Ice Bucket Challenge: Can Other Nonprofits Reproduce It?
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 26, 2014
Let’s look at the possible factors that caused philanthropy to run wild and capture the attention of so many people, inspire them to participate, and donate to stop the disease. 2) Playing on Memes: The campaign took advantage of social media narcissism for a good cause. I chronicled some of these back in 2008.
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