Media Cause

OCTOBER 25, 2023

In early September 2023, Google announced that they would replace the Google Analytics 4 (GA4) Configuration Tag with a new Google Tag. The tag is one of the many changes that Google has made this year—the biggest being the launch of Google Analytics 4 in July 2023. What Is a ‘Google Tag?’

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Byte Technology

JUNE 17, 2021

Google Tag Manager : This is an excellent tool from Google, and it’s free. With the Google Tag Manager, you can link Instagram, Google Analytics, Twitter, Facebook, and other social media accounts. This can be from job applications to general inquiries and other criteria for your company.

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Media Cause

NOVEMBER 29, 2023

Setting Up Google Tag Manager with Cvent For many nonprofits, events are a key part of their donor strategy. Setting up tracking using Google Tag Manager can be very challenging, but the Media Cause Marketing Technology team has conducted research and found a way to add Google Tag Manager to your event pages.

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Nonprofit Tech for Good

FEBRUARY 14, 2018

For the last two weeks the organization has been writing compelling posts that evoke strong emotions, uploaded photos that accentuate the story, added a “Donate” button their posts, and tagged their posts as “asking for donations.”

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The MatrixFiles

MARCH 25, 2024

Historically, associations view their AMS as merely a cost center: technology with a fancy price tag to track what the association and members are doing. But associations also use their AMS to track event registrations, purchases, advertising, subscriptions, and sponsorships. This is a mistake.

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Byte Technology

OCTOBER 15, 2021

Because of this, video transcripts, alternative image text, and meta-tagging are even more necessary and should be implemented. As long as your website meets the Web Content Accessibility Guidelines (WCAG), it will most likely appeal to search engines, users, and screen viewers alike, which will greatly improve your SEO efforts.

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Nonprofit Tech for Good

AUGUST 9, 2021

Tagging corporate sponsors and partners. Since the LinkedIn community is a social network built for business and nonprofit professionals, it is absolutely a best practice to tag and thank your corporate sponsors and partners. For example, this post by the Houston Food Bank tags and shows appreciation for their sponsor , CVS Health.

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Nonprofit Tech for Good

JANUARY 23, 2020

Laser tag, paintball, or cornhole tournaments are a few ideas to encourage team-building with a dose of friendly competition. In fact, doing an activity for no other reason than the simple enjoyment of it can lead to lower stress and blood pressure, according to CNN.

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Nonprofit Tech for Good

JANUARY 19, 2024

Keep your titles under 60 characters, or use a tool like this title tag and meta description length tool on To The Web to see how your title looks in search. Semrush’s What is a Meta Description and How to Write One does a deep dive into all things meta descriptions and title tags.

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Association Analytics

JUNE 21, 2023

You might use inconsistent content or course tagging, or team members might use a variety of names for one type of offering. Once everyone is steering in the same direction, tagging and classifying data will become second nature.

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Nonprofit Tech for Good

JUNE 29, 2022

Best practices for tweeting, retweeting, mentioning, replying, and tagging on Twitter. How to use LinkedIn to empower your staff as thought leaders. What type of content performs best on Twitter and how often nonprofits should tweet. An exploration of Twitter tools, such as Ads, Analytics, Blue, and Communities. <<

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Linkedin Twitter Practice FAQ 183

Nonprofit Tech for Good

NOVEMBER 22, 2021

Tag your products in Stories and Posts. Before you hit Share on a new post or Story, make the item shown clickable by adding a Product Tag that allows people to tap on a direct link within the image or video to view and purchase right from Instagram or Facebook.

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TechImpact

MARCH 31, 2014

Be sure to cite the original poster, and tag it with the #regram. Here are a few hashtags to get you started: #regram – This one is like retweeting. Take a screenshot of the image via your smart phone, or computer, crop it down, and post it on your feed!

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Nonprofit Tech for Good

JULY 16, 2012

Fair Trade Finder is the first-of-its-kind crowd-sourced directory that lets you find, add, tag and photograph Fair Trade Certified products wherever you are. television series, including Curious George, The Cat in the Hat Knows a Lot About That, Dinosaur Train, SUPER WHY!, Sesame Street and Wild Kratts. Transfair USA Fair Trade Finder App.

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Nonprofit Tech for Good

NOVEMBER 10, 2024

Invite them to participate in a collaboration post on Instagram or tag them in a Facebook or LinkedIn post so they can share it. Share quotes, stories, or images that inspire and resonate with your audience, keeping them emotionally connected to the cause. Collaborate with similar organizations or community leaders.

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Digital Community Build Social Media 322

Bloomerang

MAY 19, 2021

Can you easily add tags to contacts to document their acquisition source or engagement data? If you are new to tagging think back to our office fridge example with canned drinks. A tag is like someone putting a label with their name on it or a sticker (i.e., half price) on one of those drinks. . Automation. Future Proofing.

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Nonprofit Tech for Good

MAY 18, 2020

Have Google Analytics installed on your website (ideally, we recommend installing Google Tag Manage r as well). You can then set up conversion tracking for each of these actions using Google Analytics and Google Tag Manager. However, one area to note is that you must have conversion tracking set up as part of the application process.

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Association Analytics

JULY 27, 2021

Start by tagging and classifying content across your association’s digital assets. This will only work if taxonomy and tags are uniform. Target and personalize : With tags and taxonomy in place, you can start to target and personalize messaging to your members, who should engage more with your higher quality, more relevant content.

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Nonprofit Tech for Good

NOVEMBER 1, 2020

You might want to hire a photographer for events, then get participant’s permission to tag them in photos on social media. This can be very influential, convincing friends and family to become members. There are dozens of ways that you can do this. This will give people an added incentive to actively engage with you on social media.

