NetWits

JUNE 7, 2012

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. During those months, healthcare’s online earnings increased from around seven percent to roughly 11 percent of their total online gifts.

Online 221

Online Fundraising Benchmark Report 221

NetWits

JULY 9, 2012

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Turn One-Time Donors Into Regulars. This communication can be done via email, newsletter, direct mail or social media.

Online 144

Online Giving Haiti Fundraising 144

NetWits

DECEMBER 28, 2010

Back in January of 2008 he told us (the non-profit sector) that we should be looking to use the internet in new and innovative ways to build community and engage our supporters because direct mail, although still a huge revenue source, was beginning to show signs of fatigue. First Year Donor Retention is 29.3%. My Question to You.

Profit 264

Profit Business Stats Statistics 264

Care2

DECEMBER 14, 2012

People donated more money to charity in 2012 than in 2011, according to a Blackbaud survey , where over 4200 donors from the US, the UK, and Australia responded to a variety of questions about their donation habits to nonprofits. Older donors gave the most amount of money in each of the countries. Recurring Gifts.

Charity 75

Charity Donation People Australia 75

NTEN

JUNE 8, 2011

Well, my favorite white paper of 2009 just became my favorite white paper of 2011! The 2011 donorCentrics Internet and MultiChannel Giving Benchmarking Report was just released last week, updating the version I excitedly blogged about , lo, those many moons ago. The number of donors that give both on and offline is less than 10%.

Donor 58

Donor Offline Mail Channel 58

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. It shows that where we fail to engage donors, we also fail to raise funds.

Channel 118

Channel News Mail Blogger 118

Achieve

JULY 26, 2021

build a passionate donor base. ? And which donors should you even ask? . Your ask is a great way to show donors that you value their individual contributions and their continued passion for your cause. How do my donors prefer to interact with my nonprofit? What’s the best way to. Track your donations. .

Donation 85

Donation Fundraising Tips Channel 85

NetWits

JUNE 19, 2012

A 2011 Gleanster survey found the most important value drivers for top corporate email programs were: Testing and measuring everything. And perhaps your next tweet or mailing. Marketing Sherpa’s 2011 Email Benchmark Report found sending emails based on behavior was one of the most effective ways to improve the relevancy of your emails.

email 150

email Test Conference Benchmark 150

Top Nonprofits

AUGUST 17, 2021

She’s trained over 12,000 people from 2011-2017 and helped nonprofits raise millions more. She specializes in nonprofit leadership, fundraising careers, writing fundraising plans, direct mail, e-newsletters, and copy for online fundraising. Share This Post!

Fundraising 52

Fundraising New Jersey Empowerment Stream 52

Nonprofits Source

JANUARY 12, 2023

In terms of marketing and engaging with consumers, clients and donors, all signs are pointing to texting. Imagine being at your donors’ fingertips at any given time of the day. Your code should be catchy and very easy for donors to remember. As a nonprofit professional, a texting campaign could be your new best friend.

Campaign 52

Campaign Giving Tips Social Media 52

sgEngage

JANUARY 3, 2012

I get a lot of nonprofit email messages through subscribing to lists, working with lots of organizations, and being a donor. Back in 2010, I wrote about all the direct mail pieces that I had collected over a year. This time I collected all of the nonprofit emails that I was sent between December 15, 2011 and January 1, 2012.

email 97

email Fundraising Gift Attention 97

NTEN

JANUARY 6, 2012

Will 2012 be pretty much like 2011? It replied: Based on that, plus 27 years in the field, I foresee that 2012 will be pretty much like 2011. It replied: Based on that, plus 27 years in the field, I foresee that 2012 will be pretty much like 2011. And major and planned gifts will outstrip them all. Weiner Consulting.

Develop 76

Develop Technology NTEN Conservancy 76

Care2

JUNE 2, 2011

Blackbaud just released the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report. and includes transactions for over 15 million donors and $1 billion in revenue. about online donors and online acquisition. Online-acquired donors are younger. Online donors tend to have higher household incomes.

