Care2

MARCH 17, 2014

For 6 months in 2013, after making an online contribution, they tracked all interactions with these organizations through direct mail, online, and by phone. Their goal was to observe how some of America’s most notable charities are integrating their donor communications across multiple channels. Monthly Giving.

Effective 72

Effective Donor Mail Channel 72

Care2

MAY 13, 2014

They have deemed email a dying communications channel, which is absurd. Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. Outside of direct mail, email raises a lot more money than social media.

email 75

email Advocacy Social Network Social Media 75

Care2

MAY 13, 2014

They have deemed email a dying communications channel, which is absurd. Email lists and email marketing continue to grow, especially for the nonprofit sector where list size grew at least 14% in 2013, according to the 2014 eNonprofit Benchmark study. Outside of direct mail, email raises a lot more money than social media.

email 70

email Advocacy Social Network Social Media 70

Everyaction

JULY 18, 2018

For some things, spontaneity is highly desirable, but any fundraising professional will tell you that planning a campaign isn’t one of them. Having a detailed strategic plan in place before embarking on a fundraising campaign can be a huge determinant of its success, even before the first dollar is raised. Fundraising plan summary.

Guide 108

Guide Fundraising Nonprofit Template 108

Connection Cafe

SEPTEMBER 18, 2013

With some persuading, your board approves a text-to-give campaign, and you’ll now be focusing on social media – you even hire one of those social media gurus. The Next Generation of Canadian Giving 2013. The Next Generation of Canadian Giving 2013. Direct mail is far from dead, but it also won’t last forever. But is it?

Giving 34

Giving Canada Generation Social Media 34

Care2

MAY 29, 2009

60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead? Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? billion in 2013. The younger generation seems to prefer to donate online, rather than through the mail.

Mail 34

Mail Social Media Advocacy Online 34

Connection Cafe

NOVEMBER 26, 2013

As a fundraiser, you pour your heart and soul into preparing the year-end campaign, but by the time the champagne has popped, the new year is off to the races before you have time to catch your breath. In fact, the 2013 Online Benchmark Report reported monthly giving revenue increased 27 percent in 2012 over 2011. Choose your channels.

Build 38

Build Donor Channel Sound 38

Connection Cafe

MARCH 4, 2019

Studies done by Dunham+Company in both 2013 and 2018 reveal that even many leading nonprofit organizations have struggled to implement common best practices. If we were to look at the engagement channels and the transactional channels, we are likely to see a symbiotic relationship between online and offline. Consumer-Led Giving.

Online 36

Online Giving Offline United States 36

NonProfit Hub

DECEMBER 10, 2014

Development staffers are spending countless hours brainstorming the next big social media campaign. In an era where direct mail is simply too expensive to use as a cultivation vehicle, online engagement is growing in importance.”. Even crowd funding campaigns do better via social media when starting with volunteer promotion.

Social Media 63

Social Media Fund Develop Media 63

NonProfit Hub

NOVEMBER 22, 2016

Tom Ahern makes his living by writing cases and direct mail … by doing audits, reviewing and recommending fixes for donor communications … and by teaching others what he’s learned during decades of trial, error and the occasional spectacular success. AhernComm.com.

Causes 28

Causes Nebraska North Carolina Lecture 28

Connection Cafe

JANUARY 19, 2021

Most Doctors’ Day marketing efforts involve direct mail appeals, and we are not suggesting that you get rid of those traditional efforts if they have been successful for you. Doctors’ Day campaigns are built on a “foundation” of gratitude. Engagement campaigns such as Doctors’ Day use a low touch, high volume approach.

Mail 27

Mail Blackbaud Virtual Awareness 27

Connection Cafe

DECEMBER 2, 2013

percent for the three months ending October 2013, compared to the same period a year earlier. After flat years in 2011 and 2012, giving to religion has grown slightly in 2013. Chris McLeod, a ministry strategist who advises churches on capital campaigns and planned giving for Horizons Stewardship Co., Sending the right message.

Organization 36

Organization North Carolina Blackbaud Dallas 36

Nonprofit Tech for Good

MAY 18, 2013

A well-executed social media campaign requires a time investment and skilled social media manager. My greatest hope for 2013 is that nonprofits evolve beyond the “free” mentality to a strategy that gives the time and financial investment necessary to make the Social Web work for your nonprofit. Updates no longer exist.

Social Media 252

Social Media Social Chapter Media 252

Nonprofit Tech for Good

MAY 18, 2013

A well-executed social media campaign requires a time investment and skilled social media manager. My greatest hope for 2013 is that nonprofits evolve beyond the “free” mentality to a strategy that gives the time and financial investment necessary to make the Social Web work for your nonprofit. Updates no longer exist.

Social Media 204

Social Media Social Chapter Media 204

Connection Cafe

DECEMBER 22, 2013

As we prepare for our leap into 2014, let’s learn from 2013′s ups and downs – triumphs and flops – and make this next year one for the record books. Here’s Your 2013 Nonprofit Roundup: THIS – thanks to Marc Koenig of Nonprofit Hub: Nonprofits, 2014 is the Year of the Blog. Donors want to hear them.

Story 54

Story Social Media Nonprofit Content 54

Nonprofit Tech for Good

SEPTEMBER 26, 2012

That said, the following excerpt from Chapter 9 of Social Media for Social Good: A How-To Guide for Nonprofits will help your nonprofit get started with launching a mobile website or at the very least get the idea percolating and higher on your priority list for 2013. Feature E-advocacy Campaigns. content on a mobile website.

Mobile 217

Mobile Websites Design Practice 217

Nonprofit Tech for Good

OCTOBER 22, 2012

A well-executed social media campaign requires a time investment and skilled social media manager. My greatest hope for 2013 is that nonprofits evolve beyond the “free” mentality to a strategy that gives the time and financial investment necessary to make the Social Web work for your nonprofit. Updates no longer exist.

Social Media 241

Social Media Social Chapter Media 241

Beneblog: Technology Meets Society

JANUARY 5, 2016

As long as you were willing to invest the two to four hours to scan that book page by page, you could read just about any book, article, or piece of mail that you wanted to read. Our vision is that the same ebooks available through mass channels like the Amazon Kindle or the Apple iPad should be fully accessible.

Change 100

Change eBook United States Conservancy 100

Connection Cafe

JANUARY 1, 2014

This is the 2013 edition of my annual review of year-end email subject lines that started in 2011 and continued in 2012. I analyzed 320 email messages sent to me from 55 nonprofit organizations between December 1st and 31st, 2013. Nonprofits sent a median of 5 emails during the month of December 2013. Email Frequency.

email 46

email South Carolina Fundraising Gift 46

Tech Soup

DECEMBER 9, 2013

Now that this year is wrapping up and we have the verdict on nonprofit technology trends for 2013 , we queried charity Technorati like Amy Sample Ward, Beth Kanter, Marnie Webb, Peter Campbell, Nicole Wallace, the entire crew at Idealware, Lucy Bernholz, and other luminaries to find out what is in their crystal balls for 2014.

Celebrate 89

Celebrate News Technology Nonprofit 89