Nonprofit Tech for Good

JUNE 8, 2011

Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. Unfortunately, many nonprofits upload horizontal logos to serve as their avatars, resulting in the obvious cropping of the images. Not following on a 1:1 ratio on Twitter. Absolutely not! Enough said.

Social Media 271

Social Media Avatar Media Ratio 271

Nonprofit Tech for Good

APRIL 11, 2016

Launched in 2011, Snapchat is an image and video messaging app that is very popular with tweens and teens and increasingly Millennials and Gen Xers. Be sure to name the image file “your_nonprofit_name_snapcode” so your Snapcode shows up high in Google Image Search.

Mobile 100

Mobile Nonprofit Artist Social Media 100

Achieve

JULY 26, 2021

Social media is an excellent tool for nonprofits to spread the word about their work, but make sure that you don’t fall into. Engaging images: Interactive elements or interesting graphics is a creative and simple way to encourage donors to return to your platforms. with giving programs will match donations at a 1:1 ratio?

Donation 85

Donation Fundraising Tips Channel 85

Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. MarketingSherpa’s gigantic 2011 Email Marketing Benchmark Survey found that, in the corporate world, the most effective email elements to test are: Target audience. Landing page. Subject line. Call-to-action link. .**.

email 48

email Campaign Test Benchmark 48

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0:

Social Media 252

Social Media Social Chapter Media 252

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0:

Social Media 204

Social Media Social Chapter Media 204

Nonprofits Source

JANUARY 13, 2017

Back in 2011, Google Panda was released with one purpose in mind. You can also use a free design tool like Canva for nonprofits to create visually compelling case studies on a budget. The Hemingway App is a free tool you can use to monitor and improve the readability of your content. Alt image tag. Meta description.

Research 89

Research Marketing Case Study Search 89