Guest Post by Gaurav Mishra: The 4Cs Social Media Framework
Beth's Blog: How Nonprofits Can Use Social Media
JULY 22, 2009
Collaboration can happen at three levels: conversation, co-creation and collective action. As consumers and curators engage with compelling content, the content becomes the center of conversations. Conversations create buzz, which is how ideas tip, become viral. Wikis are a perfect example of co-creation. The Third C: Community.
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