NTEN

JUNE 29, 2011

Lately, there has been much debate about the value of social media and its so-called "experts". When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. How's that for ROI?

ROI 94

ROI Facebook Advocacy Social Media 94

CauseVox

SEPTEMBER 13, 2021

Instead it’s been thrown together on social media.” and share via email and social media. ” Andrea also noted that the funds raised came from both online and offline sources, and it was easy for her to add offline donations on the admin side and her fundraisers and donors loved it.

Activities 84

Activities Active Activism Raise 84

Connection Cafe

JUNE 25, 2010

How much is your online fundraising augmenting offline efforts? Was the social media plan you implemented worth the time you spent running it? While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1.

ROI 51

ROI Social Media Measure Metrics 51

NTEN

MAY 18, 2011

Flickr: bitzi One of findings from our latest annual Nonprofit IT Staffing and Spending Survey stood out to us: Those organizations that evaluated their Return on Investment (ROI) for IT expenditures were much more likely to be leaders— 44 percent, compared to just 17 percent of stragglers. We can also determine success from staff approval.

ROI 65

ROI Survey Attention Tech 65

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

The Need for the 4Cs Social Media Framework. Over the last year, I have had to explain how social media works to diplomats, defense officials, and academics and students focused on fields as diverse as international affairs, management and sociology. The first reason is the excessive focus on specific social media tools.

Social Media 106

Social Media Media Social Aggregator 106

Tech Soup

MAY 12, 2011

TechSoup continued its Social Media Mondays in May with a discussion on Twitter to expand on the resources offered in its Nonprofit Social Media 101 wiki. One participant said, "A good tweet is something that elicits action offline, for example, a laugh or a conversation. Granted, that's hard to measure."

Social Media 66

Social Media Twitter Media Social 66

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? The social media maven and metrics expert is Laura Lee Dooley.

ROI 91

ROI Examples Results Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2012

With the launch of “ Measuring the Networked Nonprofit ” co-authored with KD Paine , we thought we do a reprise of our popular panel in 2009, “ Social Media, Nonprofit, ROI Poetry Slam.” The description: Social Media Nonprofit Measurement: Beyond the BS.

Doc 101

Doc ROI Measure Austin 101

EveryAction

MAY 4, 2016

Appetizer - Social Media. For many nonprofits, social media is an excellent way to give audiences a taste of their campaigns and, hopefully, leave them hungry for more. goals for your campaign to ensure you're measuring ROI for next time. Offline elements. Dessert - Microsite.

Campaign 106

Campaign Digital Nonprofit Social Media 106

CauseVox

JUNE 9, 2021

One-Day Email Flash Fundraiser or Social Media Sharing Event. If your audience is one that responds more positively to social media, then you might want to try a social media sharing blitz. What will not have a good ROI? Email fundraising makes up ? Virtual Gala Fundraiser.

Ideas 98

Ideas Online Fundraising Charity 98

Amy Sample Ward

MARCH 2, 2011

CTK Foundation Grant Award: Social Media, Technology, and Poetry for the Soul | Community Organizer 2.0 – "I was contacted by my colleague John Haydon last week to write about an interesting foundation grant challenge by the CTK Foundation. Is your organization considered a content curator? Are you a leader or a follower?

Web 123

Web Plugin Influence Award 123

DipJar

SEPTEMBER 12, 2022

However, learning to properly market online and offline is an important opportunity for organizations. Channel preference (social media vs. email). The research speaks for itself: 82% of Americans use social media and this number is steadily growing. Social media extensions. Demographics .

Marketing 52

Marketing Social Media Nonprofit Integration 52

Everyaction

MAY 24, 2018

With data from 154 nonprofit participants, we are once again treated to invaluable insights on numerous facets of digital engagement, covering websites, email messaging, online engagement, social media posts, and digital ads. From social media to events they’ve attended to their email engagement and donor history.

Benchmark 62

Benchmark Digital Trend Report 62

Amy Sample Ward

SEPTEMBER 15, 2009

We Are Media is a terrific resource for anyone looking for tips, examples, case studies and information on using social media in a nonprofit organization. Now, the content from We Are media is available to you in a brand new “ Choose Your Own Expert &# format. The best part: any path you choose will be a good one.

NTEN 105

NTEN Media eLearning Case Study 105

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maximize email signup opportunities across your websites and social media channels.