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Association Analytics

OCTOBER 10, 2022

If you don’t tag your data accurately, it will be difficult to actually see what is going on. Are you tagging your content, products and events? You can learn more about content tagging and taxonomy in this blog. By carefully implementing taxonomy and metadata, you will learn more about your members and their preferences.

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Analytics Marketing Taxonomy Module 169

Nonprofit Tech for Good

APRIL 14, 2014

When using images from others, be sure to tag them if they have a presence on Instagram using the “Add People” function. You can create screenshots of your own photos or of branded images that you have posted on other social networks and then share them on Instagram. You can also share screenshots of compelling photos posted by others.

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Nonprofit Tech for Good

APRIL 10, 2022

Don’t be a photo tag spammer either! It’s a good practice to occasionally tag important partners and sponsors in image tweets, but doing so often will only annoy them. 3) Tweet content that inspires engagement. It’s hard to get noticed on Twitter without purchasing ads even if you have a large following.

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Nonprofit Tech for Good

JUNE 29, 2014

Tag other pages in your poststo foster good will. Most nonprofits do not create enough of their own content to be active daily on Google+. By sharing other’s content, you can effectively engage and inspire your followers. 1 the content posted by others to increase the exposure of your nonprofit’s avatar.

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Whole Whale

SEPTEMBER 26, 2024

Ensure Proper UTM Tagging The first step in minimizing “unassigned” traffic is to ensure that all inbound links to your site are properly tagged with UTM parameters that align with your desired channel groups. Consistent and accurate UTM tagging is crucial for GA4 to categorize your traffic correctly.

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Analytics Google Channel Tag 98

Nonprofit Tech for Good

FEBRUARY 28, 2021

In a tweet, Subaru tagged Feeding America, shared a video with the Feeding America logo and photos of the nonprofit’s impact on-the-ground, and linked to a webpage with more information about their partnership. More recently, Subaru helped donate 100 million additional meals.

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Nonprofit Tech for Good

MAY 8, 2020

Digital storytelling enables nonprofits to tell their stories across multiple media, potentially in multiple languages, and to reach unknown readers and viewers through the power of tagging and amplification.

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Nonprofit Tech for Good

DECEMBER 20, 2018

The Jane Goodall Institute’s followers tagged friends and loved ones, letting George’s story touch the hearts of even more people. A post shared by Dr. Jane Goodall (@janegoodallinst) on Jan 18, 2018 at 9:35am PST.

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Whole Whale

JULY 30, 2024

Whole Whale (and Google’s) preferred method for installation is via Google Tag Manager (GTM). utm_source=Facebook (or any other combination of parameter and value) and you’ve successfully tagged a URL! facebook / cpc) so GA4 will understand your tagging out-of-the-box. Want to build UTM-tagged URLs of your own?

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Analytics Google Campaign Data 96

Judi Sohn

OCTOBER 1, 2012

Tagged: Blackbaud , Common Ground , platform , Salesforce. The plug wasn't pulled after trying this and trying that and a lot of tinkering. It was yanked while the power was still on and glowing bright. That's the part that hurts the most.

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.orgSource

JUNE 19, 2024

Preparing for the Future Looking ahead, Thad envisions a future where traditional taxonomy and meta-tagging give way to more sophisticated AI-driven content interactions. “We don’t have unlimited funds to place our bets and they’re not going to be that big,” Thad remarked.

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sgEngage

APRIL 4, 2022

Chantal Forster, executive director of the Technology Association of Grantmakers (TAG), discusses the top 3 areas where grantmakers can make the most impact in 2022 and how technology can help them achieve that impact. Topics discussed in this episode: Who are the members of TAG and how do they impact philanthropy? Grant Advisor.

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Whole Whale

SEPTEMBER 3, 2021

Some things to keep an eye out for: Day of the week with best and worst open rates Time of day with best and worst open rates Trends in subject line copy (action-oriented words, emojis, merge tags) Preview test copy. UTM tags don’t rely on either. If you’ve never tried emojis in your subject line, now is your moment. Use your UTMs.

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email Marketing Test Mail 104

Judi Sohn

AUGUST 18, 2013

Tagged: access , administrator , Nonprofit , Salesforce , security. It may seem like a lot of extra work to set up security and monitor who is doing what in Salesforce. But it will be so worth it in the headaches and expense you’ll save later. Keep up the great work! Uncategorized access administrator Nonprofit Salesforce security'

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.orgSource

MARCH 4, 2024

Members are seeking usefulness at the right price tag. Kim and Mauborgne are adamant that cost is a critical element in their equation. Their research indicates that customers don’t want quantity. Traditionally,” Sharon observes, “associations have translated value into offering more of the same services.

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Strategy Marketing Detroit Associations 221

The Fundraising Authority

DECEMBER 22, 2020

Tagged as: Strategy and Planning. When it Comes to Fundraising, Go for Big Wins… Not Small Savings. Can Stronger Systems Make You a Better Fundraiser? Are You Using the Hierarchy of Fundraising Asks? How to Hire Great Frontline Fundraisers. Get Your Free Copy of How to Hold Great Fundraising Events.

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Nonprofit Tech for Good

APRIL 23, 2023

When asking people to share pictures, ask that they tag @PurrfectPets to be featured in our stories and site! Please note that National Cat Day is Sunday, October 29—some posts should center around that. Please include posts with energetic calls to action to donate to help support our programs or care for our rescues.

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.orgSource

MARCH 20, 2023

Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. Keep pace or fall behind. Yes, digital transformation depends on hardware and software. It wasn’t going to happen without purchasing those big-ticket items.

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Digital Gartner Leadership Adopt 221