Museum 2.0

AUGUST 14, 2013

Back in 2008, I devised a plan to outsource my New Year''s Resolutions. A critical part of the scientific method is the development of a hypothesis, which can then be tested with well controlled research. Sign up to indicate your interest or contact me directly to play a part. Experimonth started out as play.

Museum 51

Museum Roles Game Participatory 51

Care2

AUGUST 16, 2007

The test took two cells of similar prospect groups and sent the control group their standard series of two self-mailers while soliciting the test group with a four-part email series. Like any fabulously interesting test, this one left me with a few burning questions: How were prospect names gathered for the test and control?

Social Media 28

Social Media Advocacy ROI Online 28

Care2

MARCH 26, 2009

For example, between 2006 and 2007, online donations grew by 26% but between 2007 and 2008 online donations only grew by 14%. Focus on specifics in your communication from content, segmentation, personalization of appeals, and testing each of these elements including subject lines, frequency, and timing. “People are still giving.

Convio 31

Convio Benchmark Studies Social Media 31

sgEngage

DECEMBER 1, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Myths about Online Giving Posted by Steve MacLaughlin on December 1st, 2010 There are so many myths about online giving. Always use multiple donation forms for targeting, testing, and expanding giving options. smaclaughlin Kenny.

Trend 80

Trend Online Giving Offline 80

sgEngage

JANUARY 20, 2011

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking How Nonprofits Can Avoid Online Credit Card Fraud Posted by Steve MacLaughlin on January 20th, 2011 Nonprofit organizations are a big target for online credit card fraud. The only best practice is to test. One size never fits all.

Online 65

Online Blackbaud Nonprofit Test 65

sgEngage

JUNE 2, 2011

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Questions for Geoff Livingston Posted by Steve MacLaughlin on June 2nd, 2011 I’m starting a new series of short interviews with people who are really changing what’s happening in the nonprofit sector. All Rights Reserved

Trend 70

Trend Question Blackbaud Nonprofit 70

Whole Whale

JUNE 5, 2020

The entire fundraiser is run via the Double Good mobile app and all the orders are shipped directly to folks in the US, so you avoid the in person contact. The project started in 2008, and they’ve raised over $50 million doing these types of things for sick and injured kids through online gaming fundraisers. karaoke songs!

Ideas 95

Ideas Fundraising Online Virtual 95

Care2

OCTOBER 22, 2008

Main | Care2 Launches Americas Favorite Animal Shelter Contest » Monday Oct 13 2008 Using Google Analytics to Track a Nonprofit Website (Part 1) Monday, October 13, 2008 at 01:21PM | by James OMalley Nonprofits take note: Google Analytics software application has shattered previous barriers to analyzing and optimizing websites.

Analytics 38

Analytics Google Track Social Media 38