20 Insightful Nonprofit Technology And Social Media Stats
TechImpact
AUGUST 30, 2013
Social media: 56% of people donated to an organization because they read a story via social media. 59% of people donate after becoming a follower of a nonprofit’s social network. 36% of people surveyed “unliked” a nonprofit on Facebook because it only posted about donating. Email advocacy campaigns had a 3.5%
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