This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Many associations want to become more data-informed but find themselves hesitating to take the plunge into analytics. During a recent Analytics in Action webinar , Bill Conforti and Merritt Rohlfing of A2 discussed some salient issues that come up when associations consider new tech, and ways around them.
Conversion Tracking for the Google Grant is made possible by two free tools for nonprofits: Google Analytics and Google Tag Manager. But more importantly, they also allow you to designate certain actions visitors can take as “conversions.” Once this is in place, you can set up different types of goals in Google Analytics: .
Now you want to know, is it appropriate to ask your supporters to take further action? The truth is, immediately following a donation is one of the best times for another call-to-action (CTA) of ways donors can continue to support your organization. Here are four great ideas for ‘Confirmation Page’ calls-to-action: 1) Send to Website.
Difficulty Measuring Success: Without analytics, its impossible to know if your efforts are working. The Solution: Adopting data analytics tools allows your organization to tailor offerings, predict trends, and create more effective strategies. Data-driven decisions lead to stronger member connections and long-term growth.
How do you turn good intentions into action? That’s what a QR code can doturn curiosity or a moment’s inspiration into meaningful action. Clear Calls to Action: Use concise prompts like “Scan to Donate” or “Join our Volunteer Team.” That complex question can be answered in part by QR codes.
Limited Use of Data and Analytics In an increasingly data-driven world, the ability to gather, analyze, and act on data is a key differentiator. Data analytics can help you anticipate changes and adapt proactively. How.orgSource Can Help: We empower associations with data analytics tools and dashboards that provide actionable insights.
Key Actions : Build with Members in Mind : Develop a strategy that aligns with your members needs and preferences. Key Actions : Encourage Lifelong Learning : Invest in professional development opportunities for your staff, with a focus on digital skills and emerging technologies.
How Salesforce is Powering Personal Giving Integrated Data: Salesforce provides a unified view of each donor, consolidating information from various sources, including giving history, website and text messaging interactions, event attendance, advocacy actions, and email engagement. Ready to take your fundraising to the next level?
To address this pressing issue, The Generosity Commission recently released its capstone report, “Everyday Actions, Extraordinary Potential: The Power of Giving and Volunteering.” The Generosity Commission’s report highlights the importance of making research more accessible and actionable.
Finding insights and turning them into action is how associations stay relevant and valuable to members. And that’s what analytics is all about. Analytics sh.
At.orgSource, we specialize in helping associations turn vision into action by creating practical, future-ready roadmaps that empower organizations to thrive. Set Clear, Measurable Goals: Define success metrics that are specific, actionable, and adaptable as your association grows and evolves.
Actionable now. Based on what has worked for me in my own teams, here are some specific actions you can take: Help your non-Gen Z colleagues to understand that the brevity that typifies communications from their Gen Z coworkers is a stylistic quirk, not an attempt to undermine team norms. Actionable Now. Actionable Now.
The team at Association Analytics often hears questions like, What exactly is data analytics? What’s the difference between analytics and reporting? First: Reporting vs. Analytics. With analytics, you try to aggregate data over time and across data sources for a 360-degree view of your members and their activities.
Whether you’ve used iMIS for years, are just getting started or considering making the switch, you will likely have similar struggles and questions. Some in.
Predictive Analytics for Anticipating Member Needs : With AIs predictive analytics, associations can anticipate what content, events, or services members might be interested in based on their past behavior. Call to Action In a world driven by constant technological advancement, adopting AI is an urgent priority for associations.
In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Association Analytics Tip: Always be deliberate in the data you ask for! Data analytics can help you dig deeper into segmentation by starting with demographics and learning more about their behavior. Easy Access to All Data.
How to Leverage LMS Data Analytics for Better Decision-Making in Corporate Training GyrusAim LMS GyrusAim LMS - In today’s competitive business landscape, Learning and Development (L&D) programs are key drivers of employee growth, retention, and overall business success. billion in 2020–21.
As we head into 2023 with excitement and enthusiasm, we reflect back fondly on 2022 as a year of important and successful investments from Association Analytics (A2) to the association community covering everything from analytics webinars, industry partnerships, evolving product features, great employees and significant focus on customer success.
In our most recent blog post , we shared tips on how to build a business case to make data analytics a priority in 2022. Now that you are prioritizing data analytics, we want you to keep the momentum going with some quick wins. Here’s our list of Top 10 Analytics Quick Wins: 10. Confidence.
Your AMS focuses more on current and past data, however with analytics, you can use this data, and data from your other source systems, to be more forward-thinking. Using data from your AMS, analytics will help you answer these more complex questions. Why analytics? People often confuse reporting and analytics.
The experts at DonorPerfect will use real examples to illustrate how data leads to insights, which leads into strategy and action. This session will walk through the insights that data can reveal about donors and how that can unlock new strategies to engage with your best supporters and build your community.
You probably have a long list of great things you want to accomplish this year…including making analytics a priority. We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Let’s build your business case to make data analytics a top priority: 1.
Actions Speak Loudest… I have talked with many membership professionals who have all but eliminated surveys from their efforts to track member sentiment. Actions may be loud, but people do have something to say. The post Why Data SHOULD Drive Your Strategy appeared first on Association Analytics. Their reasoning?
From Inspiration to Action: Equipping Associations for Success The afternoon closing session transitioned seamlessly from broader perspectives to practical, hands-on applications, equipping attendees with actionable strategies.
By harnessing the power of learning analytics, decision-makers can gain valuable insights into learner behavior, course effectiveness, and overall program success. Let’s dive into how learning analytics can drive engagement, improve course completion rates, identify gaps in learning programs, and optimize the learning experience.
This is the thought that should – and for the most part does – drive the actions, plan, and thoughts of what association professionals do in their day-to-day and their long-term planning. This is why member behavior – the actions taken – is so important. People’s actions do not lie.
This is for all the inquiring minds curious about how and why some of the top talent landed together at Association Analytics (A2), or anyone who just wants to hear a fun story. So, Webster defines “luck” as success or failure apparently brought by chance rather than through one’s own actions. Thinking
When it comes to presenting your analytics insights to executive leadership whether through a monthly report,an agenda item in a quarterly business review, or in that comprehensive year-end report your job is to help leadership focus on the metrics that best show your organizations impact.
Sure, you can look at historical or yearly trends on a graph to identify patterns, but by drilling deeper into the analytics you can uncover insights to help put your data into action. Let’s take a look at how event data can be put into action. Predictive Analytics to focus your marketing.
You can glean a lot of insights about your members once you get your association on board with engagement analytics. Once you’ve decided on how you’ll base your score, it’s time to put it into action. Next, discuss how often your association will review your engagement analytics data and improve audience targeting.
Data scientists, data engineers, business analysts and implementation managers are just some of the roles an outsourced analytics provider employs. The costs of acquiring this expertise (either full-time or consultants) quickly adds up when associations try to tackle an analytics software solution in-house. We’d love to chat with you!
Thats where calls to action (CTAs) come in. A CTA is a short statement that urges audience members to take a certain action. Lets review proven tips for creating more inspirational CTAs and transforming your supporters passion into action. Use these tips to make your CTAs as actionable as possible: Be direct.
Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience. Read about AANA’s analytics journey. The post Creating a Better Member Experience appeared first on Association Analytics.
Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. .
We organize all of the trending information in your field so you don't have to. Join 12,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content