The 2 Key Elements of Successful Fundraising Campaigns
NetWits
JUNE 23, 2011
In 2010, Komen Maryland strategically sent 103 email messages to constituents over 140 days. The results were astounding – the 2010 Race for the Cure® brought in more than $3 million through an evaluation by a third-party returned positive feedback on the frequency and quality of messaging.
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