Results 68

Results Fundraising Case Study Mail 68

NTEN

JANUARY 11, 2011

Before you take your next step, it's important to remember that these new and repeat donors present an opportunity to start building more meaningful connections with an engaged group of people who have just raised their hand. Gift information helps you understand how frequently they donate or what specific projects they support.

Communication 69

Communication Results NTC Content 69

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. “This is present in direct mail, telemarketing, and face-to-face solicitation.” ” The average online gift was $89. . ” The average online gift was $89.

Benchmark 70

Benchmark Studies Money Raise 70

Care2

MAY 18, 2012

Yesterday in Washington, DC, Target's senior fundraising analyst Paige Grainger gave a terrific "state of the nonprofit industry" talk, which summarized key findings from Target's latest, 2011 Index. Target's data this year was drawn from 80 different nonprofit organizations, 38 million donors, 79 million gifts and $2.5

Donation 72

Donation Studies Headline Washington 72

Care2

SEPTEMBER 2, 2011

If you’re like 90+% of the nonprofits reading this blog, direct mail gifts still make up the overwhelming majority of your fundraising revenue. So it makes sense that your direct mail initiatives receive the lion’s share of your fundraising focus and resources.

Offline 73

Offline Blended Mail Channel 73

Amy Sample Ward

JUNE 6, 2012

Salesforce had acquired collaboration tool company Stypi in May 2012, as well as social media monitoring platform Radian6 in March 2011." Target's data this year was drawn from 80 different nonprofit organizations, 38 million donors, 79 million gifts and $2.5 The full report is here.

Web 117

Web San Francisco Bookmarking Search 117

Care2

JANUARY 21, 2012

Nonprofits receive up to 40% of their online donations at the end of the year since the holidays have people feeling generous, and donors also want to maximize those tax deductions before year’s end. So how did you do in 2011? They believe in what you do. As a 501C3 you can get between $10K and $40K worth of free Google Adwords.

Adwords 72

Adwords Fundraising Convio Tips 72

NTEN

MAY 5, 2011

[Editor's note: The following is an excerpt from a feature article that first appeared in the March 2011 issue of NTEN:Change. But raising funds online is not about technology, any more than raising funds through the mail is about paper. It’s about the relationship between the nonprofit and the donor who wants to support a cause.

Relationship 89

Relationship Studies Network Online 89

Care2

MARCH 27, 2012

Did you know that in 2011, 16% of new donors gave via online gifts up from 9% in 2007? Or that the median revenue per donor for multi-channel supporters was $228 compared to $89 for offline and $113 for online donors? million and how their fundraising increased 40% by using multiple channels to reach their donors.

Channel 59

Channel Fundraising Offline PowerPoint 59

Nonprofit Tech for Good

NOVEMBER 29, 2010

In the sheer volume of donors, about 90% contribute online, however our largest donations still come by check. What is on your To Do List for 2011? Our plan for 2011 is to keep growing the relationships we have been building in all of these social arenas and to roll out our new website.

Social Media 241

Social Media Interview Examples Media 241

Connection Cafe

NOVEMBER 26, 2013

You invest heavily in the planning phase, often (err, hopefully) as early as August, but by the time January arrives you want to count the dollars, share the stories, and congratulate donors on another successful year. And, as a fundraiser, you seize the opportunity to build donor loyalty. Determine the ask. Choose your channels.

Build 38

Build Donor Channel Sound 38

DNL OmniMedia

FEBRUARY 3, 2023

Giveaways for a special prize, such as a gift certificate or basket. VIP event access for long-time donors and volunteers, allowing them to access prime seating, a free buffet, and other VIP perks. This might include your annual donor appreciation gala, local farmers’ market, or a community festival. Word-of-mouth marketing.

Strategy 52

Strategy Nonprofit Audience Hosting 52

ASU Lodestar Center

MARCH 5, 2014

Online fundraising platforms are making it easier than ever for donors to contribute when and how they want to, and they eliminate some of the costs of direct mail solicitations and in-person events. In other words: they assume they have persuaded a potential donor, and they abandon their messaging. in the same period.

