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What do web stats mean, anyway?

Zen and the Art of Nonprofit Technology

And I’m not suggesting that it’s necessarily possible, especially as site stats become more public info, that organizations can, or should control stats. But in many areas there will always be scope for offline delivery of a non-profit’s message. I’m not suggesting that nonprofits should *ignore* site statistics.

Stats 100
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Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Karen Taggart is Director of Non-Profit Services at Care2 and is on the eternal quest for the perfectly integrated online/offline fundraising database. on the eternal quest for the perfectly integrated online/offline fundraising database." Thanks - Janine June 20, 2007 | Janine Kraus Copyright © 2008, Care2.com

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Cultivate, Educate or Activate? Converting Subscribers to Donors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Karen Taggart is Director of Non-Profit Services at Care2 and is on the eternal quest for the perfectly integrated online/offline fundraising database. on the eternal quest for the perfectly integrated online/offline fundraising database." Thanks - Janine June 20, 2007 | Janine Kraus Copyright © 2008, Care2.com

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Did You Miss The Online Holiday Fundraising Season? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Time your different pieces online & offline to complement and coordinate your delivery. Its a message every org should know I just wish I could tell it to more!! September 25, 2007 | Heidi Gider Copyright © 2008, Care2.com – but tailored for each medium. And, develop a sense of urgency in your messaging.