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Benchmarks Extra: Correlations

NTEN

The 2011 eNonprofit Benchmarks Study is a joint project of M+R Strategic Services and the Nonprofit Technology Network (NTEN). The 2011 eNonprofit Benchmarks Study (available at www.e-benchmarksstudy.com The 2011 Benchmarks average unsubscribe rate is 0.23%. benchmarksstudy.com if you haven’t read it yet!)

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Infographic: How Technology Increases Funding

TechImpact

While this NTEN eBenchmark Study is from 2012, the data continues to grow and support the future of nonprofit technology, and comparing years can lead to newly occurring trends. In 2011, 35% of online revenue came from emails, however, this past year email fundraising decreased by 40%!

Fund 117
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Benchmarks Extra: Monthly Giving

NTEN

Working on our 2011 eNonprofit Benchmarks Study , we noticed something interesting when looking at year-over-year data by sector: The share of online revenue from monthly giving for International groups seemed to decline from 2009 to 2010. For this Benchmarks Extra , we separated the data for one-time giving and monthly giving.

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The Surprising Truth About Online Donors and Offline Fundraising

NetWits

Yet one of the most striking findings in our 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report was that, in aggregate, online-acquired donors still have much higher cumulative value over the long term than traditional, mail-acquired donors. 2011 Multichannel Fundraising Report.

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A Closer Look at Nonprofit Technology Benchmarks: Staffing Ratios

NTEN

[This is part two of a series taking a closer look at the key benchmarks from our 6th Annual Nonprofit Technology Staffing & Investments Survey Report , conducted with The NonProfit Times. Another benchmark we think is importmant for nonprofits to consider is the ratio of organizational staff to their tech-responsible staff.

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How to Use Data to Improve Prospect Identification

sgEngage

Understanding Benchmark Data. The broadest industry benchmarking data is a good place to start. The top 1% of donor households’ share of overall revenue has grown from 37% to 45% since 2011. These top donors are giving more, but their support does not come easy. Affiliations.

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Idealware’s Nonprofit Social Media Decision Guide, Updated for 2011

Beth's Blog: How Nonprofits Can Use Social Media

Measurable : You should be able to quantify goals with a numeric benchmark. Achievable : Make sure your benchmarks are realistic based on what you’ve accomplished in the past. But more than the demographics of a particular channel, you need to know what channels your supporters and potential supporters are using.