Connection Cafe

MAY 23, 2013

Blackbaud’s just-released Online Marketing Benchmark Study for Nonprofits found nonprofit website traffic was down 14 percent in 2012 compared to 2011. Assuming you’re using Google Analytics*, here are 4 steps you can take: Year-Over-Year Comparison. Setup Google Analytics to do a year-over-year comparison. Examine Visits.

Websites 44

Websites Comparison Analytics Search 44

Amy Sample Ward

JUNE 22, 2011

Today, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. 71% said they learn about organizations through web searches (like Google). Using Google and other search engines is the most common way Millennials find you. You can get the full report, review charts and data, and more at: [link].

Research 224

Research Donor Gift Leadership 224

NTEN

JUNE 22, 2011

Today, I'm live blogging a few sessions from the 2011 Millennial Donor Summit. Communicating 71% said they learn about organizations through web searches (like Google). Get the full Millennial Donor Report You can get the full report, review charts and data, and more at: [link]. 50% said they weren't sure what it is.

Research 59

Research Donor Gift Leadership 59