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Level Up Your Marketing with Analytics

Association Analytics

By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. Having better access to the data can help you refine your parameters to create a significant list for your email campaign. Online Tracking.

Analytics 169
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Data to support the relentless pursuit of racial equity 

Candid

This shift was marked by commitments of increased funding, greater flexibility in grantmaking practices, and a focus on social and economic systems transformation. Shared data for shared solutions Shared demographic data collection among nonprofits and funders is a critical tool in advancing racial equity. At the W.K.

Data 59
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We’re 39 percent similar; how can we be exponentially better?

Candid

Project Demographics/Orientation/Status (2 percent). Staff Demographics (Age, Ethnicity, Gender, Immigration Status). Over the past two years, philanthropy has asked important questions about equitable accessaccess to adequate funding, access to digital tools, access to power. Miscellaneous (3 percent).

Grant 97
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The 990: From Compliance to Communication 

sgEngage

Candid can attest to the fact that while the 990s have always been “open for public inspection,” access to them was not always so easy, and making use of the data they contained was very costly. Access : The data must also be available in a convenient and modifiable format. What kinds of use cases are there? Adelante Mujeres.

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Donor Management Software: Buyer’s Guide + 16 Top Solutions

Bloomerang

Each profile shows the donation history of each donor, their contact and demographic information, and each interaction they’ve had with your organization in the past (emails opened, calls-to-action taken, events attended, etc.). Your donor management system is the centerpiece of your nonprofit’s tech stack and strategy.

Software 105
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Nonprofit CRM: Comparing the Top Solutions for Nonprofits

DNL OmniMedia

We’ve created this guide to nonprofit CRM options, through which you’ll review the basics of CRM software and a side-by-side comparison of the top solutions through the following points: Overview of CRM for Nonprofits. Nonprofit CRM Comparison: Top 7 Solutions. Nonprofit CRM Comparison: Top 7 Solutions. Donor management.

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How to Train and Develop Millennials

Gyrus

Everywhere you look there are posts about millennials, mainly focusing on their abilities in comparison to their predecessors. Since millennial buyer behavior is so vastly different than what traditional advertising channels can influence, understanding the demographic completely, is vital. How to Train and Develop Millennials.

Train 80