2013 Membership Marketing Benchmarking Report
Wild Apricot
JULY 1, 2013
Here are some of the highlights of MGI''s 2013 Membership Marketing Benchmarking Report. surveys membership'
2013 Benchmark Report 
Report release: The 2014 Nonprofit Benchmarks Study
NTEN
APRIL 9, 2014
Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. 2013 really raised the bar for online fundraising. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. per website visitor.
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The 2013 eNonprofit Benchmarks Study
Wild Apricot
MAY 8, 2013
Here are highlights of the 2013 eNonprofit Benchmarks Study.
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11 Must Read Nonprofit Tech Reports
TechImpact
MAY 14, 2014
Tech Impact has a list of some of the most important nonprofit tech, fundraising, and marketing reports your nonprofit needs to see, all in one place. 2014 Nonprofit Benchmarks Study – Originally published by M+R Benchmarks. 2014 Charitable Giving Report – Originally published by blackbaud. Published by mGive.
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Must-Read Online Fundraising, Social Media and Mobile Communications Reports for Nonprofits
Nonprofit Tech for Good
APRIL 1, 2013
The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. These reports are, however, some of the most valuable in terms of insight, useful and practical data, and how-to advice. View: All M&R Reseach Labs Reports.
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The 2013 Nonprofit Engagement Data Management Study: A Graphic Report
NTEN
JUNE 4, 2013
In the spring of 2013, NTEN and Avectra surveyed nonprofit communications, fundraising, and leadership staff about their engagement data management practices, findings, and future plans. The results of the study are available in this graphic report.
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Is 2013 the Year of Video for Nonprofits?
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 23, 2013
While techniques and equipment are important, it is also useful to have some benchmarks and best practices in the nonprofit sector to inform your strategy and measurement plan. Tactics will only go so far. The report will be based on data and responses collected from this sector-wide survey: https://www.surveymonkey.com/s/W5P8NKH.
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Participate in the 2013 Tech Staffing Survey!
NTEN
FEBRUARY 1, 2014
Help us figure out if that trend stayed true in 2013. In partnership with The NonProfit Times , NTEN is conducting the 8th annual Nonprofit Technology Staffing and Investments survey in order to provide both benchmarks and qualitative data about technology decisions and practices among the NTEN Community and The NonProfitTimes subscribers. >
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The 2015 Nonprofit Benchmarks Report is here!
NTEN
APRIL 28, 2015
M+R and NTEN’s 2015 Nonprofit Benchmarks Report returns for the ninth year, the ultimate guide to nonprofit industry standards for online fundraising, advocacy, and list building. Online revenue increased by 13 percent from 2013 to 2014 for the groups in our study thanks to a 32% increase in monthly giving and 16.6%
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2013 eBenchmarks Are Here! And a Handy Infographic
NTEN
MARCH 27, 2013
With the analytics and campaign expertise of M+R Strategic Services , we are excited to release the 2013 eNonprofit Benchmarks Study ! Million advocacy actions You can get the complete report -- including important reference information like definitions of terms and metrics -- for free. We analyzed the results of: 1.6
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95 Nonprofit Benchmark Study Shows Online Donations Increased by 13.5%
Care2
FEBRUARY 7, 2014
The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. According to the report, overall giving grew 4.9% in 2013 compared to 2012 (You can take a look at the review I did of their 2012 study). This just in!
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Key Takeaways From The 2014 Luminate Online Benchmark Report: Sustainers Going Strong!
Connection Cafe
OCTOBER 16, 2014
Have you downloaded the 2014 Luminate Online Benchmark Report yet? Throwing back to the 2013 Benchmark Study , we witnessed an explosion of growth of sustainer giving – a 27% increase over the previous year. Download the report for the details on our methodology. . overall year-over-year.
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Charitable Giving Report Shows Online Donations Increased by 13.5%
Care2
FEBRUARY 7, 2014
The latest 2013 Charitable Giving Report by Blackbaud analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. According to the report, overall giving grew 4.9% in 2013 compared to 2012. of all charitable giving in 2013. of all charitable giving in 2013.
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14 Mobile Marketing Statistics Your Nonprofit Needs To See
TechImpact
MAY 12, 2014
O2 – “Mobile life report” UK (2013). Stats say 47% of email is now opened on a mobile device Litmus –”Email Analytics” (Aug 2013). Mobile received the largest percentage of unique clicks (40%), webmail was a strong second with 35% – Experian “Quarterly Email Benchmark Study” (Q2 2013). Equinux (June 2013).
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First-Ever Video Benchmarks Survey for Nonprofits
Care2
JANUARY 21, 2013
These are the types of questions we hope to see answered in the upcoming video benchmark study for nonprofits being conducted by Edelman, See3 Communications, and YouTube. Unfortunately, your organization does not have any real benchmarks to compare it to and that is why it’s important that nonprofits take this video benchmarks survey.
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Will Nonprofits Raise Money on Social Media in 2013?
