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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them? Sponsorship Dollars.

Metrics 98
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Maximizing your event marketing ROI: 4 Fundamental Strategies

Greater Giving

Fundamental Strategies to Maximize your Event Marketing ROI. As a result, your nonprofit’s financial health often depends on your ability to recoup that investment through a successful marketing strategy that brings in ticket sales and donations. These recommendations include: 1. Prepare ahead of time. Automate your marketing.

ROI 81
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Paid Media ROI for Nonprofits

Media Cause

Therefore, when we create a media campaign , we always have a plan in place to measure paid media ROI (return on investment) and the success of every dollar invested. What is Paid Media and Paid Media ROI? This is when a campaign’s KPIs will tie directly back to the campaign investment to measure the paid media ROI.

ROI 52
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3 Strategies to Build Your Organization’s Financial Capacity

sgEngage

Here are three strategies your organization can use to build its capacity to plan for more resources—not fewer—to meet its mission. Analyzing your budget this way also allows you to understand the ROI of each program. The post 3 Strategies to Build Your Organization’s Financial Capacity first appeared on The ENGAGE Blog.

Build 94
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What’s the Real ROI of Your Nonprofit’s Capital Campaign?

sgEngage

Return on investment is a metric that measures the profitability of an investment, giving you a way to compare the yields of investments and make more effective financial decisions. ROI is usually shown as a percentage calculated by dividing the net profit or loss by the initial cost. What’s the ROI, for example, of your annual gala?

ROI 70
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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

By collecting and analyzing key data points, you’ll be able to continually refine your strategy and stay at the forefront of social media fundraising. Social Media Return on Investment Measuring your nonprofit’s return on investment (ROI) is essential for any marketing or fundraising initiative. So how do you stand out from the crowd?

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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. Storytelling is a tool that supports various fundraising and communications strategies and goals. Start by narrowing down what you’re using storytelling for.

ROI 67