Fundraising Ideas to Reverse the Trend of Declining Email Response Rates
NetWits
APRIL 5, 2013
The much-anticipated 2013 eNonprofit Benchmark study was released last week. based national nonprofits in 2012. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. Epsilon and The Email Institute’s Q3 2012 report indicated overall click-through rates have fallen from 5.5
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