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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

Read on to discover new ways to generate non-dues revenue, including actionable case studies. By providing valuable industry insights, like surveys or industry data and training, associations enhance the perceived value of membership, encouraging retention and engagement.

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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

So, was delighted when Darren Barefoot asked if he share a guest post about how to do audience analysis. Cheap and Cheerful Audience Analysis for NGOS by Darren Barefoot. But not all kinds of audience analysis are evil. Have they taken action on your issue in the past? Survey Your Tribe. No Donuts Required.

Analysis 107
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Contribute to the Field: Take the Spring 2014 State of Grantseeking Survey

Tech Soup

GrantStation polls organizations on the status of their grantseeking in order to provide the nonprofit sector with a vivid, up-to-date snapshot of grantseeking today, and you can help the grantseeking community stay on top of trends through your participation. Can you help us make the Spring 2014 State of Grantseeking survey a success?

Survey 50
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Your Voice Really Does Count: Why It Is Important to Participate in Surveys

Tech Soup

Do you suffer from survey fatigue? It seems that a new survey pops up every day, sent to you by organizations, businesses, advertisers, pollsters, and opinion analysts. Surveys are often an advertising gimmick, a marketing ploy, or a general nuisance. So when, and why, should you invest your time in survey participation?

Survey 52
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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Survey existing donors on what compelled them to support you before.

Lesson 59
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Julia Campbell’s Secret Sauce: Expert Social Media Tips for Nonprofits

Qgiv

This is true for businesses, it’s true for nonprofits, it’s true for entrepreneurs, it’s true for basically anyone that’s trying to get someone to take an action. One is “how do you attract and engage the type of person that’s going to take an action” and then “how can you create a message that’s going to compel them to take action?”

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Humane Society: Tactics for Sustained Engagement

Beth's Blog: How Nonprofits Can Use Social Media

“We tie our social media efforts back to three KPIs: actions taken , donations made , and customer service wins. She advises using various parts of the Grunig instrument which you can be done for free using Survey Monkey or Zoomerang or a poll on a blog.

Measure 101