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Digging Into Data: 7 Key Metrics to Track + Common Data Questions

Allegiance Group

One piece of data taken alone doesn’t tell the whole story. To truly understand the health of your organization, there are seven key metrics you should track in your database: Year-on-year revenue Donor file growth Donor retention Gifts per donor Average gift Revenue per donor Cost to acquire Data can be overwhelming.

Metrics 52
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5 Tips for Creating Shareable Content Your Audience Will Love

Media Cause

In the age of AI and accessible software, it is increasingly easier to churn out content. Optimizing content for your nonprofit should start by looking at your audience. The most important thing your content needs to do is connect your audience with your organization or mission.

professionals

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. One-time and non-donors might receive compelling stories and testimonials that inspire them to get involved.

Practice 239
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Transform Data into Tangible Stories

Forum One

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Know your audience. Understand your capacity.

Story 68
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Year-End Reporting: Data-Driven Ways to Tell Your Story

Forum One

As you get started on sifting through your data reports and action items completed this year, keep an eye toward how your internal and external reports can blend data-driven stories of impact. Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need.

Story 60
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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

As technology evolves, your nonprofit should expand to tell your story in more engaging, shareable, and innovative ways, such as podcasting. With nearly half a billion podcast listeners worldwide today, the format is very promising for nonprofit professionals who have detailed stories to tell. Produce content for a low cost.

Audio 82
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6 Annual reports to inspire your organization

EveryAction

It helps if they’re easy to understand, shareable, and engaging across a broad audience. Pathfinder International’s annual report combines thoughtful web design, powerful graphics, individual stories, and gorgeous portraits to vividly showcase their beneficiaries. Pathfinder International. Broadway Cares.

Report 180