The Multichannel Giving Paradox: Online Donors vs. Offline Donors
NetWits
JUNE 14, 2012
Download the full Internet & Multichannel Fundraising Report. to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts. Download Now!
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