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Candid released its free Demographics API to help organizations easily standardize and integrate their demographic data collection. This initiative allows nonprofits to share demographic information one time on their Candid profile, where funders, researchers, donors, and other stakeholders can easily access it.
The majority of Gen Z resides in developing countries where NGOs are going to be essential to ensure this rising generation has access to education, employment, and family planning resources. 6) By 2018 more than half the world will have access to the Internet and by 2020 global internet users are expected to reach 4.2
Heres what we learned: Demographic Shifts are Accelerating Demographics are playing a significant role in shaping membership trends. Perceived value gap : Younger professionals often question the ROI of membership, believing they can access similar resources online for free. Here are my notes from the chat: 1.
Comprehensive and public nonprofit demographic data is central to supporting more transparent and informed decision making in our sector. Our purpose at Candid is to get key information—like this demographic data—into the hands of those who rely on it to guide their decision making. nonprofits and foundations.
To date, over 75,000 nonprofits have contributed their demographic data to Candid, representing an increase of 50% since 2022. Were proud of the impact Demographics via Candid has made so far, and it could not have been done without the dedicated efforts of nearly 200 partners.
Demographic data is critical to helping our sector better understand and meet the needs of diverse communities. Foundations increasingly recognize the importance of recipient organizations’ demographics in informing their grantmaking process to ensure their grants are equitably distributed and impactful.
Today, Candid released our latest research manual, Analyzing Candid’s demographic data. nonprofits currently share some demographic data about their staff and board with Candid. As a result of our Demographics via Candid efforts, this number has increased significantly over the past two years. Over 62,000 U.S. For example, U.S.
Now with over 100 partners , and nearly 60,000 organizations sharing data, the Demographics via Candid campaign is going strong. In the process, we have noticed there are some common concerns and barriers that tend to come up on the road to better demographic data.
As more funders seek to use demographic data to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. The process and timing of asking nonprofits for demographic data matters. Collecting demographic data can lead to meaningful change.
However, many grantmakers like the Charles Stewart Mott Foundation have lacked access to the empirical data on race, gender, and other characteristics of leadership in the organizations we seek to fund. By claiming their profile, nonprofit organizations can self-identify the demographic characteristics of their board, management, and staff.
By better understanding the demographic profile of those organizations that are—and are not—receiving funding, we can more closely track if they are representative of the communities they serve and whether they are getting the support they need to deliver on their missions. Introducing Demographics via Candid.
Demographics and networks are important, and golf’s demographic tends to include high-capacity donors with powerful networks. Access to live-scoring technology that’s easy, inexpensive, and glitch-free has made live leaderboards common practice. 1) Focus on audience. 3) Have a website for your golf event.
That’s why it’s imperative for your nonprofit organization to have a presence on these platforms: the right social media strategy will allow you to meet supporters where they are and make sure your organization is easy to access and interact with. First ask yourself, what demographics do these stakeholders fall into?
” Training challenge So far, the project has created more than 96,000 images for Pocstocks inventory, and the images will be accessible to companies that utilize AI image generation like Adobe, Amazon, Canva, Google, Microsoft, OpenAI, and Shutterstock.
Additionally, you can increase efficacy and accessibility, ensuring that all readers have a dynamic experience. Audiences can be categorized into different segments based on their demographic information and donation behavior. Ensure Accessibility and Usability Digital reports offer many more accessibility features than print versions.
Demographics via Candid provides an opportunity to address some of these issues and help funders reach and build relationships with organizations that may not be part of their existing networks. But advancing equity goes much deeper than checking a demographic box and writing a check. Center relationships.
GivingTuesday is the day of the year where you find people of all ages and all demographics opening their hearts and their wallets to donate to causes and organizations that are important to them or to find new initiatives to support. Giving habits vary by generation and demographics. According to Celeste Flores, director of the U.S.
It is our responsibility to maintain the quality of this vast data collection , but it’s just as important to ensure those who are impacted by pervasive funding disparities can access and use it to deliver on their missions. To further this work and deepen our commitment, Candid has formed a new Equitable Access department.
Today’s demographic conditions also make planned giving especially worth investing in, as aging generations are poised to pass down record amounts of wealth to their heirs and favorite causes in the coming decades. Remember that planned giving is highly accessible—anyone can create a bequest. What Motivates Planned Giving?
Funders are increasingly using demographic data about the staff and leadership of the nonprofits they support to assess their impact and reach. The course provides an opportunity to learn from case studies, including the kinds of questions The California Endowment, a Demographics via Candid partner, is using the data to answer.
Wagely , an earned wage access (EWA) platform based in Jakarta and Dhaka, has raised $8.3 Wagely, an Indonesian earned wage access and financial services platform, raises $5.6M. Earned wage access platforms allow workers to access wages they have already earned on demand, instead of waiting until payday.
