Donors Seek Stories, Info And Other Non-Ask Messaging
The NonProfit Times
AUGUST 27, 2024
In-kind donations were the most popular non-cash actions among all respondents, followed by volunteering time (41.4%), sharing a nonprofit’s social media posts (39.8%) or encouraging family members or friends to get involved with a local nonprofit (35.6%), although within the latter categories there were more significant generational disparities.
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