[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States
Nonprofit Tech for Good
DECEMBER 28, 2010
I identified a trend forming with social networking, and set up our very first profile. We still use Twitter a bit to talk about our programs, we participate and create our own memes like “ #felinefriday ”, but we focus on listening and responding to what people are already talking about. Please summarize your ROI.
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