Social Media 47

Social Media Online Advocacy Media 47

Everyaction

APRIL 30, 2018

Maximizing the effectiveness of offline marketing programs in the digital age requires meticulous collection and attention to the data from both programs, to ensure that they complement and enhance each other. Social media integrations and monitoring. The key to running a cost-effective direct mail program is effective testing.

University 40

University Practice Tech Mail 40

Everyaction

APRIL 30, 2018

Maximizing the effectiveness of offline marketing programs in the digital age requires meticulous collection and attention to the data from both programs, to ensure that they complement and enhance each other. Social media integrations and monitoring. The key to running a cost-effective direct mail program is effective testing.

University 40

University Practice Tech Mail 40

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2011

Over the past decade, the Internet and social media have been one of my primary sources for professional learning. As far as geekery topics, I’m particularly excited to explore some of the new tools for coping with the ever expanding information on social networks and mobile.

Share 102

Share Reflection Social Media Model 102

Everyaction

APRIL 23, 2018

To get the most benefit from your CRM, don’t just use it for traditional outbound fundraising methods; maximize your ROI by supplementing your Development program with modern tools like peer-to-peer fundraising. Activate & organize supporters on and offline. Track supporters' engagement across channels.

Effective 40

Effective Test Social Media Offline 40

Care2

MARCH 13, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Then why is it so hard to explain the value of social media to people who dont get it?

Social Media 44

Social Media Interaction Advocacy Online 44

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Word of mouth, etc. Brand Your Issue. Be Everywhere.

Track 41

Track Social Media Media Advocacy 41

Nonprofits Source

MARCH 21, 2018

SOCIAL MEDIA MARKETING FOR NONPROFITS. 5 Nonprofits Winning At Social Media. Case studies of nonprofits winning at social media is an opportunity to see the strategies in action. Social Media Marketing Statistics. Social Media Marketing Strategies. Social Media Marketing Tools.

Social Media 109

Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

The SXSW Interactive Festival (scheduled March 11-15, 2010 in Austin, Texas) is a mega huge social media industry event. In order to do this, they need to work with free agents, hyper-connected individuals who are passionate about social change, but don’t work within institutional walls. Trust me. They want to connect.

Comment 97

Comment Artist Social Media Hype 97

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: Does this include offline giving too?

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: Does this include offline giving too?

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 3, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All nonprofits should keep an official, offline copy of anything published elsewhere.

Social Media 31

Social Media Local Advocacy Media 31

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Scored 10 How Much Time Does It Take To Do Social Media? Should There Be A Social Actions Category on Digg? Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change? Twitter Demographics.

ROI 50

ROI Widget Metrics Cambodia 50

Care2

DECEMBER 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 28

Social Media Online Advocacy Case Study 28

Socialbrite

AUGUST 4, 2020

In this post, we will share some principles that you can incorporate into your social media marketing strategy to keep your user base intact. Social media marketing during COVID-19. Underscoring the importance of social media, people are turning to these platforms to keep themselves connected, informed and engaged.

Social Media 98

Social Media Marketing Media South Korea 98

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. below are 33 of must-read updates to Social Media for Social Good: A How-To Guide for Nonprofits.

Social Media 264

Social Media Social Chapter Media 264

Care2

JUNE 10, 2010

Our panelists will talk about tools and techniques they use to successfully find and motivate their audiences online and offline. Social Media ROI. Our panelists will offer valuable models for how to consider social media in your overall marketing efforts. Moderator: Shireen Mitchell, Digital Sistas.

Campaign 58

Campaign Massachusetts DC Washington 58

Connection Cafe

AUGUST 13, 2012

If your embedded donation form isn't getting traffic, does that mean your FB page has no ROI? A little trickier, but doable, is calculating your most engaged supporters' social media reach: if they repost your post, how big is their network? Video views? Clicks on embedded links? Conversions? If they share your video?

Facebook 51

Facebook Ratio Influence Social Media 51

Care2

FEBRUARY 20, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" By noon it was $500 and by 9 p.m. We received 44 online donations in all.

Case Study 35

Case Study Local Studies Social Media 35

Care2

MAY 9, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 28

Advocacy Social Media Online email 28

Care2

MAY 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 28

Advocacy Social Media email Online 28

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

Social Media Explained View more presentations from kanter. Allison Fine and I have been busy working on a book about how social media and connectedness is changing the way nonprofits are creating social change. And, as you know being successful with social media is the opposite of that.

Story 90

Story Platform Build Organization 90

Care2

SEPTEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" million total (500,000 active monthly) residents of Second Life. Whos on Second Life?

Second Life 28

Second Life Life Social Media Advocacy 28