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[ASK AN EXPERT] How To Build A Nonprofit Mailing List

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to build a nonprofit mailing list: Dear Charity Clairity, We’ve relied in the past on government and foundation grants, but since many of these sources are drying up we need to develop an individual fundraising program. Of course, you’re correct. Host a webinar.

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Raising More With Direct Mail Fundraising: A Guide

OneCause

While it’s true that direct mail isn’t the preferred venue for conversation between friends any longer, it’s still an effective channel to fundraise for nonprofit organizations. Despite its old-fashioned reputation, direct mail open and response rates are generally higher than those for digital. Invest in powerful fundraising software.

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How One Nonprofit Developed a Social Media Strategy That Raised $57,000 in 2 Weeks

NonProfit PRO

Jennifer Rubin and Terry Pearl of 360 Philanthropy Group shared an anonymous nonprofit case study that relied on storytelling via social media and email to raise $57,000 in unrestricted funds in two weeks. Here’s a look at their recommended social media strategy.

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Here’s How to Raise More Money with Your Next Fundraising Letter

The Fundraising Authority

I am in the middle of writing a direct mail fundraising letter for a non-profit client, and tomorrow I will be presenting the letter to them, and explaining why it will be effective. The three things are: #1 – Letters that Focus on the Donor Raise More. Talk about the donor and you’ll raise more money. #2 I’ll bet you do! #3

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U.S. Postal Service Proposes New Prices for 2024

NonProfit PRO

The United States Postal Service filed notice with the Postal Regulatory Commission of mailing services price changes to take effect Jan. The proposed adjustments, approved by the governors of the Postal Service, would raise mailing services product prices approximately 2%.

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How to Use Data to Reduce Your Direct Mail Marketing Costs

sgEngage

With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. When you allow data to guide your direct mail strategy, your organization can save time and money. Direct mail?

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Best Practices for Donor Acquisition and Retention Through Direct Mail

Bloomerang

Best Practices for Donor Acquisition and Retention Through Direct Mail. Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. But what about people who say that direct mail isn’t worth the investment? Refer to the data.

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