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Which New Audiences? A Great Washington Post Article and its Implications about Age, Income, and Race

Museum 2.0

The Washington Post covered the MAH's transformation as part of an article about museums engaging new audiences. The whole second half of the article was dedicated to our work: Smaller museums can be especially scrappy in finding ways to connect with the community. It’s something that any museum, of any size, can work toward.

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Guest Post: Community and Civic Engagement in Museum Programs

Museum 2.0

Writing my masters thesis for Gothenburg University’s International Museum Studies program while also working four days a week as the Director of Community Programs at the Santa Cruz Museum of Art & History this spring was certainly a challenge but also an incredible opportunity.

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The Truth about Bilingual Interpretation: Guest Post by Steve Yalowitz

Museum 2.0

I recently read the BERI report on bilingual labels in museums and was blown away by its findings. in Applied Social Psychology and has evaluated and researched informal learning experiences in museums and other visitor institutions for over 20 years. is a controversial topic, and the same is true in museums.

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Building Community: Who / How / Why

Museum 2.0

These are the slides and notes for the talk I gave at the American Alliance of Museums conference on Monday, April 27 about the Santa Cruz Museum of Art & History. When I became the director of the Santa Cruz Museum of Art & History four years ago, I took this work with me. They talked about community building.

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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

Microblogging in a Museum Context. Intergenerational Wired Fundraisers: A Conversation. Your Organization's Social Networking Strategy Doesn't Have To Be Like Mastercard. Prioritizing Your Web Strategy Budget: What Slice of the Pie for Social Media? Social Media In An Economic Downturn. The What, Why, and How of Facebook Fan Pages.

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Who Counts? Grappling with Attendance as a Proxy for Impact

Museum 2.0

When you count attendance to your museum, do you include: people who eat in the cafe? It''s about museum attendance and how the five big, free museums in St. Summertime concerts at the history museum? Outdoor movies at the art museum? If a kid gets dragged to a museum with their parents, do they count?