grist.org: Measuring Along the Ladder of Engagement
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 15, 2011
Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Erika Croxton, the grist.org staffer who oversees social media strategy, says. “We
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