for or can access for free), and discussed specific areas within your digital strategy to deploy automation. Marketing automation. Social media automation.

Work 62

Work Hints Social Media FAQ 62

Nonprofit Tech for Good

DECEMBER 3, 2020

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. 1) Set up your nonprofit’s Facebook Page to make a good first impression.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Whole Whale

APRIL 19, 2024

This can be especially helpful if your non-profit has an existing following on Facebook or Twitter, as you can use those accounts’ followership to reach out and inform them about your project. Also connects with Google Analytics. The donation tool provides you with a free plan that you can use to get started.

Platform 40

Platform Donation Paypal Integration 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. I don’t really feel comfortable sharing the fact that I took my kids to Chuck Cheese with all my professional colleagues who are friends with me on Facebook.” Sharing Philosophy.

Metrics 131

Metrics Facebook People Change 131

Media Cause

DECEMBER 2, 2022

A glimpse at a cookie free world . Since 2007 Facebook has found great success in serving ads to its users at what could be considered a shockingly specific level. This means that when a user performs an action on your website, that information is sent to your server and later transferred to Facebook via an API. .

Impact 52

Impact API Track Conversation 52

Qgiv

APRIL 9, 2024

Every dollar counts in the fundraising world, so the free marketing that social media provides can be crucial to raising awareness for your cause without breaking your budget. Other outreach methods for engaging your community can start to be costly, but outside of paid advertising, social media is free! Fundraising.

Social Media 52

Social Media Media Guide Social 52

Whole Whale

SEPTEMBER 22, 2020

It is important that the people you are adding to your list aren’t being tricked into signing up, and are instead primed to take the next action that will deepen your relationship and their commitment to your organization. These call-to-action boxes break up written content with a clear and relevant email request. In-line CTAs.

Ideas 98

Ideas Donor Work Online 98

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Convey the mission as urgently needed and highly solvable to inspire hope and action.

Lesson 59

Lesson Fundraising Digital Test 59

Forum One

MARCH 8, 2022

A world free of bias, stereotypes, and discrimination. As we highlight our staff who are crossing their arms to be part of the movement on social media today, we also wanted to highlight our clients doing important work celebrating women’s achievements, raising awareness against bias, and taking action for women’s equality.

International 46

International Celebrate Colorado Children 46

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 17, 2020

Please join us on January 13, 2021, for a free webinar on AI & generosity to explore these issues further. In 2017, they started working on Civis Analytics to build “micro-targeting” algorithms to identify low-dollar donors online who could be converted with personalized messaging. Register for the webinar. Want to learn more?

Benefit 65

Benefit Fundraising Retention Conversation 65

NTEN

APRIL 22, 2011

Peter Dietz and Christine Egger officially started the process this week of transitioning Social Actions – the community creating APIs and collaborations to make finding actionable opportunities easier across the web – over to its new home at GuideStar. We'll probably share the link to this round-up on Facebook.

NTEN 50

NTEN Action New York City Unconference 50

Twenti - Digital Marketing For Nonprofits

FEBRUARY 19, 2020

Analytics tracking takes the guesswork out of important decisions around fund allocation, investment and marketing. Essential companion reads for this article are our Beginner’s Guide to Analytics and our Guide to Custom Analytics Dashboards for Nonprofits. 11 Important Digital Marketing KPIs. Total online donation amount.

Track 52

Track Digital Marketing Analytics 52

DNL OmniMedia

JANUARY 17, 2024

For example, you could create a short promotional reel for Instagram and a well-designed graphic and caption for an informative Facebook post. Consider all of these channels as you finalize your marketing strategy and track the analytics related to each. Sponsor connections.

Game 52

Game Marketing Change Tips 52

Pamela Grow

MARCH 10, 2021

to take action (sign a petition, engage on social media, volunteer). One of the smartest and easiest ways to acquire new names is by offering something of value to them — a guide, a resource, even a *free* class consisting of more than one email (ideal as it will condition your subscriber to receive emails from you). Call to Action.

Newsletter 88

Newsletter email Headline Nonprofit 88

Classy

JUNE 8, 2021

This is valuable in itself, helping you get the word out and drive action. For more tips about expanding your nonprofit’s reach on the LinkedIn platform, check out for guide, LinkedIn Pages: Action plan for nonprofits. Previously, he worked at Google, IBM, Facebook, and Accenture. . Identify and Connect With Like-Minded People.

