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Improve Online Donor Retention with these 5 Proven Follow Up Techniques

NetWits

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online donors are a generous group. In fact, online donors are worth a lot more than offline donors. The downside is that online donors are often one-hit wonders. Download Now!

Technique 201
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How Online Fundraising, Gamification and Social Media Helped Raise over $2 Million Dollars in One Day

NetWits

And because fundraising continues to shift from offline to online nonprofits are faced with a growing need to find new and innovative ways to do fundraising through online sources. The move towards a multichannel fundraising approach (online and offline) is becoming more and more critical to long-term success.

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January 2011 Community Builder Chat Archive #CommBuild

Amy Sample Ward

The conversation in this month’s chat focused on these questions: What are the best mechanisms for connecting online & offline communities? How much communication with your online community is too much? from @ BonnieKoenig. from @ehon.

Community 123
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Solutions to Turning Offline Donors into Online Supporters

Connection Cafe

Online fundraising has seen a remarkable rise in the past few years. While beautiful charity galas and creative offline campaigns still gather support for nonprofits’ causes, they slowly slip away from donors’ focus. Creating strategies for online fundraising, with a little of effort, will transform your donors into online supporters.

Offline 38
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Project AWARE Dives Deep Into Ocean Data, Turning Scuba Divers into Citizen Scientists

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: In 2014, digital marketers predicted the rise of ” niche social networks ,” as it becomes increasingly harder to reach your audiences on general social networks like Facebook, these highly targeted online social networks are going to become more valuable. million divers.

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Great reads from around the web on May 3rd

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). One is the most obvious and slightly boring, which is that online engagement is an as-well-as, and not an instead-of. What do you think? than ever before.

Web 111
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New on SSIR: Can Giving Days Strengthen Your Community?

Amy Sample Ward

—– In 2011, Washington, DC, became one of the first major metropolitan regions to host a multimillion-dollar local giving day: Give to the Max Day: Greater Washington. Nearly 18,000 people participated in the 24-hour, online fundraising event, raising more than $2 million to benefit 1,200 local nonprofits.

Community 158