article thumbnail

Why Online Donors are Worth More than Offline Donors [INFOGRAPHIC]

NetWits

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. The majority of giving still comes from offline channels, but online fundraising continues to be a significant source for acquiring new donors.

Offline 275
article thumbnail

2011 Online Giving Trends and 5 Tactics Your Nonprofit Must Implement Today

NetWits

In our 2011 Online Giving Report we’ve combined findings from The Blackbaud Index of Online Giving with additional multi-year giving data, which allows us to pull out a very rich set of insights. Here’s a few of the highlights … Key 2011 Online Giving Trends Include. 2011 Online Giving Report. of the 34.8%.

Trend 268
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Live blogging from the 2011 Millennial Donor Summit: Exploring the Latest Millennial Research

Amy Sample Ward

Today, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. This session focuses on Millennial Donors, with Angela White from JGA presenting. What did they find out in the Millennial Donor Report? Last year, we did research on Millennial donors and it spurred us to do it again.

Donor 224
article thumbnail

The Multichannel Giving Paradox: Online Donors vs. Offline Donors

NetWits

Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts. The paradox is that online givers, in aggregate, have much higher cumulative value over the long term than traditional mail-acquired donors. Donor Movement Across Channels. Growing Your Donor Base.

Offline 209
article thumbnail

7 Secrets to Increasing Online Fundraising Results and Wowing Donors

NetWits

Download the complete 2011 Online Fundraising Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Online Fundraising has become a popular and successful method for nonprofits trying to increase revenue and acquire new donors.

Results 230
article thumbnail

The Surprising Truth About Online Donors and Offline Fundraising

NetWits

Online donor solicitations are powerful. The allure to both nonprofits and potential donors is obvious. The Surprising Truth About Online Donors. Many organizations see the immediacy of giving, the larger average donations from online donors, and the relatively low costs in producing solicitations and look no further.

Offline 219
article thumbnail

Revenue, Retention and Reactivation: Findings from the 2011 Index of Higher Education Fundraising Report

NetWits

Download The 2011 Index of Higher Education Fundraising Performance Report to learn more about the 6% revenue growth and other key performance indicators of annual funds at more than 100 public and private institutions. The key here is to ensure that you are on top of your donors. Download the report now! . Be active in their lives.

Education 189