2009 Mail Offline Websites 
Amy Sample Ward
MAY 17, 2011
From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average. Meanwhile, unsubscribe rates held steady from 2009 to 2010. View more presentations from Amy Sample Ward. Highlights. The fundraising response rate fell by 19%, while the advocacy response rate fell by 7%.
Connection Cafe
JANUARY 28, 2010
And with the publishing of the 2010 Nonprofit Resolutions Guide , 5 main lessons learned in the way of multi-channel marketing were evident in 2009. Top 5 Lessons Learned in 2009: Multi-Channel Engagement. Yet over the holidays, I received a fancy direct mail piece from you. I realize that sometimes you will contact me by mail.
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Care2
JANUARY 7, 2011
Check out these Stats: In 2009, 31% of associations reported that membership renewal rates decreased in the previous year. Content (online and offline) and products aimed at your members. Reaching Members Through Word of Mouth and Websites. 67% learn about associations through emails and direct mail.
NTEN
JANUARY 4, 2011
million gifts 1.879 million unique donors 66,470 different nonprofits Seven-year time span (2003-2009) Donations from a wide range of nonprofit sizes and types About the Study The purpose of this data mining wasn’t to create another study about the rapid growth of online giving (though it is skyrocketing). We looked at: 3.6
Connection Cafe
MARCH 4, 2019
Let me also suggest that we need to stop placing a wall between offline and online giving strategies and tactics. And donors that are 55-years and older have the highest retention rates for both online and offline giving. This online versus offline wall is mostly in our own heads. of total sales. It’s in our org charts.
Care2
JUNE 5, 2009
Regardless of whether you believe direct mail is on its way out -- and many smart people seem to disagree with each other on this point – nearly everyone agrees that the role of online giving is only becoming more important over time. Websites like Facebook, MySpace and YouTube are among the top 10 most trafficked sites in the US.
NTEN
FEBRUARY 17, 2010
More than $250 million was raised online for Haitian relief efforts in the first 21 days after the quake through Convio powered emails, websites, and other campaigns (up from approximately $120 million in the same period during Katrina). billion emails, drive 44 million advocacy actions and power more than 3,500 websites.
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