Care2
DECEMBER 30, 2012
According to the 2012 Nonprofit benchmark Social Network Benchmarking Report, 98% of nonprofits didn’t raise a dime on Facebook, which is second most trafficked site on the web in the U.S. These numbers are dismal and nonprofits should not expect these figures to change drastically heading into 2013.
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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates
NetWits
APRIL 5, 2013
The much-anticipated 2013 eNonprofit Benchmark study was released last week. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. Epsilon and The Email Institute’s Q3 2012 report indicated overall click-through rates have fallen from 5.5 based national nonprofits in 2012.
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Jump In Now to the Spring 2013 State of Grantseeking Survey
Tech Soup
FEBRUARY 25, 2013
advertising, surveys, reporting, and business analysis. That means that the information contained in the survey analysis report (which is free) is current, and catches the tide changes and zeitgeist of grantseeking as they happen. Can you help us make the Spring 2013 State of Grantseeking Survey a success? She works with.
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How Do You Measure Up? [Benchmarks Webinar]
Care2
JUNE 21, 2013
Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.
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Don’t be Fooled by Message Open and Click-Through Rates
NetWits
APRIL 2, 2013
In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). To say this is a highly anticipated, monumental report would be an understatement. The annual report informs how organizations measure impact relative to their peers.
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139 Attention Nonprofit #datanerds: 3 Research Studies and 3 Cool (FREE) Data Tools
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 27, 2013
2013 eNonprofit Benchmarks Study. This year’s study – the seventh Benchmarks report – analyzes 1.6 The report provides benchmarks for FB and Twitter, including engagement rates and fan growth rate. Google Analytics Report Infographic. Great way to summarize a basic report for folks.
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115 Nonprofit Technology News for April 2013
Tech Soup
APRIL 23, 2013
This month the news is about ultramobile devices, NPTech innovation in Eastern Europe, Windows 8 Apps for Social Good Winners, online fundraising trends, a new Pinterest analytics tool, the emergence of digital wallets, and Ginny Mies pick for the environmental mobile app of the month in honor or Earth Day 2013. Social Media.
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50 Fascinating Nonprofit Statistics
Connection Cafe
FEBRUARY 17, 2014
Nonprofit statistics covering fundraising, charitable giving, online giving, social media, mobile, donor retention, email marketing, stewardship, donor research, charitable organizations, donor trends, direct mail, giving, and other key not-for-profit charitable giving metrics and benchmarks.
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I Bet You’d Never Guess Which Topics Were Most Popular on npEngage in 2013.or would you?
Connection Cafe
DECEMBER 31, 2013
Last week I published the 112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss , that compiled some of the wisest words and insights from across the industry this year. . npEngage’s Top 20 Posts from 2013. Frank Barry get’s right to the point – online fundraising isn’t a fad.
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How to Send More Fundraising Emails and Maintain Conversion Rates
Connection Cafe
OCTOBER 20, 2014
There were a number of interesting findings from the new Luminate Online Benchmark Report , released at BBCON. The report includes results from 794 nonprofits, including $1.27 billion emails sent from July 2013-June 2014. According to the report, nonprofits sent a whopping 72% more appeal emails. Hungry for more?
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Are Twitter and Facebook Playing Tug-O-War?
Care2
APRIL 11, 2013
A few days ago, I reported some of the juicy details from the 2013 eNonprofit Benchmarks Study that was just released showing data from 2012. For every 1,000 email subscribers, groups in the Benchmarks Study have 149 Facebook Fans, 53 Twitter Followers, and 29 Mobile Subscribers.
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Are Email and Click-through Rates Heading South?
Care2
APRIL 9, 2014
It''s no secret that the nonprofit community has seen a steady decline in email open rates, click-through rates, and email page completion rates, which was also confirmed by the 2014 eNonprofit Benchmarks Study. The report, which analyzed data from 53 nonprofits, over 2.1 billion email messages, 5.6 million donations, and 7.5
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Member Round Up: Research, Reports, and a chance to win FREE registration to 2014 SXSW!
NTEN
JULY 22, 2013
This edition of Member Round Up shows folks busy doing research, releasing reports, and unveiling a new community platform to help nptechies connect and learn. They''re looking for folks to take a short survey about the content marketing practices of their organization so they can produce their report. Read her entire post here.
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Your Voice Really Does Count: Why It Is Important to Participate in Surveys
Tech Soup
SEPTEMBER 11, 2013
Participate when the analysis and reporting contain benchmarks that allow you to compare your own organization’s performance with that of your colleagues. Mostly, though, it’s all about the benchmarks. ” Today, survey analytics are a breeze, and the number of surveys reflects that. Please, take the survey now!
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52 Nonprofit Technology News for May 2013: Free WiFi in Forbes Magazine and Braille Phones
Tech Soup
MAY 7, 2013
Mashable reports that the world's first mobile phone specifically designed for sight-impaired people is under development. The report also talks about a new growing form factor called "ultramobiles." The annual 2013 eNonprofit Benchmark Study by NTEN and M+R Strategic Services is now out. Accessibility.
