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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

The much-anticipated 2013 eNonprofit Benchmark study was released last week. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. This follows a recent trend that email click-through rates have declined across all industries. based national nonprofits in 2012. percent to 4.5

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Report release: The 2014 Nonprofit Benchmarks Study

NTEN

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. 2013 really raised the bar for online fundraising. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. per website visitor.

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19 Must-See Social Media and Fundraising Infographics for Nonprofits

Nonprofit Tech for Good

Without a doubt, 2013 was the year of visual content — particularly infographics. Like everyone, we’re inundated as well and increasingly need to see important data about nonprofit technology trends in visual format. Nonprofit Communications Trends 2014. GivingTuesday 2013. Social Media 2013.

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Is 2013 the Year of Video for Nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

24th. Will nonprofits follow that trend? While techniques and equipment are important, it is also useful to have some benchmarks and best practices in the nonprofit sector to inform your strategy and measurement plan. Tactics will only go so far. Currently, there are no significant benchmarks around video for nonprofits.

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Participate in the 2013 Tech Staffing Survey!

NTEN

Help us figure out if that trend stayed true in 2013. > Share your experience: please take the 2013 Nonprofit Technology Staffing & Investments Survey ! Please participate in the 2013 Nonprofit Technology Staffing & Investments Survey! But to get this information, we need your help!

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Nonprofit Benchmark Study Shows Online Donations Increased by 13.5%

Care2

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. in 2013 compared to 2012 (You can take a look at the review I did of their 2012 study). of all charitable giving in 2013. of 2013''s overall gifts.

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14 Mobile Marketing Statistics Your Nonprofit Needs To See

TechImpact

O2 – “Mobile life report” UK (2013). Stats say 47% of email is now opened on a mobile device Litmus –”Email Analytics” (Aug 2013). Mobile received the largest percentage of unique clicks (40%), webmail was a strong second with 35% – Experian “Quarterly Email Benchmark Study” (Q2 2013). Equinux (June 2013).