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The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. 1) Using Google Analytics to track referrals to www.pancan.org from social networking outlets. (2) I am tracking the ROI.
Altimeter Report: Social Media Analytics. Jeremiah Owyang from The Altimeter Group along with John Lovett and Eric Peterson both of the Web Analytics Demystified firm have published an open research report that advocates for a standardized framework of the following business objectives and use of metrics to measure them.
That's just one of the fascinating bits of analytics from the " 2012 eNonprofit Benchmarks Study ". Other highlights: The advocacy email response rate increased by 28% from 2010, to 3.8%. Nonprofit Facebook fan bases have seen phenomenal growth between 2010 and 2011, with the average nonprofit increasing its fan base by 70%.
transaction Setup Fee: $0 Commitment: None Integration: Salesforce, MailChimp, Eventbrite, Optimizely, Google Analytics, Google Docs, HubSpot, Insightly, Stripe. Founded: 2010 Designed with fundraising staff in mind, iDonate’s overall mission is to move overall giving from 2% of disposable income to 4% by 2025.
Since the release of the 2010 eNonprofit Benchmarks Study , we know many of you have been hard at work looking at how your programs measure up against industry benchmarks. Are you promoting the same advocacy page on Facebook that you're using in your online advertising? Steve Peretz, M+R Strategic Services. Source Everything !
A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . First Step – Analytics. advocacy action or donation)? Jeff Patrick, Common Knowledge. Definitely. Still not convinced.
Analytics are limited. of nonprofits were able to raise over $10K on Facebook in 2010, according to Frank Barry of Blackbaud. Why is replacing your website with a Facebook page a bad idea? It has limited functionality. Organizations don’t truly own their data. Good luck getting it back up.
According to a study conducted in 2010 that looked at charitable habits and multichannel preferences of four different generations of constituents, The Next Generation of American Giving , younger generations tend to give similar amounts, but to fewer charities. Data Mining & Modeling Analytics Life Stage' charities each year.
Since 2010, Mamie has focused specifically on financial operations of wealth management firms. She also spent almost two years working with a financial educator, where she assisted in the analytics of financial data and client reporting.
scheduled March 12-16, 2010 in Austin, Texas) is a mega huge social media industry event. LIVESTRONG: The Lance Armstrong Foundation Takes Advocacy Digital : LIVESTRONG has taken the fight against cancer digital, connecting people and communities to drive social change. Data, Data, Everywhere: Drowning in a Sea of Analytics .
In 2013, she co-authored Social Change Anytime Everywhere: How to implement online multichannel strategies to spark advocacy, raise money, and engage your community with Allyson Kaplin. She is the 2010 NTEN Award Winner and was named to the NonProfit Times list of the 50 most influential people in the charitable sector in 2008.
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