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2012 Philanthropy and Social Investment Industry Report Now Available

Beth's Blog: How Nonprofits Can Use Social Media

For the past three years, my colleague Lucy Bernholz has published her annual Philanthropy and Social Investing: Blueprint, an industry forecast about the social economy – private capital used. The 2012 blueprint is now available and it is well worth time to read. She writes the definitive blog on the topic called Philanthropy 2172.

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11 Reasons To Fundraise In September, According To Google

TechImpact

Google analyzed donation-related searches, finding and increase of 30% from August 2012 to September 2012, according to a study conducted by Google and Millward Brown Digital. 79% of donors were influenced by an online video ad. 79% of donors were influenced by an online video ad. 57% donated after seeing a video.

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Silent Generation donors value personal connections and traditional forms of communication. organizations** 11.8% organizations** 11.8%

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Giving Away Four Free Passes To Millennial Donor Summit 2012

Beth's Blog: How Nonprofits Can Use Social Media

MCON 2012, a virtual summit to help nonprofit leaders learn how to engage the Millennial generation as donors, takes place online on July 19. Three years ago, the first study on Millennial donor engagement was published by Achieve and partner JGA.

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How #GivingTuesday Can Help Your Nonprofit Reach PhilanthroKids or Generation Z Donors

Beth's Blog: How Nonprofits Can Use Social Media

I’ve been a huge fan of GivingTuesday since I first heard about it back in September, 2012 during a conference at Stanford. GivingTuesday is done it again with its K-12 Philanthropy Curriculum , a set of lesson plans that teachers can use to help their students participate in GivingTuesday by raising money for a local nonprofit.

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5 Things Donors Want To See On Your Website Before Donating

TechImpact

Believe it or not, young donors are not the only ones that want to access nonprofit websites on their phone. In 2012, 58% of the Millennial population said they used the mobile Internet, and this number is only increasing. Image courtesy of imdesigns.ca. Responsive or mobile design. eMarkerter predicts that more than 50% of the 76.4

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Mapping Our Way to an Inclusive Donor (and Team) Experience

Allegiance Group

As fundraisers, were also storytellers and every donor has a story. When we can identify what those stories are and understand the kind of path our donors follow at each stage of the giving process, we can gently guide their journey, connect with them at a deeper level, build strong relationships, and improve fundraising results.

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