Online 56

Online Fundraising Test Arizona 56

Amy Sample Ward

JUNE 22, 2011

Today, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. This session focuses on Millennial Donors, with Angela White from JGA presenting. What did they find out in the Millennial Donor Report? Last year, we did research on Millennial donors and it spurred us to do it again.

Research 224

Research Donor Gift Leadership 224

Connection Cafe

JANUARY 4, 2011

That’s right, something as simple as an email, a note in the mail, or a phone call will influence my giving patterns next year. No, instead, I’ll just choose to give to another organization that appreciates and acknowledges my gift. I expect prompt appreciation for the gift. I’m kind of like Santa, I guess.

Gift 40

Gift Influence Mail Arts 40

Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. And perhaps your next tweet or mailing. While nonprofits often personalize direct mail campaigns—based on giving history, interests and past actions—that approach isn’t always carried over to their email campaigns.

email 48

email Campaign Test Benchmark 48

NTEN

SEPTEMBER 22, 2011

[Editor's note: The following is an excerpt of a case study in the March 2011 issue of NTEN:Change. Positive version: Negative version: The positive version – which focused on achievements and the difference supporters had made – had a higher average gift. Can reminding people of previous gift giving encourage them to give again?

Case Study 75

Case Study Test America Studies 75

The Fundraising Authority

NOVEMBER 23, 2020

Non-profit direct mail fundraisers know that one of the worst times to send a fundraising letter for a charity is in the couple of weeks before a major election. Because the candidates and their supporters are going to be flooding mailboxes with oversized postcards, self-mailers, and every other type of direct mail communication possible.

Profit 190

Profit Mail Social Media Raise 190

Connection Cafe

MAY 27, 2011

As a result, online revenue originating from direct mail integration increased from 12% to 28% from 2009 to 2010! Key issues of integration included: Keep a consistent message in front of donors. Introduce online landing pages in the direct mail pieces to encourage donations be made through an additional channel.

America 24

America Results Volunteer Offline 24

Connection Cafe

DECEMBER 2, 2013

After flat years in 2011 and 2012, giving to religion has grown slightly in 2013. And while it receives the biggest share of giving of any charitable subsector, its share in 2012 fell to 32 percent from 33 percent in 2011, according to Giving USA. Analytics Donor Strategy Blackbaud Index faith-based fundraising industry trends'

Organization 36

Organization North Carolina Blackbaud Dallas 36

Connection Cafe

JULY 19, 2011

Is year-end giving traditionally good because donors are in the giving mood. This has me thinking a lot about timing of fundraising promotions – mail drops, events, and campaigns. The Fidelity Gift Fund had its best first quarter in history in Q1 of 2011. It was originally posted on Philanthromax's blog on July 7.

Environment 29

Environment Comparison Mail Cancer 29

Connection Cafe

JULY 12, 2012

Here’s a few of the stats from the 2012 report and my take on how they’ll impact your online strategy: Millennials reported that their biggest pet peeve is not knowing how a gift will make a difference. And my favorite stat of all: 70% of millennials made donations to non-profits online in 2011.

Survey 35

Survey Stats Brain Social Media 35

Connection Cafe

OCTOBER 11, 2013

in 2012 compared to 2011”. It is important to be perseverant and leave a visual mark to your potential donors. They reduce the amount of time and effort which your donor has to dedicate in order to complete the process. Don’t make the name and email fields required, maybe you will have donors who wish to remain anonymous.

Donation 38

Donation Online Synchronous Database 38

ASU Lodestar Center

MARCH 11, 2011

Disclaimer Friday, March 11, 2011 Research Friday: "Is Religious Giving Increasing or Decreasing?" percent Baptists – 2 percent Other affiliations (Jewish donors, mainline Protestants) – between 0.5 " March 11, 2011 4:51 PM John Oberg said. March 30, 2011 10:44 AM Brittney Henaughansaid. Yes and no.

Research 45

Research Giving Indiana Philanthropy 45

NetWits

FEBRUARY 17, 2012

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. The majority of giving still comes from offline channels, but online fundraising continues to be a significant source for acquiring new donors.

Offline 275

Offline Donor Online Aggregator 275