The study was conducted online, through a blend of research access panels. A demographically representative sample was screened for evangelical beliefs and lack of non-Protestant affiliation. A total 1,039 evangelical Protestants participated in the study.
Not all leaders think that way, but organizations that value equity of access must consider the plights of those who might be systematically excluded from engagement efforts. Although we did not start with a particular emphasis on equity and access, this theme came up regularly in our conversations with the field.
By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. 5) AccessibilityAccessibility must always be considered in fundraising.
Candid began collecting demographic data from nonprofit organizations in July 2019, encouraging them to share information on their leadership, staff, and board members on their nonprofit profiles. Among organizations that did not share demographic data, 65% were unaware that this section of their profile was incomplete.
Understand your donors’ interests, demographics, and preferences. Ask platform providers to set up a test auction so you can see how easy it is for your supporters to access and use. 6) Make Claiming and Accessing Prizes Simple Be clear about how the prizes can be claimed and accessed.
This makes it easy to collaborate with the rest of your planning team and even the golf facility by sharing access to the software. Plus, with the right golf event management software, golfer information gets dropped into the platform’s backend where you can manage teams, hole assignments, and other details.
38% of Internet users access social media through mobile. Connecting with this niche demographics may seem like a daunting task, Snapchat’s user base has skyrocketed 67% over the last 6 months. We’ve talked in the previous blog posts about the importance of mobile to your nonprofit’s digital content marketing future.
The Generosity Commission’s report highlights the importance of making research more accessible and actionable. We’re approaching a significant shift in donor demographics with Generation X entering their 60s and Baby Boomers turning 80. Utilizing social media platforms, community events, and other channels to feature these stories.
Hardship often hits certain demographic groups harder than others. What has to change to allow more women access to executive-level positions, at equal rates of pay? Black (35%) and Hispanic (34%) workers were twice as likely to live paycheck to paycheck as white workers (17%) in 2022.
The startup, which focuses on earned wage access and finance education, with plans to add neo banking products, too, announced today it has raised $2.8 That is because they aren’t as profitable as affluent demographics. Salary Hero wants to provide lower-income Thai workers with more financial flexibility.
Have there been demographic, economic, or policy changes that affect your messages and offerings? Other changes included the rise of accessibility and privacy legislation. The environment is always changing. Successful organizations carry out a periodic environmental scan as part of their strategic communications efforts.
The best part is that you already have access to a major part of the solution – your data! Go beyond viewing traditional demographic segments like young professionals or length of membership and dig deep into behavioral segmentation like members who have never attended an in-person event. Simply ask your members.
By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Having better access to the data can help you refine your parameters to create a significant list for your email campaign. Online Tracking.
It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. For example, you can target based on location, demographic information, user behavior, and interests.
In your Dashboard under “Settings” add at least two managers to ensure that your nonprofit does not lose access to your Google+ Page due to staff and volunteer turnover. Google+ Insights will help your nonprofit get a clear understanding of what kind of content your followers engage with most as well as their demographics.
Given golf’s demographic and surge in popularity, golf fundraisers have emerged as an especially versatile and viable option. If you’re with a 501(c) organization or organizing a tournament that benefits one, you likely qualify for free access to GolfStatus through GolfStatus.org and the Golffor Good program.
These new channels gave marketers new access to real-time data, requiring more resources to be successful and leading to increased scrutiny of how they were using those resources. Members pay annual membership dues for access to peer learning and thought leadership opportunities, events and more.
” Key components of this approach include: Segmentation: Divide your audience based on demographics, behaviors, and preferences. During the webinar, Bill highlighted the increased accessibility of these tools: “Associations have the data for it, they just haven’t taken the leap. How do we curate that message?
What happens when entire demographics are missing from rooms where these technologies are being funded, legislated, and created. This video-based coding academy teaches coding skills in a fun, accessible, and engaging format on YouTube and other social media platforms (for free!).
When the Supreme Court gutted race-conscious admissions last summer and the American Alliance for Equal Rights followed with a lawsuit against the Fearless Fund, some in the philanthropic sector feared that demographic data had become a potential liability. Listening and addressing barriers But now, I’m not worried.
Concerns about authenticity, disparities in access, and biases in AI tools raise urgent questions: Will this technology help bridge societal gaps, or will it deepen them? Access to something critical was reserved for those who could afford it. Fund accessible AI initiatives. But AI adoption comes with challenges.
Maher gives a preview to her testimony, sharing how funding cuts would impact Americans broad access to crucial news and information, particularly in rural and local areas. of the nation has access to airwaves. Curiosity exists in every demographic, every age group, every political persuasion. What’s going on in the world?
Build a positive culture that includes a spectrum of skills, value diversity, equity, and inclusion in thought and demographics. Actively manage existing products, develop new offerings, and ensure access to capital for future investments. Built for Action : Design processes for efficient, timely decision-making.
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