Linkedin 121

Linkedin Nonprofit Search Hosting 121

Nonprofit Tech for Good

APRIL 27, 2023

Provided you set aside the time to explore and experiment, your nonprofit can use these free or low-cost tools and resources to significantly improve your digital marketing and fundraising campaigns. It is important to note that you must upgrade to Google Analytics 4 by July 1, 2023. Websites & Email 1. See also OptInMonster.

Digital 342

Digital Marketing Tools Resource 342

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled. The platform features tools like click-to-call advocacy, email message delivery, and social advocacy , empowering nonprofit supporters to take action on issues they care about. #5.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

NetWits

NOVEMBER 11, 2010

Each was focused on getting their supporter base to take action by registering for a physical event or support the event by making a donation. In fact, I’d probably not get much traffic or have many people share it on Twitter or Facebook. “5 No Call to Action. The take away is simple here – always have a call to action.

email 212

email Profit Registration Review 212

Amy Sample Ward

SEPTEMBER 20, 2010

Google Analytics – [link]. Whether you have a blog, website, or even multiple, you can use Google Analytics to really drill down into the data and understand how people are visiting and using your site. Tip: You can also get Google Analytics for your Facebook Page! Facebook Insights.

Tools 162

Tools Tech Map RSS 162

Media Cause

FEBRUARY 28, 2022

What actions do you want them to take––and more importantly, are those actions realistic with someone who has recently been introduced to your cause? Free, with the ability to only pay what you want for ads (no minimums). By tracking your results, you’re able to tweak copy, graphics, videos, calls to action, etc.

Content 105

Content Test Student Audience 105

Nonprofits Source

APRIL 19, 2017

Custom Facebook Audiences. Custom Facebook audiences are an effective way to leverage your existing email lists. They work by matching your database with Facebook, creating a custom audience. This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. That’s it.

Ideas 111

Ideas Donation Online Strategy 111

NTEN

APRIL 5, 2012

Here's the kicker: These mobile users were less likely to click, donate, or take action in response to the email. That's just one of the fascinating bits of analytics from the " 2012 eNonprofit Benchmarks Study ". The average nonprofit Facebook fan page had 31,473 users, defined as people who “Like” a fan page. It's free!

Benchmark 64

Benchmark NTC NTEN Studies 64

NTEN

JULY 18, 2011

By now you’ve probably played around a bit with Facebook’s ‘Like’ button. You’ve suggested that Facebook friends ‘Like’ your Facebook page. But all that Facebook activity represents only a tiny fraction of what the ‘Like’ button can actually do for your organization when you add the ‘Like’ button directly to your website.

Facebook 74

Facebook Social Media Advocacy Site 74

Care2

OCTOBER 15, 2013

You may use free or paid tools to show numbers such as growth in followers, Likes and shares, RT’s, and sentiment based on secret algorithms by computer programs. As nonprofits organizations, your ultimate goal is to fight for social change and mobilize people to take action. The human brain is the best analytics tool.

Metrics 77

Metrics Social Media Media Social 77

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2007

But then what does that do to web analytics? How does my social network (my Facebook profile) help deepen my expertise? Chris Brogan wants to turn friends or social network analysis data into actionable information. I just found another one called Socialistics for Facebook. Marnie Webb asks. What tools are available?

ROI 50

ROI Analytics Google Social Network 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

Note: This is an excerpt from our free e-book, The Noble Arsonist. Have they taken action on your issue in the past? ” Facebook Ads as Filters. It may seem odd to bring up online ads before you’ve analyzed your audience, but running experimental Facebook ads can teach us a lot about who we’re trying to reach.

Analysis 107

Analysis Audience Test China 107

Nonprofit Tech for Good

JANUARY 10, 2022

Almost all nonprofits could benefit from free Google Ads that Google Grants provides. Encouraging actions such as signing petitions or driving social media engagement. Prior to the Google Grant application there are a few steps that must be completed first: Make sure you have Google Analytics set up on your website.

Google 334

Google Grant Guide Nonprofit 334

AccelEvents

JUNE 24, 2021

Feel free to jump to a specific section or buckle up and enjoy the entire ride. Actionable Event Growth Strategies. Collecting and analyzing advanced analytics based on behavior activity will allow your brand to further segment audiences, personalizing the nurturing process and maximizing the ROI potential. The Shift in Events.

Guide 93

Guide Virtual Registration Platform 93