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Improve Online Donor Retention with these 5 Proven Follow Up Techniques

NetWits

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online donors are a generous group. In fact, online donors are worth a lot more than offline donors. The downside is that online donors are often one-hit wonders. Download Now!

Technique 201
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2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits. The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue.

Benchmark 144
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Year-end donation processing

Robert Weiner

When in doubt, contact an attorney who specializes in nonprofit law or contact the IRS for a ruling. ). 2, 2012: A check mailed (and postmarked) on December 29th that arrived in the office on January 2nd. A voice mail donation via credit card left December 29 (yes, it happens). An online donation made on December 31st.

Process 271
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Improving Fundraising Asks: 5 Tips for Boosting Donations

Achieve

For example, a younger audience may prefer to be contacted via text message. Because you’re already online, you can use emails to encourage online donations. By making giving simple, Snowball increases the donations that these organizations can raise online. John founded Snowball in 2011.

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Lame spams of the day: More people sending me money

Robert Weiner

If you have any questions regarding this settlement report, please contact us by Secure Mail or you can call Customer Support at 1-877-447-3938. Manage Contacts from the General section. Manage Contacts from the General section. To edit a contact, click the. Text: Welcome to Online Payment Center.

Money 122
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Improving Fundraising Asks: 5 Tips for Boosting Donations

Achieve

If you’re communicating with a younger audience, texting might be better, or if you’re contacting big givers, a fancy event might be more effective. . Segmenting your audience is also especially effective with direct mail and would allow you to tailor your fundraising asks to fit more specific audiences. John founded Snowball in 2011.

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Relationships Matter Most (The Big Finding from the 2010 Online Giving Study from Network for Good and TrueSense Marketing)

NTEN

[Editor's note: The following is an excerpt from a feature article that first appeared in the March 2011 issue of NTEN:Change. By Katya Andresen, COO, Network for Good When we think about giving online, we tend to focus on the latest new bell, whistle or widget for fundraising. Analysis of cumulative online giving (i.e.,