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48 Peer to Peer Fundraising: How Do You Measure Up?
Connection Cafe
APRIL 5, 2013
Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising.
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40 Put a Fitbit on Your Event Fundraiser
Connection Cafe
APRIL 24, 2014
A great place to start if you are reviewing your data at the conclusion of your event 2013 Peer-to-Peer Fundraising Study Blackbaud released this month which (like my little fitness device) will provide you with data to allow you to compare yourself with some of your event fundraising peers. Team Captains.
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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.
Connection Cafe
DECEMBER 22, 2013
As we prepare for our leap into 2014, let’s learn from 2013′s ups and downs – triumphs and flops – and make this next year one for the record books. Here’s Your 2013 Nonprofit Roundup: THIS – thanks to Marc Koenig of Nonprofit Hub: Nonprofits, 2014 is the Year of the Blog.
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54 Online Fundraising is Growing, but other Key Web Metrics Suffer [INFOGRAPHIC]
Connection Cafe
JULY 3, 2013
According to the Online Marketing Benchmark Study for Nonprofits [ Download Now !] and the Charitable Giving Report , online fundraising saw double-digit growth for the fourth consecutive year [ Tweet it !]. 2013 Online Marketing Benchmark Study for Nonprofits by Blackbaud. That might help the skeptic.
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Member Round Up: Research galore, a handy handbook, and sandcastles as therapy
NTEN
SEPTEMBER 6, 2013
They managed to pump out reports and research, organize webinars and conferences, and even play around with the definition of volunteering. Check out this great compilation of '' Must-Read Online Fundraising, Social Media and Mobile Communications Reports for Nonprofits '', assembled by Tech for Good. Register now!
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65 Member Round Up: Research galore, a handy handbook, and a sandcastles as therapy
NTEN
SEPTEMBER 6, 2013
They managed to pump out reports and research, organize webinars and conferences, and even play around with the definition of volunteering. Check out this great compilation of '' Must-Read Online Fundraising, Social Media and Mobile Communications Reports for Nonprofits '', assembled by Tech for Good. Register now!
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61 International Organizations and Social Media: News, Engagement, and Social Data for Policy Change
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 14, 2014
I’ve spent some time taking a look at various reports, studies, and International organizations and the use of networks and social media. Social channels continued to show strong growth over the past 12 months, with top social networks adding more than 135 million new users in the course of 2013. 2013: A Year in Social Media.
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Top 6 Tips for Taking Your Cause Mobile
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 21, 2014
Kleiner Perkins released a report projecting that mobile web traffic will eclipse desktop traffic this year. Don’t Forget Email: As of Q4 2013, 61% of emails are viewed on a smartphone or tablet. The good news is the answer is simple: start by making your website mobile-friendly, and only then should you consider building an app.
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119 Online Giving is Here to Stay, Folks—and it’s Bigger Than Ever
NonProfit Hub
MAY 12, 2014
In 2013, internet users donated more than any previous year, with online giving up 14% since 2012. millions total gifts and nearly $325 million were raised, making 2013 a huge year for nonprofits working to optimize their online presence. In the mood for more facts, figures and really cool stats from that online giving report?
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Live from NTC! A Sneak Peak at the 2013 Online Benchmark Report
NetWits
APRIL 12, 2013
Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. Though the full report is not out, we shared the key findings to those who attended in person and online. A benchmark study is a tool, and like any tool, it depends on how it’s used.
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116 The state of social media in associations and what to do about it – XYZ University
AFP Blog
OCTOBER 11, 2013
And, according to Marketing General’s 2013 Membership Marketing Benchmarking Report, 74% of responding associations indicated that increasing member engagement is a top membership goal. Yet, according to the report, among the top three reasons cited for members not renewing is lack of engagement with the organization.'
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3 Key Pieces in an Engaging Email Campaign
Connection Cafe
AUGUST 9, 2013
It’s also been reported as the top tactic to deliver relevant and engaging content.*. You can insert personalized content that: Cultivates (thank recent donors/volunteers; report how gifts were used). MailerMailer’s 2010 Email Marketing Metrics Report, 2011 MarketingSherpa Email Marketing Benchmark Survey.
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Using Online Community to Increase Member Retention
AFP Blog
MARCH 26, 2014
Look at the top three reasons members don’t renew association membership, according to MGI’s 2013 Membership Marketing Benchmarking report: Budget cuts Lack of engagement Unable to justify membership costs with ROI' To me, it’s just a given–retention is about keeping members engaged with both the association and other members.
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22 Millennials Aren’t Becoming Their Parents | The NonProfit Times
AFP Blog
JULY 22, 2013
Those are among the findings of the 2013 Millennial Impact Report, which also introduced a new Millennial Impact Benchmarks in its fourth edition.'
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