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How to Use Data to Reduce Your Direct Mail Marketing Costs

sgEngage

With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. When you allow data to guide your direct mail strategy, your organization can save time and money. Direct mail?

Mail 80
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How To Increase Board Fundraising Without Having To Ask for Money

Bloomerang

The objections shared usually involve board members not wanting to ask people they know for money. This means that getting board members to ask their personal network for money is the fastest way to hit your board fundraising goals. The irony is that the people your board members know are the MOST likely to donate.

Money 88
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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Now, making a purchase on Amazon is as simple as sliding a button from left to right on your cell phone. Amazon revolutionized the easy checkout process.

Lesson 292
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22 Statistics About #GivingTuesday Donors Worldwide

Nonprofit Tech for Good

Direct/Post mail (credit or debit card, cheque) – 12%. Mobile Money, such as Vodafone M-Pesa and Airtel Money – 1%. Phone – 2%. A handwritten note sent through the mail asking me to give – 12%. A personal phone call asking me to give – 5%. Science and technology – 0%.

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How to Raise More Money: Fundraising Do’s & Don’t’s

DipJar

If only fundraising was as easy as ‘just’ asking for money, right? Since it’s not, we chatted with Tiffany Allen , founder & creator of Boss on a Budget , to talk about the do’s and don’t’s when raising money. Your donors shouldn’t only hear from your when you want something (money).

Money 98
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How to Do Year-End Fundraising the Right Way (Part II)

The Fundraising Authority

In this post, I want to talk about the strategy behind raising more money during the final 4-6 weeks of the year. If you’re a homeless shelter and have spent all year talking to donors about how you want to serve more homeless and thus need more money to add beds to your facility, talk about that at the year-end as well.

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112 Tips to Raise More Money by Mail

BoardAssist

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

Mail 61