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Fight Colorectal Cancer: A Rebranding Tale

Judi Sohn

We focused on the science and policy. In January 2010, we got agreement from our organization leadership to take a closer look at our brand and messaging. We signed a contract to have a Brandraising in March 2010, and it was complete and presented to us by the end of June 2010. No, we weren't "Katie's group."

Cancer 226
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The Real Housewives of Social Media: Cooking up Recipes for Nonprofit Success

NTEN

At the 2010 Nonprofit Technology Conference, we -- Carie Lewis , Beth Kanter , David J. The Strategy by David Neff of Ridgewood: Ingenious Communication Strategies If 2009 was the year everyone and their mom jumped into the social media pool, then 2010 is the year of strategy. Then, grab the search RSS feed and add it to your iGoogle.